Myriam Nissim
Head of Marketing EMEA at RoC Skincare- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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French Professional working proficiency
Topline Score
Bio
Philip Rose
Myriam and I studied together over the lockdown period. She is a natural born leader and a very knowledgable marketer. Throughout the group work her presence was always felt through her organisation, creativity and willingness to help. It was a joy to work with her.
Pauline Durand
I truly enjoyed working with Myriam. As a regional leader, she continuously demonstrated her ability to have a clear vision for our business while showing actual empathy for my local needs and constraints. Myriam brings determination, ambition and enthusiasm to a team. Thanks to her consumer centric and strategic thinking, Myriam developed winning Carefree innovations and high ROI communication assets for EMEA countries. I also appreciated the fact that Myriam often recognized my team and I local achievements.
Philip Rose
Myriam and I studied together over the lockdown period. She is a natural born leader and a very knowledgable marketer. Throughout the group work her presence was always felt through her organisation, creativity and willingness to help. It was a joy to work with her.
Pauline Durand
I truly enjoyed working with Myriam. As a regional leader, she continuously demonstrated her ability to have a clear vision for our business while showing actual empathy for my local needs and constraints. Myriam brings determination, ambition and enthusiasm to a team. Thanks to her consumer centric and strategic thinking, Myriam developed winning Carefree innovations and high ROI communication assets for EMEA countries. I also appreciated the fact that Myriam often recognized my team and I local achievements.
Philip Rose
Myriam and I studied together over the lockdown period. She is a natural born leader and a very knowledgable marketer. Throughout the group work her presence was always felt through her organisation, creativity and willingness to help. It was a joy to work with her.
Pauline Durand
I truly enjoyed working with Myriam. As a regional leader, she continuously demonstrated her ability to have a clear vision for our business while showing actual empathy for my local needs and constraints. Myriam brings determination, ambition and enthusiasm to a team. Thanks to her consumer centric and strategic thinking, Myriam developed winning Carefree innovations and high ROI communication assets for EMEA countries. I also appreciated the fact that Myriam often recognized my team and I local achievements.
Philip Rose
Myriam and I studied together over the lockdown period. She is a natural born leader and a very knowledgable marketer. Throughout the group work her presence was always felt through her organisation, creativity and willingness to help. It was a joy to work with her.
Pauline Durand
I truly enjoyed working with Myriam. As a regional leader, she continuously demonstrated her ability to have a clear vision for our business while showing actual empathy for my local needs and constraints. Myriam brings determination, ambition and enthusiasm to a team. Thanks to her consumer centric and strategic thinking, Myriam developed winning Carefree innovations and high ROI communication assets for EMEA countries. I also appreciated the fact that Myriam often recognized my team and I local achievements.
Credentials
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Digital Leadership
Squared OnlineMay, 2021- Oct, 2024 -
Insights from Influencers and Business Leaders
LinkedInOct, 2020- Oct, 2024 -
Disrupting Yourself
LinkedInJul, 2020- Oct, 2024 -
Delivering an Authentic Elevator Pitch
LinkedInJun, 2020- Oct, 2024 -
Succeeding in a New Role By Managing Up
LinkedInJun, 2020- Oct, 2024 -
The Six Morning Habits of High Performers
LinkedInJun, 2020- Oct, 2024 -
Jodi Glickman on Pitching Yourself
LinkedInMay, 2020- Oct, 2024 -
Building Resilience
LinkedInApr, 2020- Oct, 2024 -
Sheryl Sandberg and Adam Grant on Option B: Building Resilience
LinkedInApr, 2020- Oct, 2024 -
Workplace learning with coaching and mentoring
OpenlearnMar, 2020- Oct, 2024 -
Design Thinking: Customer Experience
LinkedInFeb, 2020- Oct, 2024 -
Social Media Marketing: Optimization
LinkedInFeb, 2020- Oct, 2024
Experience
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RoC Skincare
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Head of Marketing EMEA
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Jul 2022 - Present
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Karium Ltd.
