Natalia Gębska
Director of Communications at Centralny Ośrodek Informatyki- Claim this Profile
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Polish Native or bilingual proficiency
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English Native or bilingual proficiency
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French Full professional proficiency
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Spanish Limited working proficiency
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Russian Elementary proficiency
Topline Score
Bio
leila Hadzhyieva
It’s my absolute pleasure to recommend Natalia. She was working full-time for Affise as an Employer Brand & Communication Manager and was responsible for developing, improving, and establishing processes in corporate communication and culture by ensuring awareness of our employer brand inside the company. Her responsibilities were: - Be responsible for creating Affise as the best place to work positioning in cooperation with the CMO, CHRO, and the rest teams of the company. - Take full ownership of refining Affise as an employer narrative, defining its mission and vision, as well as highlighting unique touchpoints that differentiate it from the competitors. - Identify partners, platforms, and other collaborations that can help amplify and position Affise among the key talent. - Develop an employer branding content strategy and ensure its implementation for internal and external communications (social networks, video, newsletters, posters, digital banners, Talent Acquisition base, etc.) - Lead the internal storytelling initiatives by engaging with all the employees, and empowering them to open up, and become the company’s ambassadors. - Plan and lead the execution of internal and external employer branding and recruitment events. - Drive all employer branding advertising initiatives. - Own the lead conversion optimization activities. - Take full responsibility for continuously analyzing the competition and pitching new opportunities to level up our employer offering to the management. Natalia and I, as her manager at Affise, worked together for 1 year. I thoroughly enjoyed my time working with Natalia. I came to know her as a truly valuable asset for a team where there is a clear focus on business performance and where autonomy and flexibility are welcomed. She is honest, dependable, accountable, and incredibly hard-working. Beyond that, she is an impressive enthusiast who is always achieving results. Her knowledge of internal communication and expertise in brand development was a huge advantage to our entire team. She puts this skill set to work and gets an annual awareness score. Along with her true professionalism, Natalia has always been an absolute joy to work with. She is a team player, and always manages to have positive communication. Without a doubt, I confidently recommend Natalia to join your team. As a dedicated and knowledgeable employee and an all-around nice person, I am sure that he will only strengthen your team and bring the result to a new level. Best wishes, CHRO Leila Hadzhyieva Contacts: l.hadzhyieva@affise.com
leila Hadzhyieva
It’s my absolute pleasure to recommend Natalia. She was working full-time for Affise as an Employer Brand & Communication Manager and was responsible for developing, improving, and establishing processes in corporate communication and culture by ensuring awareness of our employer brand inside the company. Her responsibilities were: - Be responsible for creating Affise as the best place to work positioning in cooperation with the CMO, CHRO, and the rest teams of the company. - Take full ownership of refining Affise as an employer narrative, defining its mission and vision, as well as highlighting unique touchpoints that differentiate it from the competitors. - Identify partners, platforms, and other collaborations that can help amplify and position Affise among the key talent. - Develop an employer branding content strategy and ensure its implementation for internal and external communications (social networks, video, newsletters, posters, digital banners, Talent Acquisition base, etc.) - Lead the internal storytelling initiatives by engaging with all the employees, and empowering them to open up, and become the company’s ambassadors. - Plan and lead the execution of internal and external employer branding and recruitment events. - Drive all employer branding advertising initiatives. - Own the lead conversion optimization activities. - Take full responsibility for continuously analyzing the competition and pitching new opportunities to level up our employer offering to the management. Natalia and I, as her manager at Affise, worked together for 1 year. I thoroughly enjoyed my time working with Natalia. I came to know her as a truly valuable asset for a team where there is a clear focus on business performance and where autonomy and flexibility are welcomed. She is honest, dependable, accountable, and incredibly hard-working. Beyond that, she is an impressive enthusiast who is always achieving results. Her knowledge of internal communication and expertise in brand development was a huge advantage to our entire team. She puts this skill set to work and gets an annual awareness score. Along with her true professionalism, Natalia has always been an absolute joy to work with. She is a team player, and always manages to have positive communication. Without a doubt, I confidently recommend Natalia to join your team. As a dedicated and knowledgeable employee and an all-around nice person, I am sure that he will only strengthen your team and bring the result to a new level. Best wishes, CHRO Leila Hadzhyieva Contacts: l.hadzhyieva@affise.com
leila Hadzhyieva
