Nancy Matsuda

Senior Product Manager at Carrefour
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • English Full professional proficiency
  • Spanish Professional working proficiency

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Miriã Melo

Nancy é uma profissional comprometida, inteligente, criativa e com boa visão técnica e de mercado, o que assegura ótima atuação em prol de melhores resultados para a companhia e parceiros de negócios dos produtos em que atua. Possui ótimo relacionamento interpessoal tanto com vendors, como com clientes internos e externos, garantindo a entrega de produtos mais aderentes às necessidades dos usuários. Seu bom humor e atitude positiva para encontrar soluções melhores torna o ambiente de trabalho mais agradável. Nancy é uma excelente profissional e um ser humano maravilhoso, com a qual terei prazer em voltar a trabalhar.

Fabio Koiti

Nancy Mastuda é uma profissional diferenciada no mercado mobile pelo expertise adquirido em vários projetos de VAS. Possui excelentes skills para relacionamento com vendors de mobile apps e operadoras celulares. Dinâmica, ávida por aprender e comprometida. Ainda tem um caráter humano excepcional e muita criatividade para a solução de problemas.

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Credentials

  • Certified Lean Inception Facilitator
    Caroli.org
    Jul, 2022
    - Nov, 2024
  • Curso de Product Management
    Cursos PM3
    Jun, 2022
    - Nov, 2024
  • Data Leadership for Business
    Tera
    Jul, 2020
    - Nov, 2024
  • Product Discovery
    Product Arena
    Oct, 2019
    - Nov, 2024
  • Certified Scrum Product Owner (CSPO)
    Scrum Alliance
    Jul, 2019
    - Nov, 2024
  • Oratory techniques
    Conquer
    Jul, 2019
    - Nov, 2024
  • Programming logic with Java Script
    Caelum
    Jul, 2018
    - Nov, 2024
  • Design Thinking: Understanding the Process
    LinkedIn
    Apr, 2018
    - Nov, 2024
  • Agile software project management with Scrum
    Caelum
    Jun, 2017
    - Nov, 2024
  • DRC Design
    Impacta Tecnologia
    Feb, 2011
    - Nov, 2024

Experience

  • Carrefour
    • France
    • Retail
    • 700 & Above Employee
    • Senior Product Manager
      • May 2023 - Present

      🚀 Lead and drive innovation in the dynamic world of e-commerce. Currently, I serve as a PM overseeing two critical squads that are at the heart of our operations: Payments and Catalog. 💡 Innovating the Payment Landscape: At the helm of the Payments squad, I work tirelessly to enhance the payment experience for our customers, ensuring seamless transactions and secure payment gateways. This involves collaborating with cross-functional teams, analyzing market trends, and harnessing the power of technology to deliver cutting-edge solutions that optimize our payment processes. 🛒 Optimizing the Catalog Experience: In my role overseeing the Catalog squad, my focus is on perfecting the browsing and shopping journey for our customers. I am constantly exploring ways to enhance the product catalog, streamline search functionalities, and optimize product recommendations, all while aligning with our brand's vision and objectives. Show less

  • Thoughtworks
    • United States
    • Information Technology & Services
    • 700 & Above Employee
    • Senior Product Manager
      • Jun 2022 - Feb 2023

      🌟 As a seasoned Product Manager, I've had the privilege to serve as a product consultant, steering a transformative project in the pharmaceutical sector. 🌐 Unlocking Supply Chain Excellence: In collaboration with an esteemed international client, I took on the challenge of developing a cutting-edge Supply Chain and Logistics platform tailored for the unique demands of the pharmaceutical industry. Working at the intersection of technology and healthcare, I played a pivotal role in architecting a platform that streamlined processes and enhanced efficiency across the supply chain. 💼 Leadership in Action: Leading a diverse, multilingual team, I prioritized deliverables in alignment with the client's Objectives and Key Results (OKRs). By fostering a collaborative and results-driven environment, we were able to navigate complexities and successfully deliver a solution that exceeded expectations. Show less

  • Grupo Boticário
    • Brazil
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Product Manager
      • Jul 2020 - May 2022

      🚀 As a Product Manager, I had the honor of spearheading critical initiatives that significantly impacted market growth and amplified sales potential. 🛒 Empowering Market Expansion: One of my proudest achievements was contributing to the creation of our Group's internal marketplace and strategically expanding sales across external marketplaces. This endeavor involved crafting robust strategies to extend our market reach, tap into new customer bases, and drive sales growth across diverse platforms. 🌐 Innovating Seller Platforms: A key responsibility was overseeing the delivery of a state-of-the-art seller platform, designed to empower sellers with powerful tools and insights. By leveraging cutting-edge technologies and intuitive user experiences, we elevated the selling process, optimizing efficiency, and enhancing profitability for our valued sellers. 🛠️ Seamless Integration via APIs: Working at the crossroads of technology and commerce, I orchestrated seamless integrations with major players in the marketplace landscape through APIs. This technical feat enabled a smooth exchange of critical data, creating a connected ecosystem and amplifying the overall marketplace functionality. 🌟 Driving Collaborative Success: The collaborative spirit within our team was pivotal in achieving these milestones. By fostering a culture of innovation and cross-functional collaboration, we harnessed collective expertise and combined efforts to realize our goals, marking a true testament to the power of teamwork. Show less

  • Dasa
    • Brazil
    • Hospitals and Health Care
    • 700 & Above Employee
    • Product Manager
      • Jun 2019 - Jul 2020

