Natalia Kryger

Content & SEO Team Leader at uPacjenta.pl
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Contact Information
Location
PL
Languages
  • Polish Native or bilingual proficiency
  • English Professional working proficiency
  • Italian Elementary proficiency
  • Spanish Elementary proficiency

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Piotr Oźmina

Miałem wielką przyjemność pracować z Natalią w czasie jej stażu u nas i widziałem jej postęp. Gdy pierwszy raz rozmawiałem z Natalią, nigdy jeszcze nie prowadziła kampani online, nie znała interfejsu Facebook Ads ani innego portalu, nie miała doświadczenia z Content Marketingiem. Niemniej jej autentyczny entuzjazm i szczerość mnie przekonały - Natalia bardzo, bardzo chciała zdobyć doświadczenie. I bardzo nam pomogła odkryć nowe możliwości i przetestować kilka rozwiązań. Zatem śmiało polecam współpracę z Natalią, nawet jeżeli nie posiada doświadczenia w danym obszarze. Z jej podejściem to nie będzie problem!

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Credentials

  • Szkolenie Google Analytics, Optimize, Tag Manager
    Bartłomiej Kaczmarczyk Certified Google Partner
    Apr, 2021
    - Sep, 2024
  • Ceryfikat ukończenia szkolenia Facebook PRO
    sprawny.marketing
    May, 2019
    - Sep, 2024
  • Certyfikat Google Internetowe Rewolucje - kurs marketingu internetowego
    Google
    Jan, 2018
    - Sep, 2024

Experience

    • Poland
    • Home Health Care Services
    • 1 - 100 Employee
    • Content & SEO Team Leader
      • Jan 2023 - Present

    • Content Marketing Specialist
      • Oct 2021 - Jan 2023

      - content and email marketing analysis,- sales reports stemming from blog texts and newsletters,- video scripts creation,- looking for ways to expand subscribers list and efficitent remarketing,- creating content for traditional marketing, e.g. a catalogue for children,- analysis and modification of web content for gaining new users,- cooperating in ebook and lead magnets creation (for B2B and B2C),- making content for Google News,- designing content for landing pages,- creating written sponsored content,- personas analysis,- supporting HR in employer branding activities. Show less

    • Artist and creator
      • Jul 2021 - Present

      Small business of my watercolor paintings. I build it from scratch: marketing, image, sales, shipping, etc. Small business of my watercolor paintings. I build it from scratch: marketing, image, sales, shipping, etc.

    • Communication and social media consultant
      • Nov 2020 - Feb 2022

      Content audit, consulting and support in social media management (Facebook, Instagram). Conducting FB ads. Support in introducing new brand on Polish market: Euroflex. Setting a plan for building awareness and reach of a brand. Analysis of communication: defining brand archetype, tone of voice and way of communication. Recommendation of channels for now and for future. Content audit, consulting and support in social media management (Facebook, Instagram). Conducting FB ads. Support in introducing new brand on Polish market: Euroflex. Setting a plan for building awareness and reach of a brand. Analysis of communication: defining brand archetype, tone of voice and way of communication. Recommendation of channels for now and for future.

    • Poland
    • Printing Services
    • 1 - 100 Employee
    • Marketing specialist
      • Jul 2021 - Sep 2021

      - recommending further marketing steps,- blog audit,- blog content optimization for driving sales,- creating and managing FB Ads,- creating content plan for social media and blog (B2C),- making reports and analyzing campaigns and sales,- conducting email marketing campaigns- copywriting

    • Junior marketing specialist
      • Feb 2021 - Jul 2021

      - creating and analysis of email marketing campaigns,- modifications and recommendations for marketing automation,- supervising PR actions,- co-creating creative communications, concepts of marketing campaigns,- SEO analysis for blog content,- making content plan for social media and blog (B2C and B2B),- copywriting

    • Poland
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing specialist
      • Oct 2018 - Feb 2021

      - content creation (writing blog posts, social media posts, making simple graphics, analysing web for desired content), - managing the brand's visual communication. - copywriting on notione.com/blog - sales data analysis - representing the brand on events such as: Czwartkowe Social Media, trades, markeThink. - creating the scenarios for promo videos, - creating and conducting newsletter campaigns , - managing FB Ads, - customer service support - content creation (writing blog posts, social media posts, making simple graphics, analysing web for desired content), - managing the brand's visual communication. - copywriting on notione.com/blog - sales data analysis - representing the brand on events such as: Czwartkowe Social Media, trades, markeThink. - creating the scenarios for promo videos, - creating and conducting newsletter campaigns , - managing FB Ads, - customer service support

    • Poland
    • Information Technology & Services
    • 1 - 100 Employee
    • Specjalista ds. marketingu
      • Apr 2018 - Oct 2018

    • Administration and marketing specialist
      • Jun 2017 - Apr 2018

      Responsibilities:- creating promo materials, writing articles about the company,- managing the project of creating the new product website,- managing social media (Facebook, Twitter, LinkedIn) and the company's website,- customer aquisition,- making newsletters,- internal PR

    • Events Services
    • 1 - 100 Employee
    • Social media intern
      • May 2017 - Aug 2018

      additional job Responsibilities: - managing Facebook account and creating posts - writing screenplays to promo videos - creating ads on Facebook Ads - supporting events organization additional job Responsibilities: - managing Facebook account and creating posts - writing screenplays to promo videos - creating ads on Facebook Ads - supporting events organization

    • Lector
      • Dec 2016 - Mar 2017

      English teacher English teacher

    • Norway
    • Advertising Services
    • 1 - 100 Employee
    • Mapping expert
      • Jul 2016 - Oct 2016

      Przydzielanie kategorii produktom, wspomaganie prowadzenia bazy danych, kontakt z dostawcami Przydzielanie kategorii produktom, wspomaganie prowadzenia bazy danych, kontakt z dostawcami

    • Research and content explorer
      • Sep 2014 - Jul 2016

      Praca zdalna; tłumaczenie badań psychologicznych (eng) na potrzeby firmy i tworzenie podsumowań w języku polskim. Praca zdalna; tłumaczenie badań psychologicznych (eng) na potrzeby firmy i tworzenie podsumowań w języku polskim.

    • Poland
    • Higher Education
    • 400 - 500 Employee
    • Annotator
      • May 2015 - Sep 2015

      Annotation Pro software; annotation of sound for the purpose of scientific research conducted by PhD Agnieszka Wagner Annotation Pro software; annotation of sound for the purpose of scientific research conducted by PhD Agnieszka Wagner

    • Manufacturing
    • 1 - 100 Employee
    • Customer Service
      • May 2014 - Mar 2015

Education

  • Uniwersytet im. Adama Mickiewicza w Poznaniu
    Master's degree, philology, specialization: communication, image and mediation
    2016 - 2018
  • Uniwersytet im. Adama Mickiewicza w Poznaniu
    Bachelor's degree, Philology, specialization: computer linguistics
    2013 - 2016

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