Managing Director

• Oct 2022 - Present

- Managing business P/L and year on year revenue growth- Managing clients relations, engagement and communication- Leading all the company divisions such as business development, Operations and Accounting & Finance- Lead to find out prospecting clients - Evaluate year on year business and team performance- Reporting to Commissioner about business prospecting both for existing and new business lineOur Expertise- Paid Media Marketing (Google, Meta, Tiktok, Programmatic & Ad Network)- Search Engine Optimization & Website Development- KOL Management- Social Media Management- Digital Press ReleaseOur experience client vertical local & International:- E-commerce - Electronic - Banking & Finances- FMCG- Technology

Head of Digital Marketing

• Oct 2021 - Sep 2022

1. Manage & analyze digital project across platform (Google, Meta, Tiktok, E-Commerce & News Media) and various client verticals both In Indonesia & SEA2. Lead projects pitching and communication with clients3. Implement & manage cost effective projects for company profit & loss (P/L)4. Manage & monitor team performance across division such as operations, business development & financeTDM Services: 1. Digital Marketing2. Search Engine Optimization3. Press Release & Media Placement4. KOL Management5. Website DevelopmentCurrent Manage Verticals: 1. Consumer Products2. Banking3. Technology4. Food & Beverages

Digital Marketing Manager

• Oct 2020 - Oct 2021

Responsibilities:- Managing branding, organic & paid marketing projects not to mention Search Engine Optimization, Social Media Management, Brand & Product launching, Search Engine Marketing, Display Ads, Youtube Ads, Social Media Ads & KOL Managemenet- Leading the team to achieve the KPI such as improve the product reach & awareness, optimize clicks, session & user performance and elevate the number of purchase conversion.- Monitor day to day optimization for all campaign projects including analyzing issues, define the solution and provide documentation & communication to client- Communicate client campaign expectation with current digital asset and optimization effort namely website performance, apps performance and budget plan- Evaluate campaign based on their objectives with Return on Campaign Spent & Return on Ad Spent (ROAS)Achievement: - Improve 70% of organic traffic and 200% of organic keyword rank in search engine for SEO projects- Boost 4 times of conversion rate and minimize 58% of cost per conversion- Improve 186% of Hotel booking engine traffic for Hotel clients

Senior Digital Marketing

• Sep 2019 - Oct 2020

Digital Marketing Consultant

• Jun 2018 - Aug 2019

In Kofera I work as a Digital Marketing Consultant which do something amazing related to Digital marketing program held by clients. Here is my scope work at Kofera: - Create Digital Marketing Planning for short term and long term period- Optimize Digital Marketing campaign in SEM, GDN, Facebook & Instagram Ads- Analyze SEO impact and improvement tracking- Provide Digital Marketing Insight for clients to have Digital Marketing decision- Coordinate with partners to join Digital Marketing Collaboration.

Data Migration Team

• Apr 2018 - Jul 2018

- Conduct training & simulation to the existing/ new clients for the new Grab For Business Portal - Socialize Grab For Business Portal to clients in JABODETABEK area - Provide training for Data Migration of Grab For Business Portal to all client - Conduct training & simulation to the existing/ new clients for the new Grab For Business Portal - Socialize Grab For Business Portal to clients in JABODETABEK area - Provide training for Data Migration of Grab For Business Portal to all client

Business Development Intern

• Jul 2017 - Sep 2017

- Developed product content and curriclum for Ruangguru Digital Bootcamp - Developed teachers & facilitators SOP for Ruangguru Digital Bootcamp - Designed timeline for one year program of Ruangguru Digital Bootcamp in three schools level (Elementary, Junior High, & Senior High) - Developed product content and curriclum for Ruangguru Digital Bootcamp - Developed teachers & facilitators SOP for Ruangguru Digital Bootcamp - Designed timeline for one year program of Ruangguru Digital Bootcamp in three schools level (Elementary, Junior High, & Senior High)

Project Manager

• Jun 2016 - Oct 2016

- Coordinate all program division to do the task before and after the event - Present the program to all potential sponsors in JABODETABEK - Communicate all the programs with University, Local Government, and Student Executive Board - Coordinate all program division to do the task before and after the event - Present the program to all potential sponsors in JABODETABEK - Communicate all the programs with University, Local Government, and Student Executive Board

Intern as Data Entry

• Jan 2015 - Feb 2015