Murray Heidebrecht
Director of Marketing at Cantata Health Solutions- Claim this Profile
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Bio
Warren Pearlson
I have worked with Murray Heidebrecht as a marketing consultant on several projects for the company I represent. Murray is a true professional who wants as many details as possible in order to deliver the right product. Murray’s ability to transform the verbal description of a concept into a design is outstanding. Murray delivered all work on time or ahead of schedule Murray’s creativity and desire to meet customer expectations make him the ideal marketing consultant with whom to work. I recommend Murray without hesitation and hope I get an opportunity to work with him again.
Gary Whitney
Murray is an incredibly talented marketing professional with a unique combination of technical design and marketing process automation skills. He is a "hands on" leader who understands the importance of social media, marketing/sales automation, and the need to build sticky relationships to enable "customers for life". His positive "can do" attitude makes him an outstanding team player and an effective leader for any digital marketing organization.
Warren Pearlson
I have worked with Murray Heidebrecht as a marketing consultant on several projects for the company I represent. Murray is a true professional who wants as many details as possible in order to deliver the right product. Murray’s ability to transform the verbal description of a concept into a design is outstanding. Murray delivered all work on time or ahead of schedule Murray’s creativity and desire to meet customer expectations make him the ideal marketing consultant with whom to work. I recommend Murray without hesitation and hope I get an opportunity to work with him again.
Gary Whitney
Murray is an incredibly talented marketing professional with a unique combination of technical design and marketing process automation skills. He is a "hands on" leader who understands the importance of social media, marketing/sales automation, and the need to build sticky relationships to enable "customers for life". His positive "can do" attitude makes him an outstanding team player and an effective leader for any digital marketing organization.
Warren Pearlson
I have worked with Murray Heidebrecht as a marketing consultant on several projects for the company I represent. Murray is a true professional who wants as many details as possible in order to deliver the right product. Murray’s ability to transform the verbal description of a concept into a design is outstanding. Murray delivered all work on time or ahead of schedule Murray’s creativity and desire to meet customer expectations make him the ideal marketing consultant with whom to work. I recommend Murray without hesitation and hope I get an opportunity to work with him again.
Gary Whitney
Murray is an incredibly talented marketing professional with a unique combination of technical design and marketing process automation skills. He is a "hands on" leader who understands the importance of social media, marketing/sales automation, and the need to build sticky relationships to enable "customers for life". His positive "can do" attitude makes him an outstanding team player and an effective leader for any digital marketing organization.
Warren Pearlson
I have worked with Murray Heidebrecht as a marketing consultant on several projects for the company I represent. Murray is a true professional who wants as many details as possible in order to deliver the right product. Murray’s ability to transform the verbal description of a concept into a design is outstanding. Murray delivered all work on time or ahead of schedule Murray’s creativity and desire to meet customer expectations make him the ideal marketing consultant with whom to work. I recommend Murray without hesitation and hope I get an opportunity to work with him again.
Gary Whitney
Murray is an incredibly talented marketing professional with a unique combination of technical design and marketing process automation skills. He is a "hands on" leader who understands the importance of social media, marketing/sales automation, and the need to build sticky relationships to enable "customers for life". His positive "can do" attitude makes him an outstanding team player and an effective leader for any digital marketing organization.
Experience
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Cantata Health Solutions
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Director of Marketing
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Jul 2022 - Present
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EnSoftek
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United States
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Software Development
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1 - 100 Employee
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Director of Marketing
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Feb 2021 - Jun 2022
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MH Digital Consulting
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Portland, Oregon, United States
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Digital Marketing Consultant
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Oct 2019 - Feb 2021
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Target Health
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United States
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Pharmaceuticals
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1 - 100 Employee
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Director of Experience
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Dec 2016 - Sep 2019
Inspired by 20+ years of digital design experience I planned and designed the user experience for a reimagined version of the Target Health Clinical Trial Electronic Data Capture software. At the same time, I also designed and managed the corporate website, sales support, lead generation process, and event marketing experiences for the current version of the software resulting in increased lead creation and sales. Brand development for new SAAS product Competitive analysis and requirement definitions Tight virtual collaboration with the chief architect, product stakeholders, and remote development team Show less
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Huron
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Business Consulting and Services
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700 & Above Employee
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Digital Marketing Director
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Feb 2014 - Feb 2016
Implemented creative inbound and outbound programs, including integrated campaigns, funnel marketing, lifecycle email marketing, webinars, trade shows, customer events, marketing automation, list segmentation, search engine optimization, and websiteDeveloped marketing technology infrastructure plan (Sitecore, Salesforce, Marketo) and budget that will pay for itself in year one, and support a 2x year over year increase in ROI for the first four yearsLed a company-wide Salesforce implementation project that required me to manage multiple projects including requirement gathering, technology selection, data cleansing, vendor management, and change managementCreated a process for the construction of mobile-friendly microsites and landing pages to drive customer engagement and conversion that successfully launched three sites in under 18 months Show less
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Digital Marketing Manager
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Nov 2010 - Jan 2014
Team Leadership and Management: Partnered with marketing leadership to create the vision for a digital marketing team, and led the process of bringing it into the real worldContent Strategy: Selected and launched a new Sitecore content management system (CMS) giving non-technical marketers the ability to review and publish optimized (SEO) content using templated pagesTraining: Produced internal digital marketing blog that promoted industry best practices for website,search engine optimization (SEO), and email marketing Show less
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Click Commerce, Inc.
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Beaverton, OR
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Visual Design Manager
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Apr 2004 - Nov 2010
Digital Marketing: Architected the digital strategy for the corporate and product brand, directed the design and production of digital, print, and event properties, and implemented account-based marketing campaigns that were measured and scored using Salesforce.com Product Design: User Interface (UI) and Customer Experience (CX) designer for the Click Portal Solution it's modules including wireframes, HTML prototypes, and CSS Professional Services: Collaborated with customers and internal service teams to customize the user interface for each deployment of the Click Portal Solution Show less
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Webridge, Inc.
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Portland, Oregon Metropolitan Area
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Visual Design Manager
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Jun 1999 - Mar 2004
Sales Support: Worked directly with sales leadership to support, measure, and optimize our sales funnel. Created content and events to help improve the velocity of converting leads to customers. Brand Management Lead the redesign of the Webridge brand identity system and applied it to our website, sales collateral, internal campaigns, and marketing event properties. Professional Services: Collaborated with customers and internal service teams to customize the user interface for each deployment of the Click Portal Solution Show less
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Education
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Fresno Pacific University
BA, Liberal Studies
Community
