Experience

Trans Arabian Technical Services Co Ltd

• Saudi Arabia
• Retail Office Equipment
• 1 - 100 Employee

• Sales Manager - KSA

  • Dec 2022 - Present

  Dammam, Eastern, Saudi Arabia



Saleh & Abdulaziz Abahsain Co.,Ltd.

• Saudi Arabia
• Industrial Automation
• 1 - 100 Employee

• Product Manager

  • Aug 2018 - Dec 2022

  Al-Khobar Governorate, Saudi Arabia Waker Neuson Light Equipment - Germany  Manage sales of all class of products by Wacker Neuson in all over KSA through six Branches  Overlook aftersales of Wacker Neuson equipment on a country level.  Formulating strategy & business plan with all branch managers to increase sales and market coverage.  Preparation of branch policies and business plan.  Accountable to the management on the P&L of Wacker Neuson brand on a country level, with involvement in business… Show more Waker Neuson Light Equipment - Germany  Manage sales of all class of products by Wacker Neuson in all over KSA through six Branches  Overlook aftersales of Wacker Neuson equipment on a country level.  Formulating strategy & business plan with all branch managers to increase sales and market coverage.  Preparation of branch policies and business plan.  Accountable to the management on the P&L of Wacker Neuson brand on a country level, with involvement in business reviews.  Managing communication with principal with active negotiations for price, availability and technical specifications according to the market needs.  Managing principal’s visits to customer and technical audits.  Product and Price Comparison analysis to present sales team with USPs of Wacker Neuson product along with timely feedback to principal.  Technically sound in Wacker Neuson product line along with all major heavy equipment  Inspiring, motivating, coaching and developing sales team on a regular basis to succeed.  Budgeting for annual targets with principal as well branches.  Built personal relationship with Key Target Account’s senior management proving my role as a credible business advisor.

• Branch Manager

  • Dec 2017 - Jul 2018

  Jeddah Governorate, Saudi Arabia Tadano Cranes Waker Neuson Light Equipment Hyundai Construction & Material Handling Equipment  Overlook complete operations of the branch, pertaining to private and government sector.  Responsible for the sales team of a wide range of product available in the line up  Responsible for overall branch performance – Sales, Spare Parts and Services  Preparation of branch policies and business plan.  Accountable to the management on the P&L of the branch, with… Show more Tadano Cranes Waker Neuson Light Equipment Hyundai Construction & Material Handling Equipment  Overlook complete operations of the branch, pertaining to private and government sector.  Responsible for the sales team of a wide range of product available in the line up  Responsible for overall branch performance – Sales, Spare Parts and Services  Preparation of branch policies and business plan.  Accountable to the management on the P&L of the branch, with involvement in business reviews.  Achieve machine sales and market share against annual branch targets.  Making sure targets are achieved by the dept. head.(Sales/Parts/Service)  Review annual sales performance for all reporting staff & teams.  Inspiring, motivating, coaching and developing staff to succeed.  Budgeting for annual targets.  Review KPIs and recommend appraisals to management.  Running a branch with 2 sales persons with annual revenue of SAR 50+ Million.



Industrial Supplies Development Co., Ltd.

• Construction
• 1 - 100 Employee

• Assistant Branch Manager

  • Apr 2014 - Nov 2017

  Al Khobar, KSA Industrial Supplies Development Co. Ltd., with over 2 decades of experience, in association with world’s leading manufacturers in construction, earth moving and material handling uses the best technology available in its domain with world class brand; HYUNDAI.  Execution of the branch business plan.  Focusing on customer acquisition and retention by providing excellent customer service.  Administrating the daily activities of the branch.  Conduct sales meetings to review… Show more Industrial Supplies Development Co. Ltd., with over 2 decades of experience, in association with world’s leading manufacturers in construction, earth moving and material handling uses the best technology available in its domain with world class brand; HYUNDAI.  Execution of the branch business plan.  Focusing on customer acquisition and retention by providing excellent customer service.  Administrating the daily activities of the branch.  Conduct sales meetings to review sales performance regularly.  Preparing sales and other related reports.  Providing back-end support to staff to do more and better.  Liaising with parts and services managers on daily basis to solve daily bottlenecks.  Enforcing the company policies, principles, and procedures.  Promoting awareness of the company branch and brand.  Assisting a sales team of 4 people with a combine target of SAR 100+ Million Show less



Rafiq Autos (Pvt.) Ltd

• Manager Marketing

  • Jun 2010 - Mar 2014

  Karachi, Pakistan Working as a Marketing Manager in an automotive and spare parts management company, which is engaged in providing spares and maintainence for motorcycle. Complete process of marketing collateral (from concept to supply chain process), company profile placement in print and electronic media.



Rafiq Autos (Pvt) Ltd

• Assistant Manager Sales

  • Jun 2008 - May 2010

  Karachi, Pakistan

• Senior Executive

  • Jun 2007 - May 2008

  Karachi, Pakistan