Natasha Farmer
Vice President of Professional Development at PSAMA - Penn State American Marketing Association- Claim this Profile
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English Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Credentials
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Digital Marketing Foundations
LinkedInJun, 2023- Nov, 2024 -
Business Development Foundations
LinkedInApr, 2022- Nov, 2024 -
Digital Marketing Foundations
LinkedInApr, 2022- Nov, 2024 -
Marketing Analytics: Setting and Measuring KPIs
LinkedInApr, 2022- Nov, 2024 -
Marketing Ethics
LinkedInApr, 2022- Nov, 2024 -
Social Media Marketing Foundations
LinkedInApr, 2022- Nov, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInApr, 2022- Nov, 2024 -
Google Analytics for Beginners
GoogleApr, 2022- Nov, 2024 -
Social and Behavioral Human Subjects Research (IRB) Course
CITI ProgramJun, 2022- Nov, 2024
Experience
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PSAMA - Penn State American Marketing Association
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United States
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Advertising Services
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1 - 100 Employee
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Vice President of Professional Development
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Mar 2023 - Present
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Corporate Sponsor Director
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Apr 2022 - Present
• Prospect and establish leads for corporate relationships to grow organization’s outreach • Organize networking and recruitment events to provide 225+ members with authentic professional experiences• Collaborate with members to generate ideas to exceed project goals and objectives with strict adherence to deadlines• Assess current marketing research publications, complete certificate programs, and engage in real-world application
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Digital Marketing and Advertising Divison Member
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Jan 2022 - Apr 2022
•Attend weekly meetings to further knowledge of marketing field and network worldwide with corporate sponsors •Collaborate with members to generate ideas to satisfy project goals and objectives in a timely manner•Assess current marketing research publications, complete certificate programs, and engage in real-world application
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Penn State THON™
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United States
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Fundraising
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200 - 300 Employee
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Donor and Alumni Relations Alumni Engagement Captain - THON Nation
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Apr 2023 - Present
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Delta Sigma Pi - Alpha Gamma Chapter
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Pledge Class Secretary
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Feb 2021 - Present
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Pledge Committee Liasion
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Feb 2022 - May 2022
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Recruitment Administrative Officer
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Sep 2021 - Oct 2021
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Penn State Lion Scouts
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United States
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Higher Education
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1 - 100 Employee
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Campus Tour Guide
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Aug 2021 - Present
•Act as the public face of the university to welcome a diverse group of prospective students and families •Provide in-depth informational tours of campus facilities with a focus on providing a positive visitor experience •Research topics pertaining to campus locations to offer guests additional information •Act as the public face of the university to welcome a diverse group of prospective students and families •Provide in-depth informational tours of campus facilities with a focus on providing a positive visitor experience •Research topics pertaining to campus locations to offer guests additional information
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Women in Business
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United States
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Advertising Services
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1 - 100 Employee
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Active Member
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Aug 2020 - Present
•Network with fellow female business students working to change the limitations of women in business •Conference with highly regarded corporations in order to build professional awareness and business knowledge •Participate in Women in Business THON mission to raise $24,827.41 as an organization for childhood cancer •Network with fellow female business students working to change the limitations of women in business •Conference with highly regarded corporations in order to build professional awareness and business knowledge •Participate in Women in Business THON mission to raise $24,827.41 as an organization for childhood cancer
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Delta Zeta Sorority
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United States
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Non-profit Organization Management
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300 - 400 Employee
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Active Member
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Feb 2021 - Present
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Instacart
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United States
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Technology, Information and Internet
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700 & Above Employee
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Instacart Shopper
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May 2021 - Present
•Cultivate close relationships with customers and build a loyal clientele for delivering groceries •Exceed customer expectations by keeping products in perfect condition, separating items appropriately, and delivering in a timely manner •Maintained high customer service rating for communication, replacing items, quality of items, and finding items •Cultivate close relationships with customers and build a loyal clientele for delivering groceries •Exceed customer expectations by keeping products in perfect condition, separating items appropriately, and delivering in a timely manner •Maintained high customer service rating for communication, replacing items, quality of items, and finding items
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Target
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United States
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Retail
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700 & Above Employee
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Guest Service Advocate
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Oct 2018 - Present
•Blend problem solving and decision making to positively impact guest experiences •Lead Front End Advocates in their interaction with guests in a fast-paced, friendly environment •Answer store phone, manage guest accounts, and balance daily cash deposits •Blend problem solving and decision making to positively impact guest experiences •Lead Front End Advocates in their interaction with guests in a fast-paced, friendly environment •Answer store phone, manage guest accounts, and balance daily cash deposits
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JPMorgan Chase & Co.
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United States
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Financial Services
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700 & Above Employee
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CLDP Summer Analyst - Home Lending Brand Management & Brand Creative
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Jun 2023 - Aug 2023
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Johnson & Johnson
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United States
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Hospitals and Health Care
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700 & Above Employee
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Consumer Brand Management Co-Op: BAND-AID® Brand & NEOSPORIN®
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Jun 2022 - Dec 2022
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Roots Natural Kitchen
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United States
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Restaurants
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1 - 100 Employee
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Crew Member
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Jan 2022 - Jun 2022
•Craft healthy bowls while successfully executing food safety practices and presentation efforts •Multi-task and maintain organization in a fast-paced environment to satisfy customer wants and needs •Display an eagerness to learn and adapt quickly to changing situations by being receptive to new ideas •Craft healthy bowls while successfully executing food safety practices and presentation efforts •Multi-task and maintain organization in a fast-paced environment to satisfy customer wants and needs •Display an eagerness to learn and adapt quickly to changing situations by being receptive to new ideas
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Penn State THON™
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United States
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Fundraising
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200 - 300 Employee
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OPPerations Supply Master
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Aug 2021 - Feb 2022
•Chosen from committee to attend additional meetings to facilitate supply distribution on THON weekend •Educate committee members on group initiatives, assist in restocking supply closets, maintain allocated resources •Chosen from committee to attend additional meetings to facilitate supply distribution on THON weekend •Educate committee members on group initiatives, assist in restocking supply closets, maintain allocated resources
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Penn State THON™
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United States
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Fundraising
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200 - 300 Employee
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Rules and Regulation Administrative Assistant
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Aug 2020 - Feb 2021
•Funded for a 46-hour dance marathon dedicated to children and their families facing cancer •Communicated meeting summaries and attendance responsibilities to the entire committee •Worked alongside members to learn and enforce the rules and regulations based around THON weekend •Funded for a 46-hour dance marathon dedicated to children and their families facing cancer •Communicated meeting summaries and attendance responsibilities to the entire committee •Worked alongside members to learn and enforce the rules and regulations based around THON weekend
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Weis Markets
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Jun 2018 - Nov 2018
•Greeted customers, answered customer inquiries, rang up sales, bagged items, and collected payments •Marketed reward programs to promote customer loyalty, satisfaction, and sales numbers •Provided advice and recommendations prior to purchasing items on the sales floor •Greeted customers, answered customer inquiries, rang up sales, bagged items, and collected payments •Marketed reward programs to promote customer loyalty, satisfaction, and sales numbers •Provided advice and recommendations prior to purchasing items on the sales floor
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Education
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Penn State University
Bachelor's degree, Marketing -
CIEE Council on International Educational Exchange
Study Abroad -
Lehigh Carbon Community College
Dual Enrollment -
Northwestern Lehigh High School