Nadiva A. Aryaputri
Marketing Assistant Manager at Brick - Financial API- Claim this Profile
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Bahasa Indonesia Native or bilingual proficiency
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English Limited working proficiency
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Chinese Elementary proficiency
Topline Score
Bio
Rizqi Isnurhadi
Nadiva's key strength is her ability to learn and adapt. She demonstrated her skills during her time at Brick, an early stage startup where change in strategy happens quite often. Nadiva excelled in any given task, from data analytics, automation to content creation.
Michael Duyvesteijn
Nadiva is one very clever Marketeer who is able to apply her analytical prowess to build effective campaigns and create well-oiled processes. Looking forward to following her growth even further!
Rizqi Isnurhadi
Nadiva's key strength is her ability to learn and adapt. She demonstrated her skills during her time at Brick, an early stage startup where change in strategy happens quite often. Nadiva excelled in any given task, from data analytics, automation to content creation.
Michael Duyvesteijn
Nadiva is one very clever Marketeer who is able to apply her analytical prowess to build effective campaigns and create well-oiled processes. Looking forward to following her growth even further!
Rizqi Isnurhadi
Nadiva's key strength is her ability to learn and adapt. She demonstrated her skills during her time at Brick, an early stage startup where change in strategy happens quite often. Nadiva excelled in any given task, from data analytics, automation to content creation.
Michael Duyvesteijn
Nadiva is one very clever Marketeer who is able to apply her analytical prowess to build effective campaigns and create well-oiled processes. Looking forward to following her growth even further!
Rizqi Isnurhadi
Nadiva's key strength is her ability to learn and adapt. She demonstrated her skills during her time at Brick, an early stage startup where change in strategy happens quite often. Nadiva excelled in any given task, from data analytics, automation to content creation.
Michael Duyvesteijn
Nadiva is one very clever Marketeer who is able to apply her analytical prowess to build effective campaigns and create well-oiled processes. Looking forward to following her growth even further!
Credentials
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Marketing Strategy Fall 2022 Cohort
ReforgeNov, 2022- Oct, 2024 -
Data-Driven Decision Making
DataCampJul, 2022- Oct, 2024 -
SQL Fundamentals
DataCampJun, 2022- Oct, 2024 -
Introduction to R
DataCampSep, 2020- Oct, 2024 -
Google Analytics Individual Qualification
GoogleJun, 2022- Oct, 2024 -
Hubspot Marketing Software Certified
HubSpotJan, 2022- Oct, 2024
Experience
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Brick - Financial API
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Indonesia
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Assistant Manager
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Oct 2022 - Present
Leading lead generation team (Marketing and SDR). Driving the team to maintain a healthy MQL & SQL pipeline.
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Marketing Executive
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Jun 2021 - Oct 2022
First marketing person to be onboarded in the company - building from ground zero. Hyper-experimented on different initiatives. Contributions:- Go-to data & insights person in the marketing team. Introducing attribution and generating insights that drive results- Own performance marketing, A/B testing, inbound lead gen, and marketing ops- Wrote sales enablement & thought leader pieces with high engagements- Worked with BI team to build growth team dashboard on Metabase and Hubspot as the source of truth for the internal team- XX% increase in SAL and push CPL down to XX%- PMO for main website revamp, coordinating between marketing, sales, tech, and engineering team- PMO for MAS Fintech Award 2021 submission (Result: 3rd Winner)
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Strategy
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Dec 2020 - Jun 2021
Strategy Executive works closely with the co-founders and undertakes strategic projects from the CEO office.Contributions:- Interim marketing coordinator- Initiated localized and personalized messaging for outbound sales lead generation- Contributed to XX% of company's marketing growth metrics by building the groundwork for omnichannel marketing campaign- Developed company's content pillars- PMO for rebranding campaign (new logo)- Liaised with PR agency for seed round announcement
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AIESEC in IPB
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Indonesia
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Non-profit Organizations
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1 - 100 Employee
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President
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Feb 2020 - Jan 2021
Accountable as the legal representative of AIESEC in IPB. Directly managing 5 executive board members and leading a total of 47 local committee members. Main responsibility consists of; Performance Management for Executive Board, Ensuring Local-National-Global Strategy Alignment, External Representative, Relation Maintenance for Stakeholders, Guardian of Essence, and Ultimate Final Decision Maker.
