Mushra Hartley

Head Of Operations at LULA
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Contact Information
us****@****om
(386) 825-5501
Location
City of Cape Town, Western Cape, South Africa, ZA
Languages
  • Afrikaans -
  • Xhosa (Basic) -

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5.0

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Donavine Smith, MBA

Mushra Hartley one of the smartest minds I know. She's hard working, resilient and tenacious. Mushra has the most incredible attitude and can-do spirit; is able to navigate any challenge and find amicable solutions with ease and grace. It is a pleasure to have her on the team. Mushra is an asset to any organization!

Randall Skrikker

Mushra provided an excellent and reliable service and could always be relied upon to deliver, on time and every time.

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Experience

    • Netherlands
    • Design Services
    • Head Of Operations
      • Nov 2020 - Present

      Develop business strategies in collaboration with the leadership team, and take responsibility for the implementation of strategic projects. Evaluate risks, put in place measures in response to identified risks, and lead quality assurance efforts. Ensure compliance with local and international laws (e.g. data protection, driving permits, etc). Innovate and lead efforts to generate additional revenue and increased margins through enhancements to LULA’s existing products and services. Support the CEO and other members of the leadership team concerning business needs. Provide leadership and mentoring for the Operations team and across the business. Manage contracts and relationships with drivers, operators, partners, and other business stakeholders. Coordinate the deployment of drivers and operators to deliver our services to our valued clients. Develop, grow, and maintain the supply funnel. Drive customer satisfaction through effectively aligning passenger and logistics services to the needs of our clients. Design and enhance operational policies and processes that aligns with the overall strategy and business needs. Advise and collaborate with the product and developer teams to improve product and technology processes. Identify operational weaknesses to help other parts of the team to function optimally. Conduct onboarding and training for drivers and operators. Respond to customer queries and manage the feedback mechanisms. Show less

    • Civil Engineering
    • 1 - 100 Employee
    • Chief Operating Officer
      • Feb 2018 - Oct 2020

      Led and executed the business strategy. Oversaw the day-to-day administrative and operational functions across all departments - HR, Accounts, Logistics, Mechanical, Project/Contract Management, and Maintenance. Implemented and improved the processes which created and delivered the firm's services to the City of Cape Town as its' primary client. Was responsible for business expansion, JVs, restructuring, cost-cutting, and rescue. Managed compliance and due diligence. Fulfilled the human resources function - employment, KPIs, disciplinaries, reviews, promotions, retrenchment, and benefits. Managed client relationships and projects. Due to the declining state of the construction industry, I executed a large-scale restructure at the beginning of 2019. The retrenchment of 50 employees along with a cost-cutting and operations review, saved the company R2mil per annum. Show less

    • Commercial Manager
      • Jul 2017 - Feb 2018

      Sourced and developed suitable client partnerships; business development. Networked and built rapport with existing clients. Devised and communicated ideas and sales pitches in written and verbal presentation formats. Strategised project and product ideas and presented them compellingly. Communicated and managed ideas from conception to delivery, working with a small but multi- skilled team. Worked closely with creatives and journalists. Contributed to the creative and production processes, strategically and/or physically. Show less

    • Mexico
    • Design Services
    • 1 - 100 Employee
    • Business Analyst
      • Feb 2017 - Jul 2017

      Oversaw the development of online game development from planning to execution. Was responsible for functional specifications, project plans, project management, sprint planning, tracking, and billing. Executed and managed user testing. Conducted agile project management. Oversaw the development of online game development from planning to execution. Was responsible for functional specifications, project plans, project management, sprint planning, tracking, and billing. Executed and managed user testing. Conducted agile project management.

    • Media Production
    • 700 & Above Employee
    • Publishing Manager
      • Apr 2016 - Dec 2016

      Coordinated all of the editorial activities for the printed publication, Modest Muse.Was responsible for content strategy, marketing strategy, writing/producing content, creative direction, editing, digital newsletters, research, reporting, and reader engagement.Managed a team of writers, freelancers, designers, and the advertising sales team.Was responsible for the smooth running of competitions, partnerships, events, and social media management.Enforced stringent deadlines.

    • Online Publisher/Editor
      • Jan 2014 - Apr 2016

      Headhunted for the internal Apex Future Leader, a 2-year leadership program.Coordinated all of the editorial activities for the printed publication, Modest Muse (my brainchild; It served content to the under-served and niche market of Muslim women in SA. This opened up a new revenue stream for Media24. The digital product evolved to include a printed brand extension and TV Talkshow).Was responsible for content strategy, marketing strategy, writing/producing content, creative direction, editing, digital newsletters, research, reporting, and reader engagement. Show less

    • Business Analyst
      • Jan 2013 - Dec 2013

      Responsible for Android and iOS App development.Defined business requirements - outlined problems, solutions, and opportunities.Was responsible for process modeling, planning, monitoring, functional and business requirements specifications, project plans, research and sprint planning, and reporting.Agile project management.

    • Managing Director
      • Jan 2010 - Dec 2012

      Oversaw the day-to-day administrative and operational functions across all departments - HR, Accounts, Logistics, Mechanical, Project/Contract Management, and Maintenance. Facilitated a 600% growth in turnover and profitability. Won Black Business Quarterly’s “Young Achiever of the Year” in 2012 and was nominated as Businesswoman of the Year by Topco Media in the same year. Oversaw the day-to-day administrative and operational functions across all departments - HR, Accounts, Logistics, Mechanical, Project/Contract Management, and Maintenance. Facilitated a 600% growth in turnover and profitability. Won Black Business Quarterly’s “Young Achiever of the Year” in 2012 and was nominated as Businesswoman of the Year by Topco Media in the same year.

    • South Africa
    • Telecommunications
    • 700 & Above Employee
    • Business Analyst
      • Aug 2008 - Dec 2009

      Defined business requirements - outlined problems, solutions, and opportunities. Was responsible for process modeling, planning, monitoring, functional and business requirements specifications, project plans, research and sprint planning, and reporting. Rapid Application Development Methodology. Defined business requirements - outlined problems, solutions, and opportunities. Was responsible for process modeling, planning, monitoring, functional and business requirements specifications, project plans, research and sprint planning, and reporting. Rapid Application Development Methodology.

Education

  • University of South Africa/Universiteit van Suid-Afrika
    BBA, Bachelor of Business Administartion majoring in Communcation and Business Management
    2000 - 2003
  • Graduate School of Business - University of Cape Town
    Certificate in Operational Excellence, Business Administration and Management, General
    2015 - 2016
  • Faculty Training Institute
    Certificate in Business Analysis, Business Analysis
    2008 - 2008
  • Wynberg Girls High School
    1994 - 1999
  • Duke University
    Strategic Insight; Using Innovation to Drive Growth, Business/Commerce, General
    2014 - 2015

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