Experience

Cosmax Prestige Brands

• Australia
• Retail Apparel and Fashion
• 1 - 100 Employee

• Brand Manager Guerlain

  • Jun 2021 - Present



Moët Hennessy

• France
• Beverage Manufacturing
• 700 & Above Employee

• Business Development Manager

  • Jun 2019 - May 2021

• Senior Brand Manager

  • Aug 2016 - Jun 2019

• Trade Marketing Manager

  • Jan 2014 - Aug 2016

  - Led a team of 5 people to develop and implement Trade Marketing activities across on and off trade channels and all regions in Brazil, covering the entire Wines and Spirits portfolio - Coordinated activities among marketing, logistics and sales departments to achieve sales goals within budget guidelines- Guaranteed proper execution and quality of trade marketing activities, enabling my team to achieve its objectives- Trade marketing budget (A&P) definition and tracking

• Trade Marketing Analyst

  • Jan 2012 - Dec 2013

  - Developed alongside the marketing and sales teams the schedule of trade marketing activations, defined KPIs to track the performance of the activations, continued involvement in defining mechanics of trade marketing programs to present to sales team and supported the execution

• Trade Marketing Assistant

  • Jan 2009 - Dec 2011

  - Supported the trade marketing manager to develop and implement below the line programs in the on trade channel covering the entire Wines and Spirits portfolio - Main responsibilities included: conceptualizing relevant on trade promotions, developing mechanics of trade marketing programs to present to sales team and supporting the execution and tracking A&P budget

• Intern Marketing

  • Jan 2007 - Dec 2008

  - Supported the brand manager in charge of wines and Moët & Chandon to develop and implement brand plans involving above the line programs