It’s my absolute pleasure to recommend Natalia. She was working full-time for Affise as an Employer Brand & Communication Manager and was responsible for developing, improving, and establishing processes in corporate communication and culture by ensuring awareness of our employer brand inside the company. Her responsibilities were: - Be responsible for creating Affise as the best place to work positioning in cooperation with the CMO, CHRO, and the rest teams of the company. - Take full ownership of refining Affise as an employer narrative, defining its mission and vision, as well as highlighting unique touchpoints that differentiate it from the competitors. - Identify partners, platforms, and other collaborations that can help amplify and position Affise among the key talent. - Develop an employer branding content strategy and ensure its implementation for internal and external communications (social networks, video, newsletters, posters, digital banners, Talent Acquisition base, etc.) - Lead the internal storytelling initiatives by engaging with all the employees, and empowering them to open up, and become the company’s ambassadors. - Plan and lead the execution of internal and external employer branding and recruitment events. - Drive all employer branding advertising initiatives. - Own the lead conversion optimization activities. - Take full responsibility for continuously analyzing the competition and pitching new opportunities to level up our employer offering to the management. Natalia and I, as her manager at Affise, worked together for 1 year. I thoroughly enjoyed my time working with Natalia. I came to know her as a truly valuable asset for a team where there is a clear focus on business performance and where autonomy and flexibility are welcomed. She is honest, dependable, accountable, and incredibly hard-working. Beyond that, she is an impressive enthusiast who is always achieving results. Her knowledge of internal communication and expertise in brand development was a huge advantage to our entire team. She puts this skill set to work and gets an annual awareness score. Along with her true professionalism, Natalia has always been an absolute joy to work with. She is a team player, and always manages to have positive communication. Without a doubt, I confidently recommend Natalia to join your team. As a dedicated and knowledgeable employee and an all-around nice person, I am sure that he will only strengthen your team and bring the result to a new level. Best wishes, CHRO Leila Hadzhyieva Contacts: l.hadzhyieva@affise.com
leila Hadzhyieva
It’s my absolute pleasure to recommend Natalia. She was working full-time for Affise as an Employer Brand & Communication Manager and was responsible for developing, improving, and establishing processes in corporate communication and culture by ensuring awareness of our employer brand inside the company. Her responsibilities were: - Be responsible for creating Affise as the best place to work positioning in cooperation with the CMO, CHRO, and the rest teams of the company. - Take full ownership of refining Affise as an employer narrative, defining its mission and vision, as well as highlighting unique touchpoints that differentiate it from the competitors. - Identify partners, platforms, and other collaborations that can help amplify and position Affise among the key talent. - Develop an employer branding content strategy and ensure its implementation for internal and external communications (social networks, video, newsletters, posters, digital banners, Talent Acquisition base, etc.) - Lead the internal storytelling initiatives by engaging with all the employees, and empowering them to open up, and become the company’s ambassadors. - Plan and lead the execution of internal and external employer branding and recruitment events. - Drive all employer branding advertising initiatives. - Own the lead conversion optimization activities. - Take full responsibility for continuously analyzing the competition and pitching new opportunities to level up our employer offering to the management. Natalia and I, as her manager at Affise, worked together for 1 year. I thoroughly enjoyed my time working with Natalia. I came to know her as a truly valuable asset for a team where there is a clear focus on business performance and where autonomy and flexibility are welcomed. She is honest, dependable, accountable, and incredibly hard-working. Beyond that, she is an impressive enthusiast who is always achieving results. Her knowledge of internal communication and expertise in brand development was a huge advantage to our entire team. She puts this skill set to work and gets an annual awareness score. Along with her true professionalism, Natalia has always been an absolute joy to work with. She is a team player, and always manages to have positive communication. Without a doubt, I confidently recommend Natalia to join your team. As a dedicated and knowledgeable employee and an all-around nice person, I am sure that he will only strengthen your team and bring the result to a new level. Best wishes, CHRO Leila Hadzhyieva Contacts: l.hadzhyieva@affise.com
Experience
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Centralny Ośrodek Informatyki
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Poland
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IT Services and IT Consulting
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200 - 300 Employee
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Director of Communications
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Feb 2023 - Present
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Affise
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Lithuania
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Advertising Services
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1 - 100 Employee
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Employer Brand and Communication Manager,