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Vice President of Incoming Exchange Global Volunteer
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Feb 2019 - Jan 2020
Leading a team consisting of 20 people creating social projects based on SDG No. 8 & 12 for the purpose of community development, developing leadership in youth, and delivering cross-cultural exchanges. Managing Volunteers from more than 15 countries all around the globe. Main job description consists of; Product Development Strategies, Supply and Demand Analysis, Performance Management, International Relation Management, and Team Management.Achievements: - Top growing entity for the month February 2019 (291.67% relative product growth in approval)- Best functional for quarter 2- Successfully delivered leadership experience to 41 exchange participant by the end of 31st January 2020- Project exposure at @aiesecglobal & @youth4gg (Instagram)Project name (can be search on aiesec.org website):-Explore Youth Entrepreneurship (SDG No. 8)-Consumthrift (SDG No. 12)
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Project and Investment Manager
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Feb 2018 - Jan 2019
Worked directly under Vice President of Finance, Governance, and Legal. Main job description consist of Budget Update, Project Education and Tracking, Project Finance Audit, and Return TrackingReceived an award as "Member of The Year" of 2018
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Organizing Committee President of Hometown Project in Cibubur
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Jan 2018 - Mar 2018
Hometown Project was an initiative project created by AIESEC in Indonesia & Danone-AQUA. Each local chapter of AIESEC in Indonesia have the authorities to send a member representative to become PIC (entitled Organizing Committee President) of certain cities. Was one of the representative from AIESEC in IPB and was in charge of Hometown Project in Cibubur. The purpose of the project initiative was to spread the importance of drinking water to preserve health, especially kidney health. Achievements of Hometown Project in Cibubur:- Successfully spread the awareness to more than 5,000 people ranging from kindergarten students to elders. -Acclaimed the title of "Best Virtual Award" with more than 100,000 social media engagement (accumulation from clicks, photo likes, and impression)- More than 50 volunteers participated in spreading goodness
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Aksel
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Indonesia
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Professional Training and Coaching
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1 - 100 Employee
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University Director
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May 2020 - Aug 2020
Tutee.id (now Aksel) is a peer-study-group platform with a verified peer tutor that helps college students achieve higher academic performance. We aim to help students find credible tutors easily while giving them access to be one as well, so they can develop themselves by being a tutee or a tutor. Contributions: - Conduct market research and curate data analysis to help decision-making related to university expansion - Analyze customer persona and make relevant marketing plan - Strategic alliance planning to increase student awareness about Tutee.id and to achieve targeted intern and tutor applicants - Raised 4 partnerships with student organizations within IPB University
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TEDxIPB
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Indonesia
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Education Administration Programs
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1 - 100 Employee
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Head of Curation
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May 2019 - Oct 2019
Initiating the first TEDxIPB along with 10 other people. Accountable for curating the general theme "Infoxication", topics, speakers, and also arrange the flow of the D-day event. Responsible for curating 7 speakers with 7 different topics alongside the curating team that consisted of 4 people. Having the opportunity to be able to take part in composing presentation material alongside experts at a certain field surely is a priceless experience. The first TEDxIPB event was attended by 100 people, the maximum capacity of the event.
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Quipper
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Japan
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E-Learning Providers
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500 - 600 Employee
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Tutor
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Feb 2018 - Jul 2019
Responsible for guiding high school students who subscribes to Quipper for their national college entrance test (SBMPTN) by answering their questions via Intercom, crafting guidelines and summary of a certain topic, and creating question bank suitable for practice. Handled more than 10 questions a day with over than 1000 students in the last 6 months. Focus subject: Academic Potential Test (TPA). Responsible for guiding high school students who subscribes to Quipper for their national college entrance test (SBMPTN) by answering their questions via Intercom, crafting guidelines and summary of a certain topic, and creating question bank suitable for practice. Handled more than 10 questions a day with over than 1000 students in the last 6 months. Focus subject: Academic Potential Test (TPA).
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Education
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2017 - 2021
Institut Pertanian Bogor (IPB)
Bachelor's degree, Actuarial Science -
2018 - 2018
Southwestern University of Finance and Economics
Non-graduate, Summer Course Participant, Mathematics and Statistics -
2014 - 2017
Labschool Cibubur
High School Diploma, Natural Sciences
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