Michael Rossi
Marketing Manager at The Bend Motor Sport Park- Claim this Profile
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English Native or bilingual proficiency
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Experience
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The Bend Motor Sport Park
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Australia
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Spectator Sports
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1 - 100 Employee
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Marketing Manager
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Mar 2018 - Present
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Campus Group
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Education Administration Programs
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1 - 100 Employee
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Senior Project Manager (contract)
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Nov 2017 - Mar 2018
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BMW Sydney
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Australia
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Manager
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Mar 2017 - Oct 2017
BMW Sydney is the flagship factory dealership for BMW in Australia, based in Alexandria & Rushcutters Bay.Responsible for planning and executing ongoing marketing strategy, campaign management, partnerships and events to drive leads, dealership awareness, and customer retention.
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General Manager - Marketing & Partnerships
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Jul 2016 - Mar 2017
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Marketing & Brand Manager
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Jan 2015 - Jun 2016
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Commercial Operations Manager
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Oct 2013 - Dec 2014
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Hyundai Senior Sponsorship & Events Manager
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Mar 2013 - Oct 2013
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Hyundai Sponsorship & Events Manager
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Mar 2011 - Mar 2013
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Imagination
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Events Services
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1 - 100 Employee
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Senior Account Manager
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May 2010 - Dec 2010
Constructed and delivered integrated campaigns using brand insight, advertising, digital, experiential, events, and PR. Key clients included Diageo, Jaguar Land Rover, AMP, Panasonic, BlackBerry and Johnson & Johnson Medical.
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Traffik Marketing
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United States
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Hospitals and Health Care
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Account Manager
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Sep 2009 - May 2010
Account lead for Bundaberg Rum, Diageo, designing and executing experiential roadshows at sports and music events Australia wide. These projects were amplified using digital, ATL advertising and BTL sales promotion.
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Account Manager
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Nov 2006 - Sep 2009
Clients, campaigns and events managed include;• Havaianas Thong Challenge – SA event planning & management of Glenelg Beach activation• Speedo Underbody - underwear range launch with Lara Bingle & Olympic swimmer Andrew Lauterstein• PUMP water Mardi Gras float – concept development, project management and execution• Diageo - national on/off premise sampling campaigns for Johnnie Walker, Baileys Slate Bourbon• Coca-Cola – Surf School and Summer Huggin’ experiential campaign delivery• NAB – design & execution of experiential activity to engage existing customers at Moonlight Cinema• Hairhouse Warehouse – design & execution of Treasure Hunt in Melb. CBD (staff engagement)
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