Experience

Flock | Storikka
• Indonesia
• Advertising Services
• 1 - 100 Employee
• Senior Copywriter

  • May 2023 - Present

PT Bank Jago Tbk
• Indonesia
• Financial Services
• 700 & Above Employee
• Sr. Copywriter

  • Sep 2021 - May 2023


Iris

• United Kingdom
• Advertising Services
• 700 & Above Employee

• • Feb 2021 - Sep 2021

• • Mar 2019 - Feb 2021

  A "Thinker Machine" to create powerful messages through the brands, handling Indosat Ooredoo B2B, Philips (All categories), Castrol (Activation), and KABAR. Also contributed to all types of marketing campaigns such as ATL, BTL, and Digital. Indosat Ooredoo Business:-NEXTfleet Digital Video-Manifesto-Smart City catalog-iKasir campaign strategy-Voca (Indosat Phone) campaign strategy-iKanvas Digital Video-iKasir Digital VideoIndosat Ooredoo Corporate:-IDCAMP Digital VideoPhilips:-Male Grooming (Philips Shaver)-Kitchen Appliance (Rice cooker)-Avent (Breast pump & Bottle)-Garment Care Iron Steamer Digital Campaign (#AntiLecekLecekClub & #MerdekaDalamNyetrika) Castrol:-Activation Ideas Pitch for SUPER MECHANIC CONTEST 2019 (Semi final & final-Video script tribute to mechanics SUPER MECHANIC CONTEST 2019 Road to grand final.Smirnoff:- #GoodTimes4TheEarth Digital Video ScriptPitch won:Castrol Super Mechanic Contest 2019Uniqlo Dress "Joy of expressing" 2020On going Pitch:GOPAY GamestainmentSampoerna HijauASUS ROG Phone 5 Show less



Hakuhodo Digital Indonesia

• Indonesia
• Advertising Services
• 1 - 100 Employee

• Copywriter

  • May 2018 - Oct 2018

  Jobdesk: - Create Editorial Plan - Sample caption - User journey - Content Strategy for pitch and campaign - Channel role - Ideation - Website content Brands: - Honda HR-V - Honda Brio - Mitsubishi X-Pander - Fujifilm X-Series - ANA 5-Star Airlines - Djarum Foundation - Kapal Api Signature - Suzuki next II - So Good Ayam Potong - Sarimi - Dunhill Jobdesk: - Create Editorial Plan - Sample caption - User journey - Content Strategy for pitch and campaign - Channel role - Ideation - Website content Brands: - Honda HR-V - Honda Brio - Mitsubishi X-Pander - Fujifilm X-Series - ANA 5-Star Airlines - Djarum Foundation - Kapal Api Signature - Suzuki next II - So Good Ayam Potong - Sarimi - Dunhill



Young & Rubicam

• United States
• Advertising Services
• 700 & Above Employee

• Freelance Copywriter

  • Mar 2018 - Apr 2018

  Freelance for: - BNI pitch - Crystalline TVC - BRI poster Freelance for: - BNI pitch - Crystalline TVC - BRI poster



Ozzigeno Studio

• Indonesia
• Technology, Information and Internet
• 1 - 100 Employee

• • Mar 2017 - Mar 2018

  - Create campaign strategy- Develop content for social media & website - Plan matrix and articles monitoring - Supervising jr.copywriter, content writer and internshipBrands:- Milkuat- Vitalis- SASA- Bio-Essence

• • Apr 2016 - Mar 2017

  - Write product description. - Create daily content plan- Build copy for digital platforms (Youtube, instagram, facebook, twitter)- Manage articles- Editorial for articles- Deployed Ideas for brand campaign- Manage Blog competitionBrands:- Milkuat- Vitalis- SASA- Beras Maknyuss- Bio-Essence- Total 8+



Bukune

• Indonesia
• Book and Periodical Publishing
• 1 - 100 Employee

• Book Author

  • 2012 - 2013

  Boys will be boys (2012) Satu Per Tiga (2013) Boys will be boys (2012) Satu Per Tiga (2013)