Dean

• Nov 2021 - Present

BuildUp is a peer-to-peer, tuition-delayed, product-based learning Bootcamp with a community funding model. BuildUp is a peer-to-peer, tuition-delayed, product-based learning Bootcamp with a community funding model.

Co-Founder | Coach

• Sep 2020 - Present

Senior Digital Marketing Strategist for Google

• Jan 2018 - Jan 2021

- Manage 150+UK Marketing Agencies with Google ADs accounts (up to £150K monthly budget) - Provide Ongoing Expert Advice on key business metrics (ROI, ROAS, CPA) for SME - Build Vertical Trends and Analytics Reports tailor-made to meet the needs of my clients - Generate Consistent Growth Decreasing Costs, Increasing Revenue for complex accounts - Educate Agencies about Google Betas and latest trends, features from Search to Mobile. - Ensure Maximum Efficiency to meet their Marketing goals and expectations

Senior Performance Marketing Manager

• Jan 2018 - Jun 2019

- Provide Performance Marketing Consulting for Small and Medium SaaS & Fintech companies - Identify New Business opportunities for Growth Hacking for SME’s - Manage Inbound & Outbound Marketing strategies to generate leads - Improve the branding and positioning of their products and services, from SEO to SEM- Increase Conversion KPI’s with targeted Content Marketing tactics - Approve Marketing Material from website banners to brochures and case studies- Report on the performance of marketing campaigns, gain insight and assess against goals- Analyze consumer behavior and adjust email and advertising campaigns accordingly

Inbound Marketing Manager

• Aug 2017 - Aug 2018

-Identified the Needs of 10+ products | services and position them in 5+ markets -Built a Digital Marketing Strategy based on the established goals and objectives -Created a Successful Lead Generation funnel through Inbound Marketing strategies -Ran a Product Specific Multi-Channel Marketing Campaigns (SEO, SEM) -Led a Content Marketing Curators team to generate content monetization -Identified the Needs of 10+ products | services and position them in 5+ markets -Built a Digital Marketing Strategy based on the established goals and objectives -Created a Successful Lead Generation funnel through Inbound Marketing strategies -Ran a Product Specific Multi-Channel Marketing Campaigns (SEO, SEM) -Led a Content Marketing Curators team to generate content monetization

PR & Inbound Marketing Strategist

• Mar 2017 - Aug 2017

- Defined strategic marketing techniques for real estate investment sector - Created WordPress website from architecture to design (UI. UX)- Improved Branding and Positioning of the company's offerings - Ran email campaigns on MailChimp for new leads acquisition purposes - Managed a team of 3 people and an outsourcing company for additional services - Defined strategic marketing techniques for real estate investment sector - Created WordPress website from architecture to design (UI. UX)- Improved Branding and Positioning of the company's offerings - Ran email campaigns on MailChimp for new leads acquisition purposes - Managed a team of 3 people and an outsourcing company for additional services

Digital Marketing (SEO/SEM) Professional

• Sep 2016 - Apr 2017

- Launched PPC advertising campaigns for the UK, Spanish and Russian Markets (Yandex) - Translated and Proofread marketing content for website new version launch - Built a WordPress website for various domains - Created content for community management on social networks - Launched PPC advertising campaigns for the UK, Spanish and Russian Markets (Yandex) - Translated and Proofread marketing content for website new version launch - Built a WordPress website for various domains - Created content for community management on social networks

PR & Inbound Marketing Manager

• Aug 2016 - Apr 2017

- Built relationships with Media agencies (Media PR) - Created content for Mass Media- Provided Consulting on Copy-writing for eCommerce- Run Social Direct Marketing campaigns from LinkedIn- Implemented tailor-made Inbound Marketing strategies - Built relationships with Media agencies (Media PR) - Created content for Mass Media- Provided Consulting on Copy-writing for eCommerce- Run Social Direct Marketing campaigns from LinkedIn- Implemented tailor-made Inbound Marketing strategies

Brand Marketing & International Expansion Manager

• May 2015 - Dec 2016

- Designed a new website experience and branding for the company - Improved navigation and User Experience for a lower bounce-rate - Liaised with potential partners, from Film Festivals to Film Commissions - Managed and run email marketing campaign - Coordinated brand positioning techniques and reported to the CEO - Designed a new website experience and branding for the company - Improved navigation and User Experience for a lower bounce-rate - Liaised with potential partners, from Film Festivals to Film Commissions - Managed and run email marketing campaign - Coordinated brand positioning techniques and reported to the CEO

Public Relations Specialist & Hostess

• Oct 2012 - Jun 2013

- Elaborated an annual communication plan - Identified and developed new media opportunities- Generated and proofread PR publications & press releases- Organized cultural events, built media relationships - Provided translation and Interpretation services - Elaborated an annual communication plan - Identified and developed new media opportunities- Generated and proofread PR publications & press releases- Organized cultural events, built media relationships - Provided translation and Interpretation services

Professional Development Coordinator

• Apr 2011 - Apr 2013

- Promoted brand promotion (Erasmus Mundus) regionally - Shared Vacancies, supporting student employability- Found obs for alumnus from 12 countries- Organized promotions, PDO-s & trainings for Armenia and Georgia- Planed monthly activities, reporting and monitoring - Promoted brand promotion (Erasmus Mundus) regionally - Shared Vacancies, supporting student employability- Found obs for alumnus from 12 countries- Organized promotions, PDO-s & trainings for Armenia and Georgia- Planed monthly activities, reporting and monitoring

SEO Specialist

• Sep 2011 - Sep 2012

- Implemented targeted Link-building techniques/ SEO- Created Social Media Marketing strategies - Managed content marketing campaigns/Reputation of the company - Launched Conversion Optimization tactics plan- Designed and launched a Video Marketing campaign - Implemented targeted Link-building techniques/ SEO- Created Social Media Marketing strategies - Managed content marketing campaigns/Reputation of the company - Launched Conversion Optimization tactics plan- Designed and launched a Video Marketing campaign

Researcher

• Sep 2010 - Jan 2011

- Researched information for UNOOSA- Supported the UN SPIDER program activities - Built capacity/Preparing disaster management and control techniques - Created thematic partnerships with LATAM - Coordinated workshops, Seminars and Expert meetings - Prepared country reports - Researched information for UNOOSA- Supported the UN SPIDER program activities - Built capacity/Preparing disaster management and control techniques - Created thematic partnerships with LATAM - Coordinated workshops, Seminars and Expert meetings - Prepared country reports

Project's Assistant

• Apr 2008 - Apr 2009

- Implemented project management strategies - Organized external/internal events - Provided all types of translation/interpretation services - Created relationships with key Media players - Organized Skills@work challenge competition - Implemented project management strategies - Organized external/internal events - Provided all types of translation/interpretation services - Created relationships with key Media players - Organized Skills@work challenge competition