Nancy Berrier
Project Manager at Spry Digital- Claim this Profile
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Topline Score
Bio
Maureen Enright
Nancy is one of a kind. She is a true professional in every sense of the word. I loved working with her on any project, as she brought unmatched talent, experience, knowledge, hard work, and humor to the team. You always knew you had someone you could rely on. She is a true asset and I would certainly recommend her to any employer and team.
Laura Carter PMP
Nancy is a talented creative and strategic leader. Her creative side is balanced with logic, demonstrating the flexible thinking needed for innovative solution development. I was fortunate enough to have the opportunity to work with her when she managed a large experiential marketing programs for a high-profile automotive client. As the Project and Communications Manager, Nancy effectively led her team through the first-ever of these types of events and served as a trusted advisor for her clients. Nancy continuously provided recommendations to improve program success and drive results. As a valuable member of the automotive solution-design and creative team, Nancy led brainstorm sessions, wrote creative proposals, developed budgets, and drove revenue for clients in the automotive and adjacent sectors. I would highly recommend Nancy as an innovative and effective strategic marketing and communications professional. You will find her to be dedicated to every task and committed to its success. I can't wait to work with Nancy again!
Maureen Enright
Nancy is one of a kind. She is a true professional in every sense of the word. I loved working with her on any project, as she brought unmatched talent, experience, knowledge, hard work, and humor to the team. You always knew you had someone you could rely on. She is a true asset and I would certainly recommend her to any employer and team.
Laura Carter PMP
Nancy is a talented creative and strategic leader. Her creative side is balanced with logic, demonstrating the flexible thinking needed for innovative solution development. I was fortunate enough to have the opportunity to work with her when she managed a large experiential marketing programs for a high-profile automotive client. As the Project and Communications Manager, Nancy effectively led her team through the first-ever of these types of events and served as a trusted advisor for her clients. Nancy continuously provided recommendations to improve program success and drive results. As a valuable member of the automotive solution-design and creative team, Nancy led brainstorm sessions, wrote creative proposals, developed budgets, and drove revenue for clients in the automotive and adjacent sectors. I would highly recommend Nancy as an innovative and effective strategic marketing and communications professional. You will find her to be dedicated to every task and committed to its success. I can't wait to work with Nancy again!
Maureen Enright
Nancy is one of a kind. She is a true professional in every sense of the word. I loved working with her on any project, as she brought unmatched talent, experience, knowledge, hard work, and humor to the team. You always knew you had someone you could rely on. She is a true asset and I would certainly recommend her to any employer and team.
Laura Carter PMP
Nancy is a talented creative and strategic leader. Her creative side is balanced with logic, demonstrating the flexible thinking needed for innovative solution development. I was fortunate enough to have the opportunity to work with her when she managed a large experiential marketing programs for a high-profile automotive client. As the Project and Communications Manager, Nancy effectively led her team through the first-ever of these types of events and served as a trusted advisor for her clients. Nancy continuously provided recommendations to improve program success and drive results. As a valuable member of the automotive solution-design and creative team, Nancy led brainstorm sessions, wrote creative proposals, developed budgets, and drove revenue for clients in the automotive and adjacent sectors. I would highly recommend Nancy as an innovative and effective strategic marketing and communications professional. You will find her to be dedicated to every task and committed to its success. I can't wait to work with Nancy again!
Maureen Enright
Nancy is one of a kind. She is a true professional in every sense of the word. I loved working with her on any project, as she brought unmatched talent, experience, knowledge, hard work, and humor to the team. You always knew you had someone you could rely on. She is a true asset and I would certainly recommend her to any employer and team.
Laura Carter PMP
Nancy is a talented creative and strategic leader. Her creative side is balanced with logic, demonstrating the flexible thinking needed for innovative solution development. I was fortunate enough to have the opportunity to work with her when she managed a large experiential marketing programs for a high-profile automotive client. As the Project and Communications Manager, Nancy effectively led her team through the first-ever of these types of events and served as a trusted advisor for her clients. Nancy continuously provided recommendations to improve program success and drive results. As a valuable member of the automotive solution-design and creative team, Nancy led brainstorm sessions, wrote creative proposals, developed budgets, and drove revenue for clients in the automotive and adjacent sectors. I would highly recommend Nancy as an innovative and effective strategic marketing and communications professional. You will find her to be dedicated to every task and committed to its success. I can't wait to work with Nancy again!
Experience
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Spry Digital
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Project Manager
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Jun 2020 - Present
Spry Digital aspires to create meaningful digital experiences that inspire, empower, and connect people. Spry Digital aspires to create meaningful digital experiences that inspire, empower, and connect people.
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Maritz
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United States
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Business Consulting and Services
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700 & Above Employee
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Solution Design and Communications Strategy Director
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Jun 2018 - Jun 2020
Maritz helps clients achieve business objectives by designing and delivering consumer loyalty, channel loyalty, employee engagement, and sales-incentive solutions. I develop and implement program solutions and communications strategies to drive business results for current and potential clients.• Refine and design program-based solutions for engagement, incentive, and recognition programs• Develop communications strategies and tactics for proposals, new program launches, new products, and ongoing programs• Write, edit, and proofread copy to ensure it is readable and relevant• Identify knowledge and behavior gaps to inform communications plans and messaging• Integrate new internal and external technologies into communications plans• Evaluate existing programs to determine needed improvements to optimize the end-user experience• Ensure alignment of UX and behavioral science principles in solution recommendations and implementation• Collaborate and coordinate with cross-functional teams in proposal development and solution implementation• Provide input to product teams/owners on features and enhancements
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Creative Services Director
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May 2013 - Jun 2018
I directed the development of integrated communications solutions for incentive and recognition programs for major automotive clients.• Led a team of 10 communications managers/writers and designers in developing creative communications• Wrote, edited, and proofread creative copy, ensuring it was clear, concise, and compelling• Developed and executed strategies for communications elements, including websites, print brochures, videos, email campaigns, push notifications, and social media• Oversaw all steps of the creative process to ensure cost, schedule, quality, and brand-alignment standards were met• Collaborated with cross-functional team members to develop overall incentive/recognition solution designs• Built strong client connections based on integrity, reliability, and authenticity• Provided UX insights to and collaborated with the IT/engineering team• Contributed creative strategies and tactics for proposals • Identified and addressed department-wide and account-specific communications needs• Created and managed project and department budgets
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Account Communications Director
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Jun 2001 - May 2013
I oversaw all creative projects for incentive and recognition programs for a major automotive client.• Identified and addressed account-wide communications needs• Wrote, edited, and proofread copy for digital and print creative deliverables • Ensured consistency with brand standards and messaging• Developed and managed all aspects of creative campaigns for multiple client programs• Established credibility with the client through responsiveness and a solution-oriented approach• Created and managed project budgets• Trained department personnel and coached skills development• Communicated best practices across account teams and industry sectors
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Senior Communications Manager
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Jan 1998 - Jun 2001
I served as the project manager of creative deliverables for performance-improvement programs for national clients across multiple industries. • Supervised all aspects of the internal creative process, including concept development, design, budgeting, copywriting, production, scheduling, cost management, and quality control• Wrote, edited, and proofread proposals, creative rationales, and copy for communications elements• Directed and collaborated with the design team in the creative process• Developed comprehensive sales presentations for incentive and recognition programs• Led and coordinated cross-functional teams in proposal development and program implementation• Established and developed relationships with clients to ensure their business needs and objectives were met
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Education
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University of Illinois at Urbana-Champaign
Master of Science, Advertising -
Michigan State University
Bachelor of Arts, Advertising