Nancy van Alphen
Volunteer at International Association for Near-Death Studies (IANDS)- Claim this Profile
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Bio
Experience
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International Association for Near-Death Studies (IANDS)
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United States
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Research Services
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1 - 100 Employee
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Volunteer
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Jan 2019 - Present
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Owner/Consultant
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2006 - Present
I develop strategic marketing plans to help companies reach their goals, whether that's brand creation or increasing sales. I utilize both new media and traditional marketing methods, as well as database management, to construct well-balanced plans that work! I develop strategic marketing plans to help companies reach their goals, whether that's brand creation or increasing sales. I utilize both new media and traditional marketing methods, as well as database management, to construct well-balanced plans that work!
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Consolidated Technologies Group
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Software Development
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1 - 100 Employee
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Marketing Director
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Apr 2009 - Nov 2010
Developed client interface for technology-based, automated marketing solution. Produced marketing and sales support materials. Developed client interface for technology-based, automated marketing solution. Produced marketing and sales support materials.
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Marketing Director
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Apr 2000 - Apr 2004
Developed and implemented all internal and external marketing, including direct mail, email campaigns, advertising, events, programs and promotions, website development, and the creation of an internal television channel. Developed and implemented all internal and external marketing, including direct mail, email campaigns, advertising, events, programs and promotions, website development, and the creation of an internal television channel.
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JPMorgan Chase & Co.
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United States
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Financial Services
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700 & Above Employee
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Regional Marketing Manager & Field Team Leader
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Apr 1997 - Apr 2000
Developed local database-driven direct mail, email, and traditional marketing campaigns. Managed national campaigns on a local level. As Field Marketing Team Leader, interfaced with Bank One CEO-level leadership on field activities. Developed online Field Marketing Competitor Report, enabling instant communication to Bank One leadership on competitors’ new initiatives. Developed local database-driven direct mail, email, and traditional marketing campaigns. Managed national campaigns on a local level. As Field Marketing Team Leader, interfaced with Bank One CEO-level leadership on field activities. Developed online Field Marketing Competitor Report, enabling instant communication to Bank One leadership on competitors’ new initiatives.
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Marketing Manager
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Apr 1994 - Apr 1997
Managed marketing activities for MRI’s 1,100 international franchised offices, including development of online presence and email campaigns. Trained franchise owners on marketing programs and usage of marketing materials. Branded MRI’s MedLogix and RadLogix brands, and developed marketing initiatives and website for same. Managed marketing activities for MRI’s 1,100 international franchised offices, including development of online presence and email campaigns. Trained franchise owners on marketing programs and usage of marketing materials. Branded MRI’s MedLogix and RadLogix brands, and developed marketing initiatives and website for same.
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Field Marketing Manager
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Jan 1994 - Jan 1997
Provided marketing support to a combined Holcomb’s and Apple technology education sales force. Crafted sales materials, managed events, developed online newsletter, and managed website content. Provided marketing support to a combined Holcomb’s and Apple technology education sales force. Crafted sales materials, managed events, developed online newsletter, and managed website content.
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Account Executive
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Jan 1990 - Jan 1993
Implemented marketing programs for Knights Inn Hotels, and Stop-n-Shop Supermarkets, including program development, media buying, television and radio production, outdoor billboard campaigns, contest development, website development. Implemented marketing programs for Knights Inn Hotels, and Stop-n-Shop Supermarkets, including program development, media buying, television and radio production, outdoor billboard campaigns, contest development, website development.
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Education
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Oberlin College
Bachelor of Arts, Cultural Anthropology, Journalism