Myke'l Young, M.S.

Marketing Lead at Aeyon
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Location
District Heights, Maryland, United States, US

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Experience

    • United States
    • Business Consulting and Services
    • 300 - 400 Employee
    • Marketing Lead
      • Jan 2023 - Present

    • Marketing Manager
      • Sep 2019 - Jan 2023

      As Marketing Manager, I manage internal and external marketing initiatives, supporting Aeyon Corporate HQ, the Executive Leadership Team, Strategic Growth Operations, and Company Lines of Business.

    • United States
    • Truck Transportation
    • Marketing Manager
      • Jun 2018 - Dec 2020

      Drove company culture transformation to promote events, touring (primarily Kings & Queens of Go Go), and social media campaigns using a variety of platforms. Highly respected for driving production and creating leading-edge digital branding materials. • Leverage mastery of multimedia content creation, efficient project management methodologies as well as brand and social media campaign development across diverse digital marketing channels. • Skyrocketed social media engagement 100% by creating and publishing compelling content across all platforms including the facilitation of contests, proactive/interactive posts, shareables, and fan-related content. • Implemented marketing best practices incorporating SEO, link generation and strategic methodologies for targeting a diversified demographic. • Utilized modalities such as Facebook, Instagram, and Twitter in conjunction with filming and editing video for promotional content. • Captured 100+ additional followers across all social networks by rolling out a hashtag affiliated with a five-city tour resulting in heightened brand awareness and visibility. • Exercised event management and coordination acumen involving logistical oversight, budget adherence and promotional campaigns to increase attendance rates. Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Event Coordinator
      • Dec 2016 - Sep 2019

      Serve as the subject matter expert in meeting planning, booking, promotion and facilitation for a large-scale, multibillion-dollar American management and IT consulting firm. Seamlessly plan and execute both professional and social meetings for a range building and maintaining an enjoyable and productive company culture. • Increase profit of 25% by taking charge of invoice management for events including reconciliation processes. • Introduce, implement and provide one-on-one training to end-users on a cutting-edge event management software utilized to book workspaces and meetings across the entire enterprise. Customized coaching according to individual needs. • Authored, edited and designed informative content for internal utilization with both a functional and aesthetically-appealing approach. • Exercise superior project management practices to ensure budget compliance, fulfillment of tight deadlines, cost savings opportunities, and strategic scheduling in alignment with organizational plans and priorities. • Proactively analyze event results in order to refine and improve future events which continue to develop business opportunities and maximize sales • Manages and administrate our event management platform, encompassing; event registration, survey management, mobile app, schedule and social applications Show less

    • United States
    • Truck Transportation
    • 700 & Above Employee
    • Marketing Support Staff
      • May 2016 - Nov 2016

      Achieved multiple, value-added contributions for the large-scale transit authority including the design and distribution of innovative marketing supplies and promotional items and preformed clerical duties as needed. • Authored, designed and published a compelling merchandising catalog still used to boost sales revenue and recurring ridership. • Provided general administrative and organizational support; such as faxing documents to clients, filing, responding to emails, answering directed calls, and distributing messages to Marketing Director when necessary • Redesigned administrative role to Director of First Impressions, cultivating and maintaining good relations with marketing staff and visitors. Show less

    • United States
    • Higher Education
    • 500 - 600 Employee
    • Marketing and Public Relations Intern
      • Aug 2015 - Nov 2015

      Attained comprehensive experience in composing and designing social media platform content and optimized blogs. Employed special event coordination skill set in facilitating and promoting speaking engagements, appearances, photo shoots, and concerts. • Garnered media coverage, increased prospective student population, engendered philanthropic activities from alumni and protected university’s prestigious reputation through the creation of press releases, media kits, newsletters, and brochures. • Acted as a go-to person for fresh and modernized marketing ideas and strategies targeting a millennial market. Show less

Education

  • S.I. Newhouse School of Public Communications at Syracuse University
    Master of Science - MS, Communications
    2018 - 2019
  • Virginia State University
    Bachelor’s Degree, Mass Communication/Media Studies
    2012 - 2016

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