Director of Sales

• Aug 2019 - Present

Director of Sales

• Aug 2019 - Present

Director of Sales

• Aug 2019 - Present

Director of Sales

• Aug 2019 - Aug 2021

National Sales Director

• Sep 2014 - Aug 2019

Responsibilities include managing the sales staff and the marketing efforts of a large regional consumer boating publication, travel and tourism guides and related websites including Chesapeake Bay Magazine, Guide to Cruising Chesapeake Bay, and the Atlantic Coast ICW planning and facilities guide. • Establish sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products. • Implement national sales programs by developing sales action plans. • Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors. Train new salespeople to ensure success. • Manage day-to-day performance of all sales team members and deliver reviews

National Sales Manager

• Apr 2012 - Sep 2014

National Sales Manager: Territory includes CT, NY, NJ, PA, East Coast of FloridaMeeting Sales Goals, Negotiation, Selling to Customer Needs, Motivation for Sales, Sales Planning, Building Relationships, Coaching, Managing Processes, Market Knowledge, Working as a team player, covering and assisting in all AIM Medial products and projects.Please feel free to inbox me for more details. National Sales Manager: Territory includes CT, NY, NJ, PA, East Coast of FloridaMeeting Sales Goals, Negotiation, Selling to Customer Needs, Motivation for Sales, Sales Planning, Building Relationships, Coaching, Managing Processes, Market Knowledge, Working as a team player, covering and assisting in all AIM Medial products and projects.Please feel free to inbox me for more details.

Owner

• Mar 2005 - Nov 2011

• Grew client base in 2007 of 300 to 2,243 in 2009• Maintaining a superior level of customer service and satisfaction• Effectively growing sales and profits by hiring, motivating and educating a team of licensed cosmetologists, each with their own specialty. • Successfully developing and implementing special sales promotions.• Winning the salon local acclaim by creating and implementing local fundraising initiatives/grass roots projects for associations and families in need.• Responsible for all facets of salon operation: Establishing and growing a solid client base; Marketing; PR and Promotions; Social Media Marketing and Budgeting.• Maintaining all purchasing and supply inventory management.

SMB Champ for Imaging and Printing, Personal Systems Group and Enterprise Business.

• Oct 2010 - Oct 2011

Sales Manager with HP focussed on building the sales in Tech Depot office of HP Printers, Ink and Supplies as well as assisiting in sales of Servers, Storage and Computers. Sales Manager with HP focussed on building the sales in Tech Depot office of HP Printers, Ink and Supplies as well as assisiting in sales of Servers, Storage and Computers.

Sales Representative

• Feb 2009 - Sep 2010

• Manage and sell majority of advertising sales for 4 local town based magazines. • Sell print and web media into 9 town based magazines.• Sales Leader Award; $11,000 in sales for a Premiere issue. Largest Premiere issue in their 14 year history maintained and increased sales for 2nd issue.• Developed a tiered commission structure to help the sales force • Manage and sell majority of advertising sales for 4 local town based magazines. • Sell print and web media into 9 town based magazines.• Sales Leader Award; $11,000 in sales for a Premiere issue. Largest Premiere issue in their 14 year history maintained and increased sales for 2nd issue.• Developed a tiered commission structure to help the sales force

Owner

• Feb 1996 - Sep 2010

• Designing, creating and printing monthly promotional pieces. • Creating a quarterly boating magazine targeting the clients of Bassett Boat Company's four locations.• Hiring and developing total staff to include freelance writers, graphic designer, printer and photographers.• Responsible for all advertising sales.• Implementing marketing plans for Brewer Yacht Sales including a quarterly Boating Guide.• Overseeing Boat Shows, Open Houses, Rendezvous and Promotional Events for twenty locations.• Negotiating media rates, positioning and added value merchandising programs to optimize ROI while increasing valuable advertising dollars

Regional Sales Manager

• Jan 1998 - Nov 2009

• Increased territorial advertising sales from $15,000 net per month to $64,000 per month on average for seven consecutive years and thereafter to $67,000 per month. • Increased overall page rate through volatile market conditions. Average page rate was 1,000.00. In 2009, average page rate in my territory was 3,200.00.• Created strategic integrated marketing campaigns designed specifically for individual client’s objectives, implemented the plan, and signed a long term contract.• Expanded client base among regional vendors, national manufacturers, and non-endemic advertisers throughout local territory and national prospects.

National Marine Sales Manager

• Jan 1994 - Jan 1997

Promoted from Regional Sales Manager to National Sales Manager within first year of employment. Dramatically grew client base of life rafts to boating retailers throughout the country and amidst exhibitors of twenty-three boat shows annually. Managed and trained twelve regional salespeople across the United States to promote and sell life rafts across the continental United States Developed a communication system to shorten lead time between ordering and shipping raft to end user. Aggressively negotiated media rates, positioning and added value merchandising programs to optimize ROI while increasing valuable advertising dollars