Experience

NADRI INC.

• United States
• 1 - 100 Employee

• eCommerce /Web Specialist

  • Aug 2018 - Present

  Develop and maintain ongoing web/eCom performance. • Strategic Plans• Technical requirements• SEO• Roadmap• PnL/Budget• KPI Develop and maintain ongoing web/eCom performance. • Strategic Plans• Technical requirements• SEO• Roadmap• PnL/Budget• KPI



DKCOS (DK Cosmetics)

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Digital Team leader

  • Apr 2017 - Jun 2018

  Manage e-commerce and digital marketing projects from inception to on-going delivery • Provide strategic direction for web marketing initiative• A/B testing and multivariate of feathers on websites, and landing pages• Provide creative direction for online marketing programs• Performed analysis on company websites utilizing Google Analytics to improve traffic• Analyzing Click- through- rate, conversions, open rate and engagement on email• Leads all digital marketing programming efforts, ensuring that all programming is on goal and high-performing



Kiss Products, Inc.

• United States
• Personal Care Product Manufacturing
• 400 - 500 Employee

• Ecommerce Specialist - Assistant Manager

  • Feb 2014 - Feb 2017

  Responsible a cohesive online marketing strategy to grow traffic, customer acquisition and revenue • Manage brand webpages, internal search keywords and navigation for building a user-friendly to develop, implement and grow onsite search and merchandising processes that can be scaled to meet customer demands.• Data analysis (COG, P&L) is complete to support best business decisions for sales promotion.• Analyze data through Google Analytics, Magento and SAP to determine projects’ efficiency. • Develop front-end system – WordPress, HTML, CSS, and Magento• Coordinate.COM sites (Kwikee, Spin )for coordinate product information, specifications and any other digital requirements.• Assist in SEO and ensure website copy and meta-data are fully optimized to maximize traffic from search engines.



NJOYNY.com

• Online Marketing Specialist

  • 2012 - 2013

  • Manage online product assortment and selection• Manage relationships with third party vendors to execute online marketing campaigns for promotion and paid social• Assist in planning seasonal placements and campaigns• Manage the logistical aspects of product life cycles, including coordination or provisioning of samples, and the minimization of obsolescence. • Manage online product assortment and selection• Manage relationships with third party vendors to execute online marketing campaigns for promotion and paid social• Assist in planning seasonal placements and campaigns• Manage the logistical aspects of product life cycles, including coordination or provisioning of samples, and the minimization of obsolescence.