Nancy Bashir
Partnership and Alliances Lead at tapmad- Claim this Profile
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Bio
Experience
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tapmad
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Pakistan
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Entertainment
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1 - 100 Employee
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Partnership and Alliances Lead
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Jan 2023 - Present
* Strategic alliance with brands that can aid in user growth and new customer acquisition. * Cultivating, maintaining and developing relationships among business partners * Managing all aspects of a sponsorship program, including identifying potential sponsors, developing proposals, and negotiating contracts.
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Swvl
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United Arab Emirates
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Technology, Information and Internet
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500 - 600 Employee
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Partnership Lead
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May 2022 - May 2022
Karāchi, Sindh, Pakistan *Strategically planned the campaign for 40 partners over a period of six months. *Created strategic acquisition and retention marketing plans to stimulate growth, unleash demand, and maximize both short- and long-term ROI. *Formed strategic alliances that reduced the cost of customer acquisition and helped the company acquire new clients. *Maintained daily communication with the appropriate outside Agency Partners, Brands, and Media Vendors to ensure excellent tactical… Show more *Strategically planned the campaign for 40 partners over a period of six months. *Created strategic acquisition and retention marketing plans to stimulate growth, unleash demand, and maximize both short- and long-term ROI. *Formed strategic alliances that reduced the cost of customer acquisition and helped the company acquire new clients. *Maintained daily communication with the appropriate outside Agency Partners, Brands, and Media Vendors to ensure excellent tactical implementation. *Conducted research to find alliances that boosted the company's growth and brand recognition. *Forecast, evaluate, and report on the outcomes of various collaborative initiatives, such as co-branded content promotions and event partnerships. *Maintained strong relationships over a long time with current partners and suggested fresh ideas to expand partnership opportunities. *Kept close contact with existing partners and provided a new proposal for the partnership's expansion. *Strategically Planned CSR activities that align with the company's goal. Show less
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Daraz
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Bangladesh
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Retail
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1 - 100 Employee
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Partnership & Affiliate
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Nov 2021 - May 2022
*Partnered with McDonald's, GSK, Dominos, Red Bull, Careem, Easy Paisa, Peng's, and many other brands. *Earned millions of dollars' worth of value in the form of coupons and discounts. *Monitored and forecast the revenue generated by affiliates. *Work with the marketing team to support campaigns with relevant partners, as and when required. *Collaborated with external partners for affiliate content creation, including brands, video talent, KOLs, influencers, hosts, and… Show more *Partnered with McDonald's, GSK, Dominos, Red Bull, Careem, Easy Paisa, Peng's, and many other brands. *Earned millions of dollars' worth of value in the form of coupons and discounts. *Monitored and forecast the revenue generated by affiliates. *Work with the marketing team to support campaigns with relevant partners, as and when required. *Collaborated with external partners for affiliate content creation, including brands, video talent, KOLs, influencers, hosts, and celebrities. *Worked on business proposals and approached potential business partners such as ecommerce, telecom service providers, advertising agencies, production houses, media groups, FMCG, educational institutions, health and lifestyle sector, and so on. Show less
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KoderLabs
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United States
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IT Services and IT Consulting
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200 - 300 Employee
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Business Development Manager
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Jan 2021 - Nov 2021
*Successfully developed business both internationally and locally. *Successfully closed deals and kept a strong sales pipeline. *Identified potential clients using LinkedIn and LinkedIn Marketing. In addition, nurtured clients and kept solid business relationships. *Monitored international transactions, negotiations, and cultivate client.
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Institute of Business Administration
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Pakistan
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Education Administration Programs
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700 & Above Employee
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Project Coordinator CICT (SRIC Project)
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Aug 2019 - Jan 2021
Pakistan *Successfully executed the projects like SRIC, BBSHRRDB, and NAVTTC. *Assisted and monitored the performance of the startups at the Sindh Research Incubation Center. *Designed and organized a number of training workshops and guest speaking engagements. *Worked on various projects' budgets, proposals, and progress reports. *Developed content for the websites of the CICT and the Sindh Research Incubation Center. *Operated and managed SRIC and CICT's social media.
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KARSAZ (PVT.) LTD
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Pakistan
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Machinery Manufacturing
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1 - 100 Employee
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Marketing Officer
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Sep 2017 - Jul 2019
Karachi, Pakistan. *Cultivated and maintained relationships with both new and old clients through meetings, emails, and phone calls. *Prepared and managed business proposals and quotations. *Discussed delivery and specifications with the customers and worked with suppliers to monitor the status of ongoing orders.
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International Business Executive
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Apr 2014 - Mar 2017
shahrah-e-faisap *Received certificates from SBT Japan for introducing the highest NRANKS in Zimbabwe. *Achieved profit target by selling a brand new 2016 Land Cruiser Prado. *Developed business in the designated territory by nurturing clients and keeping a close relationship with them. *Acquired business by increasing sales volume and promoting the company and its products to an international client.
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Education
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Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
Master of Business Administration - MBA, Marketing -
Iqra University (Official)
Bachelor of Business Administration (BBA), Finance, General -
CAMS
intermediate -
Trinity Methodist secondary girl's school
matriculation