Search Engine Optimizer

• Sep 2022 - Present

i4T Global is a leading player in the Field Service Management industry that provides cutting-edge solutions for Property Maintenance and Field Service professionals. With the driving force from the creative minds at i4T Labs, the Global Product Suite- an Ecosystem fulfils the gaps in the industry while delivering a successful customer experience. i4T Global is a leading player in the Field Service Management industry that provides cutting-edge solutions for Property Maintenance and Field Service professionals. With the driving force from the creative minds at i4T Labs, the Global Product Suite- an Ecosystem fulfils the gaps in the industry while delivering a successful customer experience.

Search Engine Optimization Specialist

• Nov 2022 - Present

i4T Labs is an innovative customer experience (CX) product development company targeting Multi Stakeholders in the Field Service Management industry. i4T Labs targets a global audience with transformative tech products while welcoming creative minds to be a part of a great Ecosystem. Key Responsibilities - Conducting keyword research and analysis to identify high-traffic keywords and opportunities for conversion optimization. - Optimizing website content and structure to improve search engine ranking and user experience. - Implementing link-building strategies to improve website authority and drive organic traffic. - Monitoring and analyzing website traffic and search engine rankings, as well as conversion rates. - Conducting A/B tests and implementing optimization strategies to improve conversion rates. - Collaborating with content creators to produce high-quality, keyword-rich content that is optimized for both search engines and conversions. - Keeping up-to-date with industry trends and algorithms changes made by search engines. - Developing and executing comprehensive SEO and conversion optimization strategies to drive organic traffic and increase conversions. - Measuring and reporting on the success of SEO and conversion optimization efforts. - Working closely with other teams such as design, development, and marketing to ensure all efforts are aligned and complementary. - Skilled in keyword research, on-page optimization, link building, analytics, and conversion rate optimization techniques. Expert in staying ahead of industry trends and implementing effective SEO strategies to drive growth and success. Currently working at i4T Labs, where I utilize my passion for digital marketing to deliver value to clients and drive business outcomes. Achievements - Improved in-house brand website traffic by more than 90% - Improved in-house brand website rankings with visibility of 0-20% Show less

Search Engine Optimization Specialist

• Sep 2020 - Nov 2022

Results-driven Senior SEO Specialist and SEO Strategist with 8 years of experience in developing and executing successful SEO campaigns. Adept in keyword research, on-page optimization, link building, analytics, and data-driven decision-making. Proven track record of staying ahead of industry trends and delivering exceptional results for clients. Formerly at Ogilvy, where I utilised my expertise to drive business growth and success for clients. - Conducted keyword research and analysis to identify high-traffic keywords and opportunities for optimization. - Optimized website content and structure to improve search engine ranking and user experience. - Implemented link building strategies to improve website authority and drive organic traffic. - Monitored and analyzed website traffic and search engine rankings. - Conducted A/B tests and implemented optimization strategies to improve conversion rates. - Collaborated with content creators to produce high-quality, keyword-rich content that is optimized for both search engines and conversions. - Stayed up-to-date with industry trends and algorithms changes made by search engines. - Developed and executed comprehensive SEO strategies to drive organic traffic and increase conversions. - Measured and reported on the success of SEO efforts. - Worked closely with other teams such as design, development, and marketing to ensure all efforts are aligned and complementary. - Managed a team of content creators and provided guidance on optimization best practices. Show less

Consultant for ICT /Digital Media Project

• Aug 2015 - Sep 2022

Project planning and management Needs assessment and requirements gathering Technology selection and implementation Content strategy and development Search engine optimization (SEO) Social media marketing Analytics and reporting User experience (UX) design Training and support Project evaluation and optimization Project planning and management Needs assessment and requirements gathering Technology selection and implementation Content strategy and development Search engine optimization (SEO) Social media marketing Analytics and reporting User experience (UX) design Training and support Project evaluation and optimization

Lecturer in Computer Science

• Jan 2020 - Sep 2020

Web Solutions Manager + SEO Manager

• Jan 2020 - Aug 2020

Information communication and technology - SEO/ WEB Deputy Manager

• Nov 2017 - Dec 2019

Web manager SEO analysis and recommendations in coordination with elements and structure of websites and web pages, Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting,create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers),Implement link building campaigns in coordination with client SEO goals,Research and administer social media tools in support of clients’ social media strategy,Communication to team and management on project development, timelines, and results UI/UX/Front end designer Social media marketing/ SEO Analisit Project management - web related projects Play with color, layout, typography and iconography Well versed in Photoshop and Illustrator Experience designer for web/mobile Experience working with CMS and building/administering content in CMS environments Knowledge of HTML/CSS and website administrations Show less

Information Communication (UI/UX/SEO/ITAdmin / Web Officer)

• Feb 2016 - Nov 2017

Web-savvy digital marketing expert with proven accomplishments in planning and executing web, SEO and social media campaigns with a view to create and maintain the company’s presence and image in the industry. Highly skilled in identifying trends and insights and optimizing performance, brainstorming new and creative growth strategies by using digital marketing docks. A committed individual who effectively evaluates end to end customer experience across multiple channels and touch points Supports and develops web application developers by providing advice Skills & Knowledge: • Usability Engineering Concepts / Testing • User experience strategy • Business requirements gathering • Wireframing and user interface design • Methods of developing responsive applications compatible with all types of devices • Working with Jquery, Google, Bootstrap, • Designing • Social Media Marketing Apps that helps me to do the job • Brackets • Photoshop • Illustrator • JIRA for Agile Methodology Show less

Senior U/UX Design Engineer

• May 2015 - Dec 2015

Development of complex, multi¬tiered and distributed Web based software applications. Works with a variety of technologies while providing the guidance & support to the team members in an agile environment with a strong focus on engineering best practices Development of complex, multi¬tiered and distributed Web based software applications. Works with a variety of technologies while providing the guidance & support to the team members in an agile environment with a strong focus on engineering best practices

Information communication officer/Web -SEO Developer/ program officer

• Sep 2007 - Feb 2014

Creates user information solutions by developing, implementing, and maintaining Internet/intranet applications; leading team of developers. Defines site objectives by analyzing user requirements; envisioning system features and functionality. Designs and develops user interfaces to Internet/intranet applications by setting expectations and features priorities throughout development life cycle Creates user information solutions by developing, implementing, and maintaining Internet/intranet applications; leading team of developers. Defines site objectives by analyzing user requirements; envisioning system features and functionality. Designs and develops user interfaces to Internet/intranet applications by setting expectations and features priorities throughout development life cycle

Web /SEO/ eCommerce program Development Consultant

• Jan 2008 - Sep 2009

Created the look, layout and features of a website Helped with maintenance and updates NEWS content Design video clips Banner Design, Joomla base CMS development Image gallery optimization Created the look, layout and features of a website Helped with maintenance and updates NEWS content Design video clips Banner Design, Joomla base CMS development Image gallery optimization