Marketing Manager

• Jun 2018 - Present

Freelance Marketing Manager

• Oct 2017 - May 2018

Working as a freelance marketing manager for FMCG snacking distribution company to introduce and set up a marketing presence for the business. Predominately focusing on building and designing a brand-new company website showcasing their brand portfolio. Helping to market a specific emerging snacking brand to the UK through social presence, media and suppliers, working with employees of the American based company. Building a database consisting of key industry figures including bloggers, influencers and media. Ran a product sample campaign, incorporating memorable and sustainable packaging and print materials. Produced brand identity guidelines and stationery materials. Show less

Interim Marketing Executive & Content Editor

• Mar 2017 - Apr 2018

Fulfilling two roles at a professional education and training development company for the financial sector, Marketing Executive and Content Editor, working and interacting with team members across all levels including Managing Directors, as well as suppliers and freelancers. Content Editor: responsible for formatting study notes in multiple languages to correspond with online viewing via HTML configuration, as well as formatting email communications and online portals to show correct data, content and materials for a high profile company development project. Praised for high attention to detail, high concentration, speed and accuracy, and grasping new systems and techniques quickly. Marketing Executive: responsible for marketing one of the companies key products ‘Public Courses’, consisting of over 70 financial training courses, taught globally. - Delivery of several weekly external email campaigns, including both content and design, to promote and drive sales of courses - Cleaning and managing large data sets, including potential leads - Managing the course website and bespoke online platform - Ensuring all media platforms show consistency across content, terminology and format - Providing extensive statistics and performance reports for all marketing communications, online platforms and leads - Managing online advertising and maintaining the marketing budget - Internal Communications: initiated the re-design, format and tone of the internal monthly newsletter to help increase engagement levels across the business Show less

Marketing Executive

• Jan 2013 - Jul 2016

Responsible for the UK marketing and PR for WPP and Kantar owned Branding and Marketing consultancy Added Value. Working alongside the Director of Marketing and Global Communications I managed the day to day marketing activities: • Drove external PR and brand awareness through media coverage, client mailers and communications. • Managed the marketing database, on a local and global level, produced readership and click rate reports. • Oversaw the annual marketing plan and marketing budget, maintained by quarterly meetings with the Marketing Director, MD and CFO. • Held shared responsibility for managing the global website, blog and social media platforms, through uploading, publishing, editing and writing content. • Responsible for internal communications such as weekly newsletter's, social media and publicity updates on a local and global level. • Communicated awareness and was the consultant on brand regulations and guidelines. Was involved in a new brand identity launch and new website. • Managed all company award entries increasing reputation and credit across the industry. • Gained high experience in organising events, for client and internal audiences. • Mentored Marketing Intern’s and stood in for the Marketing Director when absent. Show less

Marketing Assistant

• 2009 - 2012

PA & Field Assistant

• 2005 - 2008