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United Kingdom
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Retail Health and Personal Care Products
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1 - 100 Employee
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Head of Marketing Bodycare & Skincare
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Dec 2021 - May 2022
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Head Of Marketing - Bodycare
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Nov 2020 - Dec 2021
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Johnson & Johnson
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Law Practice
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1 - 100 Employee
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Senior Regional Marketing Lead - EMEA
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Feb 2017 - Oct 2019
Led and developed the Regional strategic marketing vision as part of the EMEA leadership team for the Women's Health category with P&L responsibility for over 120 countries.* Defined the Brand strategy and stewardship for Carefree across the region. Managed a budget of up to $15MM.* Spear headed the Communication Strategy leading Global and Regional Campaigns. Pioneered a new process of asset production and delivery that resulted in ensuring creative consistency across all markets and reduced production costs by 60%.* Led the Digital Strategy and Media Planning for all Regional Campaigns, optimising assets with highest ROI to maximise every campaign.* Led cross functional teams. Directed monthly cross functional HPT meetings, driving maximum collaboration and engagement.* Led the Carefree brand transformation. Show less
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Group Marketing Manager Southern Europe - Baby
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Jan 2016 - Jan 2017
Designed and led Business Development Plans and Regional Communication and Media Strategiesfor the Baby Category across Spain, Italy, Greece, Portugal and the Balkan countries. Responsiblefor a team of 10 (4 direct reports).* Elaborated a Pipeline Strategy and Innovation, launching products consistently across markets,resulting in a new haircare platform launch achieving 11% of MS Value in just 2 months driving+7 incremental points.* Championed an innovative PR strategy for J's Baby which involved professional advocacy andconsumer KOL engagement.* Developed Integrated Regional Communication plans with particular consideration to eachplatform, educating mothers and KOLs (bloggers, midwives, nurses).* Appointed key partner and collaborator at regional meetings, cultivating meaningfulrelationships with top management stakeholders. Show less
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Senior Brand Manager Spain - Beauty
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Apr 2014 - Dec 2015
Skincare strategic marketing vision, go-to-market strategy and brand prioritisation. Directly responsible for a team of 7 (5 direct reports).* Developed new product concepts based on deep consumer insights across the beauty category (body care, face care, sun care, etc.) nd subsequent launch to execution strategies. * Go-to-market strategy and sales uplift across channels: pharmacy, mass market and e-commerce. * Led Digital Strategy for all Beauty brands using "Test and Learn" initiative for all social media assets. * Led research on path to purchase and shopper insights to propose promotional plans driving consumer acquisition. Show less
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Brand Manager Spain - Beauty
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May 2011 - Mar 2014
• Category in-depth analysis.• Promotional plan development and aligned with sales.• 360º Communication development.• End to end Digital Strategy development and execution. • NPD launch and weekly monitoring.
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The Coca-Cola Company
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United States
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Food and Beverage Services
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700 & Above Employee
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Brand Manager Spain - Drinks
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May 2010 - May 2011
• Consumer segmentation for the sports drinks category. • NPD definition and launch for Powerade and Aquarius. • Channel Strategy definition based on shopper mission. • International coordination for Nestea. • New Brand Business Case development (Menos es Más) and launch in market. • Consumer segmentation for the sports drinks category. • NPD definition and launch for Powerade and Aquarius. • Channel Strategy definition based on shopper mission. • International coordination for Nestea. • New Brand Business Case development (Menos es Más) and launch in market.
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Assistant Product Manager Spain - Food
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Oct 2007 - May 2010
• Brand Transformation and target segmentation for Carbonell Oil. • Channel Innovation: Launch of the new range of products for Food Service. • In depth category analysis and monitoring. • Promotional strategy development and execution. • Brand Transformation and target segmentation for Carbonell Oil. • Channel Innovation: Launch of the new range of products for Food Service. • In depth category analysis and monitoring. • Promotional strategy development and execution.
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Diageo
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United Kingdom
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Beverage Manufacturing
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700 & Above Employee
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Assistant Brand Manager Spain - Premium Spirits
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Aug 2006 - Sep 2006
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Education
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Universidad Pontificia Comillas
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EDHEC Business School
Business