Natasha Farmer

Vice President of Professional Development at PSAMA - Penn State American Marketing Association
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Contact Information
us****@****om
(386) 825-5501
Location
University Park, Pennsylvania, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Elementary proficiency

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Credentials

  • Digital Marketing Foundations
    LinkedIn
    Jun, 2023
    - Nov, 2024
  • Business Development Foundations
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Digital Marketing Foundations
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Marketing Analytics: Setting and Measuring KPIs
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Marketing Ethics
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Social Media Marketing Foundations
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Apr, 2022
    - Nov, 2024
  • Social and Behavioral Human Subjects Research (IRB) Course
    CITI Program
    Jun, 2022
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Vice President of Professional Development
      • Mar 2023 - Present

    • Corporate Sponsor Director
      • Apr 2022 - Present

      • Prospect and establish leads for corporate relationships to grow organization’s outreach • Organize networking and recruitment events to provide 225+ members with authentic professional experiences• Collaborate with members to generate ideas to exceed project goals and objectives with strict adherence to deadlines• Assess current marketing research publications, complete certificate programs, and engage in real-world application

    • Digital Marketing and Advertising Divison Member
      • Jan 2022 - Apr 2022

      •Attend weekly meetings to further knowledge of marketing field and network worldwide with corporate sponsors •Collaborate with members to generate ideas to satisfy project goals and objectives in a timely manner•Assess current marketing research publications, complete certificate programs, and engage in real-world application

    • United States
    • Fundraising
    • 200 - 300 Employee
    • Donor and Alumni Relations Alumni Engagement Captain - THON Nation
      • Apr 2023 - Present

    • United States
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Pledge Class Secretary
      • Feb 2021 - Present

    • Pledge Committee Liasion
      • Feb 2022 - May 2022

    • Recruitment Administrative Officer
      • Sep 2021 - Oct 2021

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Campus Tour Guide
      • Aug 2021 - Present

      •Act as the public face of the university to welcome a diverse group of prospective students and families •Provide in-depth informational tours of campus facilities with a focus on providing a positive visitor experience •Research topics pertaining to campus locations to offer guests additional information •Act as the public face of the university to welcome a diverse group of prospective students and families •Provide in-depth informational tours of campus facilities with a focus on providing a positive visitor experience •Research topics pertaining to campus locations to offer guests additional information

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Active Member
      • Aug 2020 - Present

      •Network with fellow female business students working to change the limitations of women in business •Conference with highly regarded corporations in order to build professional awareness and business knowledge •Participate in Women in Business THON mission to raise $24,827.41 as an organization for childhood cancer •Network with fellow female business students working to change the limitations of women in business •Conference with highly regarded corporations in order to build professional awareness and business knowledge •Participate in Women in Business THON mission to raise $24,827.41 as an organization for childhood cancer

    • United States
    • Non-profit Organization Management
    • 300 - 400 Employee
    • Active Member
      • Feb 2021 - Present

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Instacart Shopper
      • May 2021 - Present

      •Cultivate close relationships with customers and build a loyal clientele for delivering groceries •Exceed customer expectations by keeping products in perfect condition, separating items appropriately, and delivering in a timely manner •Maintained high customer service rating for communication, replacing items, quality of items, and finding items •Cultivate close relationships with customers and build a loyal clientele for delivering groceries •Exceed customer expectations by keeping products in perfect condition, separating items appropriately, and delivering in a timely manner •Maintained high customer service rating for communication, replacing items, quality of items, and finding items

    • United States
    • Retail
    • 700 & Above Employee
    • Guest Service Advocate
      • Oct 2018 - Present

      •Blend problem solving and decision making to positively impact guest experiences •Lead Front End Advocates in their interaction with guests in a fast-paced, friendly environment •Answer store phone, manage guest accounts, and balance daily cash deposits •Blend problem solving and decision making to positively impact guest experiences •Lead Front End Advocates in their interaction with guests in a fast-paced, friendly environment •Answer store phone, manage guest accounts, and balance daily cash deposits

    • United States
    • Financial Services
    • 700 & Above Employee
    • CLDP Summer Analyst - Home Lending Brand Management & Brand Creative
      • Jun 2023 - Aug 2023

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Consumer Brand Management Co-Op: BAND-AID® Brand & NEOSPORIN®
      • Jun 2022 - Dec 2022

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Crew Member
      • Jan 2022 - Jun 2022

      •Craft healthy bowls while successfully executing food safety practices and presentation efforts •Multi-task and maintain organization in a fast-paced environment to satisfy customer wants and needs •Display an eagerness to learn and adapt quickly to changing situations by being receptive to new ideas •Craft healthy bowls while successfully executing food safety practices and presentation efforts •Multi-task and maintain organization in a fast-paced environment to satisfy customer wants and needs •Display an eagerness to learn and adapt quickly to changing situations by being receptive to new ideas

    • United States
    • Fundraising
    • 200 - 300 Employee
    • OPPerations Supply Master
      • Aug 2021 - Feb 2022

      •Chosen from committee to attend additional meetings to facilitate supply distribution on THON weekend •Educate committee members on group initiatives, assist in restocking supply closets, maintain allocated resources •Chosen from committee to attend additional meetings to facilitate supply distribution on THON weekend •Educate committee members on group initiatives, assist in restocking supply closets, maintain allocated resources

    • United States
    • Fundraising
    • 200 - 300 Employee
    • Rules and Regulation Administrative Assistant
      • Aug 2020 - Feb 2021

      •Funded for a 46-hour dance marathon dedicated to children and their families facing cancer •Communicated meeting summaries and attendance responsibilities to the entire committee •Worked alongside members to learn and enforce the rules and regulations based around THON weekend •Funded for a 46-hour dance marathon dedicated to children and their families facing cancer •Communicated meeting summaries and attendance responsibilities to the entire committee •Worked alongside members to learn and enforce the rules and regulations based around THON weekend

    • United States
    • Retail
    • 700 & Above Employee
    • Sales Associate
      • Jun 2018 - Nov 2018

      •Greeted customers, answered customer inquiries, rang up sales, bagged items, and collected payments •Marketed reward programs to promote customer loyalty, satisfaction, and sales numbers •Provided advice and recommendations prior to purchasing items on the sales floor •Greeted customers, answered customer inquiries, rang up sales, bagged items, and collected payments •Marketed reward programs to promote customer loyalty, satisfaction, and sales numbers •Provided advice and recommendations prior to purchasing items on the sales floor

Education

  • Penn State University
    Bachelor's degree, Marketing
    2020 - 2024
  • CIEE Council on International Educational Exchange
    Study Abroad
    2023 - 2023
  • Lehigh Carbon Community College
    Dual Enrollment
    2019 - 2020
  • Northwestern Lehigh High School
    2016 - 2020

Community

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