      🚀 Within the evolving landscape of the on-demand market, I had the privilege of leading the COLETA DOMICILIAR squad and pioneering transformative solutions that addressed the increasing demand for home-based services, particularly magnified by the challenges of the pandemic in 2020. 🏠 Meeting Rising Demand: Recognizing the shifting dynamics of consumer preferences, our company foresaw the rising demand for COLETA DOMICILIAR services. This foresight, heightened by the impact of the pandemic, reinforced the need to enhance and digitize this vital service, aligning with evolving customer expectations. 🌐 Mission: Digitize & Elevate Patient Care: At the helm of this mission, our objective was to digitize the service, optimizing the delivery of essential medical techniques. We aimed to provide a higher level of care for patients by automating nurses' scripts, thereby ensuring a seamless and efficient process. 🚀 End-to-End Responsibility & Innovation: Taking on diverse roles encompassing partnerships, internal integrations, backoffice dashboard creation, and product discovery, I played a central role in driving the project from ideation to execution. This included prototyping the solution, hypothesis survey and validation, backlog management, and prioritization, ensuring a comprehensive and well-structured development process. 🛠️ Crafting a Seamless Customer Journey: Applying a customer-centric approach, we meticulously managed the end-to-end customer experience cycle, carefully orchestrating the launch across all brands of our group in Brazil. This enabled us to provide a cohesive and streamlined experience, effectively meeting the needs of our diverse customer base. Show less

  • Mutant
    • Brazil
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Product Owner
      • May 2018 - May 2019

      As a dedicated team member at Vivo Telecommunication, I led a mission to revolutionize customer experiences by leveraging the power of Artificial Intelligence. Our objective was clear: address customers' everyday challenges and modernize Vivo's service channels through cutting-edge technology. 👨‍💼 Key Achievements: ✅ Pioneered the development of the company's inaugural virtual assistant, a conversational robot, ushering in a new era of customer interaction and support. ✅ Orchestrated the strategic roadmap and product backlog management, collaborating closely with cross-functional business teams, software engineering, and stakeholders. Skillfully negotiated priorities to ensure seamless alignment with our vision. ✅ Oversaw the planning and execution of prototypes and pilot projects in collaboration with the UX and CX domains, refining the user experience and driving innovation. ✅ Established crucial metrics for product launches, crafting engaging market presentations for clients, prospects, and internal teams. The aim was to showcase the value proposition and ignite interest. ✅ Conducted rigorous KPI analysis, continuously optimizing ROI to enhance the efficiency and effectiveness of our solutions. ✅ Vigilantly monitored usability testing processes, fostering a culture of innovation and propelling performance improvements based on insightful results. ✅ Cultivated strong relationships across various organizational departments and engaged closely with customers to ensure a holistic understanding and seamless flow of project information. Show less

  • FS Security
    • Brazil
    • Information Technology & Services
    • 1 - 100 Employee
    • Product Specialist
      • Apr 2014 - Mar 2018

      • Company leading product management • Product backlog refinement • Relationship with all project stakeholders and collaboration with the development team at all stages. • Relationship with foreign suppliers, participation in UX architecture. • Ensuring product excellence (KPI analysis and strategy creation to improve performance) • Company leading product management • Product backlog refinement • Relationship with all project stakeholders and collaboration with the development team at all stages. • Relationship with foreign suppliers, participation in UX architecture. • Ensuring product excellence (KPI analysis and strategy creation to improve performance)

  • Terra
    • Brazil
    • Information Services
    • 400 - 500 Employee
    • Product Analyst and Business Developer
      • Mar 2013 - Mar 2014

      • Portal design • Product performance analysis, fix and enhancements. • Responsible for test monitoring. • 360º relationship with all involved (IT, operators, legal, financial). • Portal design • Product performance analysis, fix and enhancements. • Responsible for test monitoring. • 360º relationship with all involved (IT, operators, legal, financial).

  • Spring Global
    • United States
    • Software Development
    • 100 - 200 Employee
    • Customers and Carriers relationship
      • Dec 2010 - Dec 2012

      • Approval and presentation of new products for brazilian carriers • BP creation for future business and prospecting • Business development with foreign partners in order to bring new content and services to be sold in Brazil. • Pre-sales and after-sales analysis for continuous improvement and commercial viability. • Creation and formatting of new products, including all documentation required by carriers and internal company procedures. • Approval and presentation of new products for brazilian carriers • BP creation for future business and prospecting • Business development with foreign partners in order to bring new content and services to be sold in Brazil. • Pre-sales and after-sales analysis for continuous improvement and commercial viability. • Creation and formatting of new products, including all documentation required by carriers and internal company procedures.

  • SupportComm
    • Brazil
    • Telecommunications
    • 1 - 100 Employee
    • Prospecting customers and partnerships
      • Jun 2007 - Jun 2009

      • Content Management of Portal Claro Ideias • Creation of new products and measurement of campaigns and promotions. • Responsible for attending and prospecting new content. • Content Management of Portal Claro Ideias • Creation of new products and measurement of campaigns and promotions. • Responsible for attending and prospecting new content.

Education

  • Universidade Presbiteriana Mackenzie
    graduated, Marketing and Advertising
    2006 - 2010
  • FGV - Fundação Getulio Vargas
    Master of Business Administration - MBA, Digital Marketing
    2017 -

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