Experience

AWT Pakistan (The Askari Group)

• Pakistan
• Fundraising
• 100 - 200 Employee

• Senior Digital Marketing & Web Manager

  • Jul 2011 - Present

  Sr. Digital Marketing & Web Manager at Askari Group of Companies (AWT) Develop and manage digital marketing campaigns for overall Askari Group of companies Managing Askari Group Major Brands websites Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram Track the website traffic flow and provide internal reports regularly Fix any error in online content and arrange webinars and webcasts Attend networking events and product launches. Identify new digital marketing trends and ensure that the brand is in front of the industry developments. Work on SEO of the website pages. Edit and post content, videos, podcasts, and audio content on online sites. Promote company’s product and services in the digital space. Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Creating and executing SMS, and email-based marketing campaigns.



AWT Pakistan (The Askari Group)

• Pakistan
• Fundraising
• 100 - 200 Employee

• Senior Web Engineer

  • Jul 2007 - May 2011

  Design and development of software & Web applications for AWT & its 14 business units. Designing, Development, implementation of Askari Group’s interactive Websites using LAMP & latest web techniques Design and development of software & Web applications for AWT & its 14 business units. Designing, Development, implementation of Askari Group’s interactive Websites using LAMP & latest web techniques



PE&ITS (PVT) LTD.

• Sr. Web Developer

  • Jun 2005 - Jun 2007

  - Act as a Team lead and senior web developer. - Analysis, designing and development of local and international Websites. - Interact with different clients and gather requirements. - Also worked as SEO expert and rank these websites on major Search engines. - Act as a Team lead and senior web developer. - Analysis, designing and development of local and international Websites. - Interact with different clients and gather requirements. - Also worked as SEO expert and rank these websites on major Search engines.