Muhammad Shahid Saleem
Trade Manager perfetto Trading Company LLC at Perfetto Trading Company L.L.C.- Nespresso Exclusive Distributor- Claim this Profile
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Bio
Experience
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Perfetto - Nespresso's Exclusive Distributor
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United Arab Emirates
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Food and Beverage Services
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1 - 100 Employee
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Trade Manager perfetto Trading Company LLC
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Mar 2022 - Present
My Job involves a). Products Management Responsible for the Brand sales and Distribution for that attend all the meeting with Principal to discuss business plan and work towards the growth of brand. Preparing Yearly budget and Trade Sales targets for sales team and Sales Promoters. Responsible for the Stock, Aging Promotions Planning Liaising with the Marketing Team for ATL and BTL Activities Liaising with the brand Principle for the SIS concept and taking forward till execution of the same inn the selected channels. Provide market Comparison/Price map viz-a-viz competition, -All information to be flown from Wholesale & Retail sales team on regular basis. . b). Key Accounts, Online and Dealers Sales Management Propose pricing for retail & Wholesale. Ensure that all the models, New & Current are displayed in retail showrooms. Propose promotions for retail & dealers including margin analysis, -Once approved internally, organize MAF from principal. Training to Retail & Wholesale sales team and Merchandisers - Organize floor salesman training, and/or provide product information. Ensure proper standard display, - like POP, design, location of product in retail & wholesale. Control and manage Wholesale team in all branches in achieving monthly/ annual target. Maintain maximum visibility of our products at all dealers outlets in all branches on prominent spaces. Implement approved promotions in dealer’s shops as per guidelines & mechanism. Arrange properly new product introduction to dealers. Keeping track of daily sellout and stock movement to Key accounts. Meeting with sales staff and team of Promoters on regular basis Provide weekly and monthly reports to higher management for the brand progress Achievements • Achieved More than 20% growth across all the channels • Number One Brand in Coffee Machine as per GFK and C4 • Improve the brand Position in Multi Fry to the Second Highest in UAE • Increased Distribution of t Show less
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Jashanmal National Co
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United Arab Emirates
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Retail
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700 & Above Employee
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Sales Manager
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Jan 2016 - Present
My Job involves a). Products Management Responsible for the Brand sales and Distribution for that attend all the meeting with Principal to discuss business plan and work towards the growth of brand. Preparing Yearly budget and Sales targets for sales team and Sales Promoters. Responsible for the Stock, Aging Promotions Planning Liaising with the Marketing Team for ATL and BTL Activities Liaising with the brand Principle for the SIS concept and taking forward till execution of the same inn the selected channels. Provide market Comparison/Price map viz-a-viz competition, -All information to be flown from Wholesale & Retail sales team on regular basis. . b). Key Accounts, Online and Dealers Sales Management Propose pricing for retail & Wholesale. Ensure that all the models, New & Current are displayed in retail showrooms. Propose promotions for retail & dealers including margin analysis, -Once approved internally, organize MAF from principal. Training to Retail & Wholesale sales team and Merchandisers - Organize floor salesman training, and/or provide product information. Ensure proper standard display, - like POP, design, location of product in retail & wholesale. Control and manage Wholesale team in all branches in achieving monthly/ annual target. Maintain maximum visibility of our products at all dealers outlets in all branches on prominent spaces. Implement approved promotions in dealer’s shops as per guidelines & mechanism. Arrange properly new product introduction to dealers. Keeping track of daily sellout and stock movement to Key accounts. Meeting with sales staff and team of Promoters on regular basis Provide weekly and monthly reports to higher management for the brand progress Achievements • Achieved More than 20% growth across all the channels • Number One Brand in Coffee Machine as per GFK and C4 • Improve the brand Position in Multi Fry to the Second Highest in UAE • Increased Distribution of the brand Show less
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Juma Al Majid Holding Group L.L.C
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United Arab Emirates
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Retail
