Performance Marketer

• Mar 2022 - Present

Digital Marketer

• Feb 2020 - Feb 2022

Increasing the brand visibility and driving sales online through digital marketing activities Increasing the brand visibility and driving sales online through digital marketing activities

Business Strategist

• Sep 2018 - Jan 2020

• Developing strategies for the expansion of the company’s brands across India • Establishing strategic tie-ups with potential partners for the expansion of brand Pollito’s across India • Managing digital marketing activities to increase brand awareness and footfalls to the outlets • Mentoring the sales and marketing team to increase the sales and brand visibility in the market • Coordinating with the external agencies like FM radio stations, theatre media and Metro stations for promoting the brand • Finding new retail avenues for opening QSR outlets by partnering with real estate management firms like JLL, CBRE etc. • Periodically assessing stores’ performance and directing next course of actions to the operations team and sales team Show less

Senior Executive - Business Development

• May 2013 - Aug 2018

Responsible for driving Business Development activities in the region and ensuring timely completion of Regulatory Compliance Testing & Certification services projects of the clients [for Domestic as well as Global market access requirements].Organizing training programs/workshops for electronic product development companies on regulatory compliance requirements to launch their products in global marketsDriving digital marketing campaigns for the Products division

Marketing Associate

• Jul 2012 - Apr 2013

Creating marketing research reports, and digital marketing campaigns to find new avenues of growth for the organization, increase brand's penetration in the market and generating leads.

Management Intern

• Feb 2012 - Jun 2012

J2EE Developer

• Feb 2008 - Apr 2009