Experience

The NPD Group

• United States
• Market Research
• 700 & Above Employee

• Sr.Account Manager, Russia, Food Service Europe

  • Jan 2014 - Present



JTI (Japan Tobacco International)

• Switzerland
• Tobacco Manufacturing
• 700 & Above Employee

• Category manager, Strategic Insights

  • Jan 2012 - Nov 2013

  Responsibilities: • Retail Audit • Quantitative consumer’ researches (Global Consumer Survey, Brand Tracker) • Pricing • Market Modeling • Agencies managing Additional Projects: • Cross-functional project “Category Management” participation • Tender for Trade researches organization • Internal trainings – Retail Audit, Tracker organization • Budgeting Responsibilities: • Retail Audit • Quantitative consumer’ researches (Global Consumer Survey, Brand Tracker) • Pricing • Market Modeling • Agencies managing Additional Projects: • Cross-functional project “Category Management” participation • Tender for Trade researches organization • Internal trainings – Retail Audit, Tracker organization • Budgeting



Nielsen

• United States
• Technology, Information and Media
• 700 & Above Employee

• MSCI manager, CIS

  • Oct 2010 - Dec 2011

  Responsibilities: Kazakhstan MSCI team lead • Statistics preparation for retail audit waves conducting • Retail Audit data analysis and verification • Client’s requests accomplishing, analytical presentations preparation • Annual Product Enhancement organization Main Projects: • Product Enhancement Y’2011 (incl.census preparations) • Coverage analysis for Beer, Tobacco, Soft-drinks, Toothpastes industries Responsibilities: Kazakhstan MSCI team lead • Statistics preparation for retail audit waves conducting • Retail Audit data analysis and verification • Client’s requests accomplishing, analytical presentations preparation • Annual Product Enhancement organization Main Projects: • Product Enhancement Y’2011 (incl.census preparations) • Coverage analysis for Beer, Tobacco, Soft-drinks, Toothpastes industries



Business Analytica

• Moscow, Russian Federation

• DP department manager

  • Apr 2002 - Sep 2010

  Last Position: Data Processing Department Manager (total subordinates ~ 50 persons) Responsibilities : Market Analysis: •Multilevel FMCG market trends analysis; •Market segmentation and product intelligence; •Market environment changes analysis; •Competitors analysis; •Writing of analytical articles in profile magazines (Sales&Business, RBC, Kommersant’ etc.) Data processing organization: •Census Data and sample representativeness analysis; •New system of Data analyses and verification – building and development; •Data analysis and verification standards developing and introduction; •Data processing of regular and irregular researches results, check analysis; •Retail Audit data processing control on every stage. Client Service Conducting •Business correspondence; •Client issues analysis; •Analytical presentations preparing and conducting; •Participation in negotiations. Administrative Function •Department Budgeting; •Planning and control of employee's loading; •Talents development, team motivation; •Certification standard developing and implementation; Main Projects in 2005-2010: •Russia and CIS Markets Retail Audit, •client service for the most important clients (all Tobacco manufacturers, Confectionary), •New research start - OTP (Cigars, Cigarillos, Tobacco, RYO products etc) •Development of Data analysis and verification standards; •Developing and Optimization of Unified Data Processing System •Search, analysis and integration of new technologies in Retail Audit and Data processing •Developing of new approaches of data interpretation and analysis, •Development and conducting trainings for Clients and employees on methodology of retail audit and main market trends Show less