Natalia Alcaide

Senior Digital Marketing Manager at FlexiDao
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Madrid Metropolitan Area, ES

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Experience

    • Software Development
    • 1 - 100 Employee
    • Senior Digital Marketing Manager
      • Sep 2022 - Present

      Providing energy consumers and producers with innovative business intelligence solutions to help them advance on their 24/7 Carbon-Free Electricity journey. We are paving the way towards a fully decarbonised power grid, partnering with leading companies such as Google, Microsoft, Acciona, and Iron Mountain. Providing energy consumers and producers with innovative business intelligence solutions to help them advance on their 24/7 Carbon-Free Electricity journey. We are paving the way towards a fully decarbonised power grid, partnering with leading companies such as Google, Microsoft, Acciona, and Iron Mountain.

    • Germany
    • Truck Transportation
    • 200 - 300 Employee
    • Senior Field Marketing Manager
      • Jan 2022 - Sep 2022

      Responsible for creating and executing the Marketing Plan for Spain and Portugal. Event management, Lead Generation and Nurturing . Content creation and localization. SEO and SEA. ABM actions. Integration with Sales team in Madrid office. Tech company based in Germany. Responsible for creating and executing the Marketing Plan for Spain and Portugal. Event management, Lead Generation and Nurturing . Content creation and localization. SEO and SEA. ABM actions. Integration with Sales team in Madrid office. Tech company based in Germany.

  • Freelancer
    • Madrid y alrededores
    • Head of Marketing
      • Jan 2016 - Dec 2021

      Director of Marketing projects for international companies as individual colaborator. Management of marketing plans for B2B (ABM and Field) and Inbound marketing. Digital marketing: lead adquisition and multichannel promotion (SEM, Social Ads, EDM). SEO estrategist and content specialist. Events coordination. Copywriting skills. Strong Management, presentation and teamleading skills. Lead of a team of freelancers and local agencies. Industries: Software, SaaS, B2B services, Tourism, Fitness, Education, Beauty, ecommerce. Show less

    • Head of Marketing
      • Jan 2012 - Jul 2016

      Management of Marketing Plan. Market Research, Benchmarking, Pricing,Budgeting, Branding, relational, web optimization for SEO. Media Planning. Communications. Advertising campaigns Management.. SEO, SEM, Analytics. Implementation of social media. Management of Marketing Plan. Market Research, Benchmarking, Pricing,Budgeting, Branding, relational, web optimization for SEO. Media Planning. Communications. Advertising campaigns Management.. SEO, SEM, Analytics. Implementation of social media.

    • Spain
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Digital Maketing Teacher
      • Jan 2012 - Jun 2016

      Teacher and coordinator of Master in Digital Marketing Teacher and coordinator of Master in Digital Marketing

    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Product Marketing
      • Sep 2010 - Apr 2012

    • United States
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Product Marketing
      • Jan 2007 - May 2008

    • United States
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Market Research Manager
      • Jan 2000 - Oct 2002

      International Consumer Market Research for Companies International Consumer Market Research for Companies

Education

  • ML School of Management
    Digital Marketing, Marketing
    2011 - 2011
  • ULPGC
    Licenciado, Administracion de Empresas
  • University of London
    Master, Marketing y Publicidad

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