Experience

ARM User Facility

• United States
• Research Services
• 1 - 100 Employee

• External Communications Professional

  • Oct 2017 - Present

  • Works with external Department of Energy customers (ARM, ASR, and EESM) to achieve communication goals. • Develops and supports science communications and content strategies. • Writes science-focused stories and features. • Manages the development of web, digital, and print deliverables. • Plans and executes science-focused social media. • Plans, story-boards, scripts and manages the production of video products. • Works with external Department of Energy customers (ARM, ASR, and EESM) to achieve communication goals. • Develops and supports science communications and content strategies. • Writes science-focused stories and features. • Manages the development of web, digital, and print deliverables. • Plans and executes science-focused social media. • Plans, story-boards, scripts and manages the production of video products.



Pacific Northwest National Laboratory - PNNL

• Communications Professional - Senior

  • Jun 2010 - Present

  (Note: Although my work is focused on ARM, my role as a PNNL communications professional continues.) • Writes news and business stories, as well as science features. • Proposed, developed and executed a major Lab-level digital communications program targeting external collaborators and potential partners. • Developed and managed the production of enterprise-level communications and collateral. • Built and executed PNNL’s digital and social media program; • Managed and developed PNNL's Science and Engineering External Recognition (SEER) program. • Built and maintained an internal website to encourage branding/message consistency to external audiences. • Developed a thought-leadership platform for Lab leadership and senior researchers. • Strategized and implemented an outreach and content marketing program for PNNL’s Institute for Integrated Catalysis; continue to manage outreach portions of this initiative. • Managed communications projects and prepared speeches/presentations for Lab Director’s Office.



Self Employed

• Real Estate
• 1 - 100 Employee

• Marketing Communications Consultant

  • Aug 2009 - May 2010

  • Developed and executed a variety of communications projects in the financial services, environmental and small business development sectors. • Developed and executed a variety of communications projects in the financial services, environmental and small business development sectors.



Port of Tacoma

• United States
• Maritime Transportation
• 100 - 200 Employee

• Manager of Communications and Media Relations

  • May 2002 - Jul 2009

  • Played a lead role in the port’s media and marketing communications initiatives. Communicated organizational positions to key audiences, served as spokesman, wrote news releases and editorial, handled press events, and was directly responsible for all port publications. Maintained working relationships with key business and industry media and acted as the public face of the organization, frequently giving presentations to community and industry groups. Represented the port at trade shows. Oversaw emergency management communications and worked directly on a variety of issues with government bodies, elected officials, business partners, and labor.



The Siefkes Group

• Account Manager

  • May 1993 - May 2002

  • Developed and implemented communications programs for a variety of clients, including PACCAR Leasing Corporation (PacLease), Kenworth Truck Company, Red Dot Corporation, Rodi Power Systems, Hino Diesel Trucks (USA), Dynacraft, IntraUSA, Triadd Software and others. Activities involved marketing communications consulting and planning, media relations, PR/editorial writing, brochure development, advertising creative, executive ghost writing, employee communications, newsletters, website development, and account management.



Advertising and PR Agencies

• Account Representative

  • May 1988 - May 1993

  • From 1988 to 1993, I worked in the advertising and PR agency business in Seattle and Tacoma. There, I represented clients that ranged from the Kenworth Truck Company, PACCAR Leasing Corporation, and Washington State Lottery to Simpson Door Company, Tacoma Public Utilities, and the Tacoma Tigers Baseball Club. • From 1988 to 1993, I worked in the advertising and PR agency business in Seattle and Tacoma. There, I represented clients that ranged from the Kenworth Truck Company, PACCAR Leasing Corporation, and Washington State Lottery to Simpson Door Company, Tacoma Public Utilities, and the Tacoma Tigers Baseball Club.