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700 & Above Employee
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Brand Manager
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Apr 2012 - Dec 2015
Juma Al Majid Position: Brand Manager - SEVERIN Professional Experience: May 2012 – Till Dec 2015 Job Purpose: Brand Management My Responsibility Brand Development across all the channels in UAE. Responsible for the P&L of the Brand My Job involves Attend all the meeting with Principal to discuss business plan and work towards the growth of brand. Handling Marketing and Sales for the brand Preparing Yearly budget and Sales targets for sales team and Sales Promoters. Handling Marketing and Sales for the brand Liaising with the brand Principle for the SIS concept and taking forward till execution of the same inn the selected channels. Provide market Comparison/Price map viz-a-viz competition, -All information to be flown from Wholesale & Retail sales team on regular basis. . Propose pricing for retail & Wholesale. Ensure that all the models, New & Current are displayed in retail showrooms. Propose promotions for retail & dealers including margin analysis, -Once approved internally, organize MAF from principal. Training to Retail & Wholesale sales team, - Organize floor salesman training, and/or provide product information. Ensure proper standard display, - like POP, design, location of product in retail & wholesale. Control and manage Wholesale team in all branches in achieving monthly/ annual target. Maintain maximum visibility of our products at all dealers outlets in all branches on prominent spaces. Implement approved promotions in dealers shops as per guidelines & mechanism. Arrange properly new product introduction to dealers. Show less
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Retail Channel Manager
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Nov 2011 - Apr 2012
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Asst. Manager
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Jan 2007 - Sep 2011
Acquire relevant product knowledge & perform product demonstrations Handling Key accounts like C-4, LULU Group in Dubai, Sharaf DG Group, Grand City Mall, Grand Hypermarket Prepare reports showing sales volume, potential sales & areas of Proposed client base expansion Achieve assigned business targets Follow up for collection of Payments according to the payment terms specified. Maintain and develop good relationship with customers through personal contact or meeting or via telephone etc Help management in forthcoming products and discuss on special promotions. Recording of sales and order information and report the same to the sales department Arranging home deliveries and keeping track of the same. Show less
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Retail Sales Supervisor
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Sep 1998 - Dec 2006
Acquire relevant product knowledge & perform product demonstrations Consumer electronics/Air conditioners, cordless telephone, Panasonic Mobiles, Alcatel Mobiles, Digital Camera, LCD Projectors selling Prepare reports showing sales volume, potential sales & areas of Proposed client base expansion Achieve assigned business targets Follow up for collection of Payments according to the payment terms specified. Display of products, Stock Inventory Creating STO for showroom stock, arranging Demo in Showroom and on locations Testing of new products and generating report on that Handling telephonic enquiries & complaints Show less
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Sales Executive
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Jul 1995 - Aug 1998
Acquire relevant product knowledge & perform product demonstrations Consumer electronics/Air conditioners, cordless telephone, Panasonic Mobiles, Alcatel Mobiles, Digital Camera, LCD Projectors selling Prepare reports showing sales volume, potential sales & areas of Proposed client base expansion Achieve assigned business targets Follow up for collection of Payments according to the payment terms specified. Display of products, Stock Inventory Creating STO for showroom stock, arranging Demo in Showroom and on locations Testing of new products and generating report on that Handling telephonic enquiries & complaints Show less
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Sales Executive
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Dec 1994 - Jun 1995
Responsibilities Include: Meet sales goals and targets set on an annual and quarterly basis Recording sales and order information and sending copies to the sales office Representing the organization at trade exhibitions, events and demonstrations liaising with suppliers to check on the progress of existing orders Checking quantities of goods on display and in stock Gathering market and customer information Negotiating variations in price, delivery and specifications with managers making accurate, rapid cost calculations, and providing customers with quotations Show less
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Education
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Punjab University
BA, arts -
Awarding Institution
B.A -
Punjab University
B.I.S.E -
private
B.I.S.E