Naomi McGuinness

Head of Research at Narratology
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Location
Belfast, Northern Ireland, United Kingdom, UK

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Experience

    • United Kingdom
    • Design Services
    • Head of Research
      • Aug 2023 - Present

    • Research and Insights Consultant
      • Feb 2023 - Aug 2023

      With an extensive background in professional research, Naomi is well placed to provide business insights for clients across a wide range of industries. Naomi is focused on identifying and tracking executive-level talent, detecting and analysing market trends, and providing up-to-date industry intelligence. She works closely with clients to deliver tailored solutions to suit their business needs. Prior to joining Narratology, Naomi honed her research and analysis skills within the foreign direct investment and economic development sectors, producing data-driven content for online and print business publications. Show less

    • Online Audio and Video Media
    • 1 - 100 Employee
    • FDI Consultant
      • Sep 2020 - Jan 2023

      Produced data-led content for Investment Monitor - an online B2B publication from GlobalData Plc providing insight on corporate cross-border expansion. My role also involved supporting the development of GlobalData's FDI Projects database. Powered by data and created by the industry’s leading business journalists and FDI experts, Investment Monitor is essential reading for executives involved in shaping their companies’ global strategies, corporate advisers and other key players in the global FDI ecosystem. Show less

    • United Kingdom
    • Newspaper Publishing
    • 700 & Above Employee
    • Head Of Research, fDi Rankings
      • Mar 2019 - Sep 2020

      Responsible for the compilation of rankings for fDi Magazine - a leading series of reports regarding the competitiveness of global investment locations.

    • Senior Investment Analyst
      • Jul 2017 - Feb 2019

      Worked with fDi Markets’ production management team to quality control investor signals to meet monthly deadline. In addition, I created trends based on live data for the fDi Intelligence website and marketing newsletter as well as producing mini-rankings for fDi Magazine on an ad hoc basis.

    • Research Assistant
      • Feb 2015 - Jul 2017

      Worked within the fDi Intelligence division of the Financial Times, conducting in-depth research on foreign direct investment (FDI) in western Europe. This involved screening local and national news sources, press releases and investment promotion agency websites in English, French and Spanish to identify inward investment projects, translating the relevant information and recording the details on the fDi Markets database. I also contributed to the monthly Trend Tracker, highlighting current FDI trends across various countries, companies and industry sectors. Show less

    • Professional Services
    • 700 & Above Employee
    • Market Researcher
      • Sep 2014 - Jan 2015
    • United Kingdom
    • Non-profit Organizations
    • 700 & Above Employee
    • English Language Assistant
      • Sep 2012 - Jun 2013
    • United Kingdom
    • Retail
    • 700 & Above Employee
    • Sales Assistant
      • Oct 2011 - Aug 2012
    • United Kingdom
    • Hospitality
    • 1 - 100 Employee
    • Server
      • Jul 2009 - Sep 2011

Education

  • Queen's University Belfast
    Bachelor of Arts - BA, French and Spanish
    2010 - 2014
  • Limavady Grammar School
    2003 - 2010

Community

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