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Feb 2022 - Feb 2023
- Responsible for creating Affise as the best place to work positioning in cooperation with the CMO, CHRO, and the rest teams of the company. - Take full ownership of refining Affise as an employer narrative, defining its mission and vision, as well as highlighting unique touchpoints that differentiate it from the competitors. - Identify partners, platforms, and other collaborations that can help amplify and position Affise among the key talent. - Develop an employer branding content strategy and ensure its implementation for internal and external communications (social networks, video, newsletters, posters, digital banners, Talent Acquisition base, etc.) - Lead the internal storytelling initiatives by engaging with all the employees, and empowering them to open up, and become the company’s ambassadors. - Plan and lead the execution of internal and external employer branding and recruitment events. - Drive all employer branding advertising initiatives. - Own the lead conversion optimization activities. - Take full responsibility for continuously analyzing the competition and pitching new opportunities to level up our employer offering to the management.
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Huuuge Games
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Poland
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Mobile Gaming Apps
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400 - 500 Employee
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Head of Communication & Employer Branding
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Feb 2020 - Oct 2021
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Communication & Employer Branding Manager
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Jan 2019 - Jan 2020
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Internal Communication Manager
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Nov 2018 - Feb 2019
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Armatis
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France
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Business Consulting and Services
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700 & Above Employee
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Communications Manager
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Jan 2017 - Jun 2018
–employer branding strategy & implementation – customer marketing – managing editorial direction & company’s on line reputation – evaluating and tracking marketing efforts - internal communication – social media management – introducing global company’s profile – implementation of websites: www.armatis.com (B2B) & praca.armatis.com (B2C) – raising brand’s awareness by reaching and gathering people around the company’s interests – promoting the company’s brand image and values by creating digital content and facilitating interaction among diverse online communities PL / FR / EN
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Lagardere Active
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Broadcast Media Production and Distribution
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200 - 300 Employee
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Director / Chilli ZET
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Jun 2011 - Dec 2015
Strategic and operational management of the brand:– responsible for music and program strategy– develop and implement strategic plans for audience growth– manage content delivered on multiple platform– build and maintain key external relationships– responsible for collaborations with outside clients (record companies, artists,management, promoters)– cross-media cooperation– coordinate operations within company departments (Marketing, DigitalDevelopment, Technology & Sound, PR)– budget management– responsible for online content (www, Twitter, Facebook, Periscope, videocontent, strategy building and implementation)– supervised a team of 12 pax based in HQs and regional offices– as a member of Radio ZET’s Management co-responsible for programmestrategy, positioning and sound– perform other duties as assigned
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Head of On-Air
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Apr 2015 - Nov 2015
Key activities:– on-air team management: news policy, team building, team management,strategy building and implementation.– cross media co-operations– content marketing management
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Deputy Director / Chilli ZET
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Oct 2008 - May 2011
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Program Head/ Planeta FM
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Jan 2008 - Sep 2008
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Producer and Project Manager / Radiostacja
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Jun 2006 - Dec 2007
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TVN Warner Bros. Discovery
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Poland
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Broadcast Media Production and Distribution
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700 & Above Employee
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Internship
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2005 - 2005
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Education
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2002 - 2007
University of Warsaw
Master of Arts (M.A.), Public Relations, Advertising, and Applied Communication -
2002 - 2004
Akademia Filmu i Telewizji
Postgraduate, Film and TV Production
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