Nairi Najarian
Sr. Director, Integrated Marketing & Strategy at Blended Strategy Group- Claim this Profile
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Armenian -
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Bio
Nicole Shoohed
I reported to Nairi directly when she was the Director of Branded Content at Clique and I was the team's social media editor. Nairi was an incredible manager, teaching me the ins and outs of working in branded content and marketing and making my transition into the role as seamless as possible. She is incredibly smart, knowledgable, creative, and collaborative and was a true pleasure to work with. She continues to be a mentor and someone I can rely on in my career. Nairi has consistently demonstrated that she will be a true asset to any company she joins and is a reliable leader with strong instincts. Given the opportunity to work for or with Nairi again, I would 100% accept.
Libby Strachan, PMP
I had the incredible opportunity to work closely with Nairi during our time at Clique Brands. I couldn’t have asked for a better teammate. Nairi is always prepared to roll up her sleeves and identify a creative solution, no matter how dire the circumstances. She’s one of the most reliable and consistent people I’ve encountered in the workplace and her confidence and demeanor are unparalleled. Management skills were lacking at our company, yet Nairi’s strong relationships with direct reports stood out above the rest. She’s skilled at thinking on her feet and moving at a fast pace to deliver beyond what a client has requested. Her passion for what she does is unmissable.
Nicole Shoohed
I reported to Nairi directly when she was the Director of Branded Content at Clique and I was the team's social media editor. Nairi was an incredible manager, teaching me the ins and outs of working in branded content and marketing and making my transition into the role as seamless as possible. She is incredibly smart, knowledgable, creative, and collaborative and was a true pleasure to work with. She continues to be a mentor and someone I can rely on in my career. Nairi has consistently demonstrated that she will be a true asset to any company she joins and is a reliable leader with strong instincts. Given the opportunity to work for or with Nairi again, I would 100% accept.
Libby Strachan, PMP
I had the incredible opportunity to work closely with Nairi during our time at Clique Brands. I couldn’t have asked for a better teammate. Nairi is always prepared to roll up her sleeves and identify a creative solution, no matter how dire the circumstances. She’s one of the most reliable and consistent people I’ve encountered in the workplace and her confidence and demeanor are unparalleled. Management skills were lacking at our company, yet Nairi’s strong relationships with direct reports stood out above the rest. She’s skilled at thinking on her feet and moving at a fast pace to deliver beyond what a client has requested. Her passion for what she does is unmissable.
Nicole Shoohed
I reported to Nairi directly when she was the Director of Branded Content at Clique and I was the team's social media editor. Nairi was an incredible manager, teaching me the ins and outs of working in branded content and marketing and making my transition into the role as seamless as possible. She is incredibly smart, knowledgable, creative, and collaborative and was a true pleasure to work with. She continues to be a mentor and someone I can rely on in my career. Nairi has consistently demonstrated that she will be a true asset to any company she joins and is a reliable leader with strong instincts. Given the opportunity to work for or with Nairi again, I would 100% accept.
Libby Strachan, PMP
I had the incredible opportunity to work closely with Nairi during our time at Clique Brands. I couldn’t have asked for a better teammate. Nairi is always prepared to roll up her sleeves and identify a creative solution, no matter how dire the circumstances. She’s one of the most reliable and consistent people I’ve encountered in the workplace and her confidence and demeanor are unparalleled. Management skills were lacking at our company, yet Nairi’s strong relationships with direct reports stood out above the rest. She’s skilled at thinking on her feet and moving at a fast pace to deliver beyond what a client has requested. Her passion for what she does is unmissable.
Nicole Shoohed
I reported to Nairi directly when she was the Director of Branded Content at Clique and I was the team's social media editor. Nairi was an incredible manager, teaching me the ins and outs of working in branded content and marketing and making my transition into the role as seamless as possible. She is incredibly smart, knowledgable, creative, and collaborative and was a true pleasure to work with. She continues to be a mentor and someone I can rely on in my career. Nairi has consistently demonstrated that she will be a true asset to any company she joins and is a reliable leader with strong instincts. Given the opportunity to work for or with Nairi again, I would 100% accept.
Libby Strachan, PMP
I had the incredible opportunity to work closely with Nairi during our time at Clique Brands. I couldn’t have asked for a better teammate. Nairi is always prepared to roll up her sleeves and identify a creative solution, no matter how dire the circumstances. She’s one of the most reliable and consistent people I’ve encountered in the workplace and her confidence and demeanor are unparalleled. Management skills were lacking at our company, yet Nairi’s strong relationships with direct reports stood out above the rest. She’s skilled at thinking on her feet and moving at a fast pace to deliver beyond what a client has requested. Her passion for what she does is unmissable.
Experience
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Blended Strategy Group
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United States
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Advertising Services
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1 - 100 Employee
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Sr. Director, Integrated Marketing & Strategy
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Feb 2022 - Present
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Freelance / Contract / Self-Employed
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IT Services and IT Consulting
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400 - 500 Employee
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Brand Consultant & Marketing Strategist
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May 2017 - Present
Brand Development | Marketing, PR & Social Media Strategy | Photo & Video | Special Projects Brand Development | Marketing, PR & Social Media Strategy | Photo & Video | Special Projects
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Create & Cultivate
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United States
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Media and Telecommunications
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1 - 100 Employee
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Sr. Director, Digital Marketing
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Jun 2019 - Jul 2020
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BOLD Communication & Marketing
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Germany
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Public Relations and Communications Services
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1 - 100 Employee
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Sr. Director, Brand Partnerships
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Aug 2017 - Dec 2018
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Clique Brands
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Director of Special Projects, Branded Content
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Jan 2017 - May 2017
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Editorial Director, Branded Content WhoWhatWear.com, Byrdie.com, MyDomaine.com
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Jan 2016 - Dec 2016
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Senior Manager, Branded Content WhoWhatWear.com, Byrdie.com, MyDomaine.com
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Apr 2014 - Jan 2016
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Forever 21
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Brand Communications Manager, Global Creative & Marketing
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Aug 2012 - Apr 2014
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Marketing Copywriter/Digital Communications Coordinator
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Nov 2010 - Jul 2012
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Refinery29, Inc.
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Contributing Writer
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Sep 2009 - Mar 2013
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Modern Luxury
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Book and Periodical Publishing
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300 - 400 Employee
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Editorial Assistant
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Sep 2008 - Sep 2009
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TigerBeat Media
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Entertainment Providers
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1 - 100 Employee
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Editorial Intern
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Oct 2007 - Mar 2008
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Education
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University of California, Los Angeles
Bachelor's degree, English Language and Literature/Letters
Community
