Natali Trubnikova

Digital Marketing Consultant at Gart Solutions
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Contact Information
us****@****om
(386) 825-5501
Location
Kyiv, Kyiv City, Ukraine, UA
Languages
  • Украинский Native or bilingual proficiency
  • Английский Full professional proficiency
  • Spanish Limited working proficiency

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Experience

    • Ukraine
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Consultant
      • Jan 2023 - Present

    • United States
    • Software Development
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Nov 2022 - Present

      Helping to scale digital marketing activities and launch new initiatives to level up and grow marketing for https://gmdhsoftware.com. Helping to scale digital marketing activities and launch new initiatives to level up and grow marketing for https://gmdhsoftware.com.

    • United States
    • Software Development
    • 1 - 100 Employee
    • Marketing Project Manager
      • Apr 2022 - Oct 2022

    • Ukraine
    • Computer and Network Security
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Jan 2021 - Dec 2021

      - Built marketing-as-a-system from scratch - Redesigned the website (according to our new brand book, positioning, go-to-market strategy, and content marketing strategy) - Established a Content Marketing Strategy for the website and blog - Initiated the following activities: event marketing (webinars), SEO and tech optimization, link building, referral marketing, and PPC - Set up and systematized the work of my department, onboarded and guided 2 more teammates - Increased organic traffic, number of keywords ranked, website CR, and behavioral metrics notably, as we have started from the beginning. Show less

    • Ukraine
    • Gambling Facilities and Casinos
    • 1 - 100 Employee
    • Global Marketing Manager
      • Apr 2019 - Nov 2020

      NetGame Entertainment (www.netgamenv.com) / riverslot.net I have managed marketing, product, and sales activities (partially) for NetGame Entertainment, a brand I was honored to launch on the market. Some of my responsibilities and skills include: - Marketing audit and strategic planning - Tactical planning across a variety of digital channels - Providing feedback for Product development - Brand awareness and PR activities - Event marketing (international trade shows) - SMM & content marketing - SEO optimization - SMS / Email campaigns - Onboarding and managing a team of up to 5 people. Achievements: - Launched NetGame Entertainment as a new brand of slots studio on the market - Created a strategy for cost-effective market development - Uncovered positioning & branding strategy - Settled digital marketing channels - SEO, Affiliate, SMM, Content, Email - Organized and visited 6 international expos with the branded booth - Set brand promotion via the network of 200+ referral partners. Riverslot. net project The website has required a redesign, SEO optimization, and lead-generation activities. I was responsible for the following: - Marketing research & strategy - SEO in collaboration with the SEO team - Website redesign & optimization - Youtube channel optimization and video creation - Engagement with the client's base (SMS, emails) - Preparation for industry exhibitions - Content creation and content delivering content for b2b and b2c customers - Management of content writing activities. Achievements: - Doubled number of MQL leads - Redesigned and optimized the website - improved a CR by 42% - Increased engagement in emails / SMS channel - Increased YouTube subscriber base from 8k+ subscribers to 18k+ - Improved the B2B customer's experience on the platform. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Inbound Manager
      • Feb 2018 - Jan 2019

      - Led the team of inbound marketing (SMM, ORM manager, designer, and copywriter). - Created and managed the inbound marketing strategy for 2 different products The result: - Reached the target of 100-200 inbound leads monthly per project (in a 3+ months period) - Improved brand awareness - Settled marketing channels, processes, and team - Led the team of inbound marketing (SMM, ORM manager, designer, and copywriter). - Created and managed the inbound marketing strategy for 2 different products The result: - Reached the target of 100-200 inbound leads monthly per project (in a 3+ months period) - Improved brand awareness - Settled marketing channels, processes, and team

    • Poland
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Marketing Communications Manager
      • Sep 2017 - Feb 2018

    • Entertainment Providers
    • 1 - 100 Employee
    • Marketing Specialist
      • Sep 2016 - Aug 2017

    • Ukraine
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Marketing Internship
      • Feb 2015 - May 2015

      Achievements: - Сreated a marketing strategy for offline events - Сo-organized 8 offline events over 4 months - Organized own training for students on CV writing topic Achievements: - Сreated a marketing strategy for offline events - Сo-organized 8 offline events over 4 months - Organized own training for students on CV writing topic

Education

  • Kyiv National Economics University
    Master's degree, Marketing
    2013 - 2019

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