naomi ncayiyana

Social Media and Community Manager at Change Agent Collective
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Contact Information
Location
Cape Town, Western Cape, South Africa, ZA

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Experience

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Social Media and Community Manager
      • Aug 2015 - Present

      • Managed email marketing encompassing content development, SEO and distribution using Mail Chimp.• Measured response using Google Analytics for open rates, page loads and stickiness.• Prepared event communications for special events, took photographs during event, and promoted on web and periodical channels.• Maintained corporate website and microsites using WordPress content management system and associated plugins.• Devised content calendar and created social media content across multiple platforms.• Managed external communication and platforms as a Social Media Specialist and Community Manager for African Climate Reality Project, Kagiso Shanduka Trust and The Green Building Council of South Africa where I created compelling and engaging content across a wide range of platforms.• Compiled monthly social engagement reports and analytics to understand how to better serve not just the client but the consumer.• Implemented Social Media strategy for 24 Hours of Reality - A global climate crisis event.• Served as Assistant Programme Director for Sustainable Brands South Africa where I served as a communications specialist and client liaison for speakers of the global event Sustainable Brands event held in Cape Town.• I was the assistant architect of the Sustainable Brands event programme by organising speakers into various workshops, plenaries and talks.• Along with a team we created a social media and communication strategy for various platforms from Facebook, Instagram, Twitter and LinkedIn for the Sustainable Brands Event.• I supported internal communication between the agency and media outlets to maximise the exposure of the Sustainable Brands.• Served as communications manager where I oversaw the development of brand collateral to developing internal and external communications and marketing strategies. They also liaise with media to help the brand gain exposure in local, national and international media.

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Quality Assurance Manager
      • Apr 2017 - May 2021

      • Created and achieved product quality objectives and met product specifications.• Wrote and optimized test cases to maximize success of manual software testing with consistent, thorough approaches.• Planned and devised cohesive test plans for agile projects using vast technologies.• Wrote, edited and updated project manuals and technical documentation used by quality assurance team.• Collaborated with developers and product owners to stay current on product features and intended functionality.• Researched new tools and technologies for potential use by quality assurance team.• Supported company in maintaining work environment focused on quality, communication, collaboration, integration and teamwork.• Analyzed and tested game builds to determine bugs and provide assistance in solving issues.• Developed effective QA processes and procedural documents, and maintain changes accordingly.• Accurately estimated testing time• Created and implemented test scenarios and test cases to include both positive and negative testing as well as regression review• Conducted test case reviews to ensure scenarios accurately capture business functionality• Identified and created test data needed for execution• Identified and utilized the correct toolset to record, report, and track defects• Worked with the development teams to resolve defects• Provided production support of software products by investigating and recreating reported defects• Collaborated with team members to identify causes of defects, conduct group testing, and perform regular system wide regression testing• Ensured that defects are corrected and verified• Kept defect tracking tool updated with current defect status and valid test cases• Created clear testing summary reports• Managed, mentored and upskilled one Junior Quality and Assurance tester

    • South Africa
    • Transportation, Logistics, Supply Chain and Storage
    • 500 - 600 Employee
    • Digital Production Specialist
      • Apr 2011 - Aug 2015

      • Managed email marketing encompassing content development, SEO and distribution using Mail Chimp.• Measured response using Google Analytics for open rates, page loads and stickiness.• Prepared event communications for special events, took photographs during event, and promoted on web and periodical channels.• Maintained corporate website and microsites using WordPress content management system and associated plugins.• Devised content calendar and created social media content across multiple platforms.• Managed external communication and platforms as a Social Media Specialist and Community Manager for African Climate Reality Project, Kagiso Shanduka Trust and The Green Building Council of South Africa where I created compelling and engaging content across a wide range of platforms.• Compiled monthly social engagement reports and analytics to understand how to better serve not just the client but the consumer.• Implemented Social Media strategy for 24 Hours of Reality - A global climate crisis event.• Served as Assistant Programme Director for Sustainable Brands South Africa where I served as a communications specialist and client liaison for speakers of the global event Sustainable Brands event held in Cape Town.• I was the assistant architect of the Sustainable Brands event programme by organising speakers into various workshops, plenaries and talks.• Along with a team we created a social media and communication strategy for various platforms from Facebook, Instagram, Twitter and LinkedIn for the Sustainable Brands Event.• I supported internal communication between the agency and media outlets to maximise the exposure of the Sustainable Brands.• Served as communications manager where I oversaw the development of brand collateral to developing internal and external communications and marketing strategies. They also liaise with media to help the brand gain exposure in local, national and international media.

Education

  • University of KwaZulu-Natal
    Bachelor of Education - BEd, English and History
    2001 - 2005

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