Muhammad Amir Afzal

Head of Product Development & Marketing at iApply Global
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Contact Information
us****@****om
(386) 825-5501
Location
Abu Dhabi Emirate, United Arab Emirates, AE
Languages
  • English Full professional proficiency
  • Urdu Native or bilingual proficiency
  • Punjabi Full professional proficiency
  • Hindi Full professional proficiency
  • Arabic Limited working proficiency

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LinkedIn User

I was impressed by Amir ’s ability to handle any situation calmly and patiently, even with the toughest clients. This natural skill of his has helped us grab many clients throughout our journey.

Kinda Ghanem, MBA

Amir is always enthusiastic and committed to the highest standards of achievements in everything he is involved with. It’s just great to work along with him on several opportunities. He is very hard working and talented and he willingly shares his knowledge, bringing great benefit to the organization. It was a pleasure to work with someone who can apply their previous experiences for more creative strategies to help the organization achieve it's goals and to help customers achieve their objectives. i highly recommend Amir for any organization which has space for ambitious and positive skills

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Experience

    • United Kingdom
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Head of Product Development & Marketing
      • Jul 2021 - Present

    • United Arab Emirates
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Account Manager
      • Apr 2019 - Jun 2021

      Generating Sales through Tenders Participation – Direct Sales – References – Channel Partners – Social & Professional Networks – Growing existing Accounts.Helping Government Entities, Oil & Gas and Private Enterprises throughout their journeys of digital transformation, Artificial Intelligence, Business & Robot process automation and Innovation.Developed Digital Media Marketing plan & Strategy and its implementation also.Monitoring Marketing team, helping them in designing campaigns, Content writing, social media (Facebook, Instagram, LinkedIn, Twitter) Post strategy for our different software products and services. Monitoring Campaigns results and improvising, based on the results. Created Social Media Marketing posts calendar. Initiated Google Ad words campaigns, monitor the campaign results by keeping eye on the impressions, click through rate and conversions. Doing research on Campaign trends, Competitor Campaigns, Tech Blogs, Magazines and improvising accordingly. Handling Government Accounts and large Enterprise Accounts Identify client business issues, determine client-desired outcomes, architect, orchestrate and package a Solutions.Responsible to Retain/Manage and up-sell the assigned accounts. Preparing tender response - Giving demo presentationsEducating customers on how the RPA and AI technologies can help them in improving operational efficiency and reduce their cost and what kind of ROI they can get.Having presentation with customers along with solution architects and vendors. Actively involved in POC’s for target technologies to make it a success in co-ordination with client key stakeholders, solution Architects and Vendors. Identifying at least one advocate in the accountAnalysis of existing systems, designing and defining solutions to the clients.

    • United Arab Emirates
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Account Manager
      • Apr 2015 - Apr 2019

      Plan and visualize the concepts required to develop any system, used consultative selling approach, identify client business issues, determine client desired outcomes, architect, orchestrate and package a SAAS, PAAS, On Premises ERP, AI and RPA solutions.Independently handling the sales management for the ‘Enterprise & Public Sector’ comprising of Oil & Gas and large enterprises in UAE, guiding them to reach their business transformation objectives. Having presentation with customers along with solution architects and vendors. Actively involved in POC’s for target technologies to make it a success in co-ordination with client key stakeholders, solution Architects and Vendors. Identifying at least one advocate in the accountRunning the full sales cycle from Making cold calls, generating sales leads funnel, prospecting contacts, creating own contact database to closure of business.Efficient use of salesforce CRM for accurate forecasting to management and business partnersOperate towards achieving challenging sales targets in terms of profits and revenue with a view to achieving the overall sales team objective including renewal.Possessing a successful track record in transforming sales and business for dedicated/new accounts.Formulate sales & marketing plan and laying of road map for the same for its implementation in co-ordination with Principal and Channel Partners.Identified the areas which needed improvements, initiated the Off-shore Sales team plan, trained them and managed to drive results from the team.Accomplishments: Successfully closed and managed IT/Software/Infrastructure business deals worth of 35 Million Dirhams. Achieved the team targets of 47 Miilion Dirhams.Projects Managed: Managed the project of IT Infrastructure/Datacenter, ERP system & other applications designed for Oil & Gas, Public and private Companies . Projects Value 73 Million DirhamsIT technical staff augmentation. Projects Valued 5 Million Dirhams

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Business Development Manager
      • Sep 2013 - Dec 2014

      Worked with the Microsoft’s sales team USA as their channel Sales Partner, assisted in gathering technical requirements for ERP Solution and bridging the gap between customers and Microsoft sales team.Act as the single point of contact for the Fortune 500 enterprise customers and retain the accounts. Social media marketing promoting out Retail Dashboard product.Preparing Proposals and contracts, gathering technical requirements from CIO, VP IT, and stake holders.Prepared Business processes, Requirement Analysis, Planning and monitoring.Define project scope, goals and deliverables that support business goals in collaboration with senior management and stakeholders.Preparing Legal documents for the company like Services Agreement and Non Disclosure Agreement.Conducting state-of-the-art research analysis techniques and methodologies (quantitative and qualitative) to ensure the optimum fulfilment of research objectives.The strategy included a combination of Social, Content and Customer Relationship Marketing, using Salesforce providing the hub for managing customer data.Led the account team to manage Service Quality, Customer Experience, customer retention, drive new revenue, speed time to market for value added services, increase customer satisfaction index and reduce customer churn.Developed and trained sales management team on an opportunity coaching and strategy process that resulted in higher competitive win rates and additional sales from Retail industry, enterprise mobility solutions. Negotiate and close business with top executives of global companies in industries such as Retail and Manufacturing. Accomplishments: Introduced the new Retail Solution called "Retail Dashboard" to retailers like Wall Mart, ASDA, Loblaws, Ikea and got their interest in the product.

    • Senior Business Development Manager
      • Feb 2011 - Aug 2013

      Led the 50 people company to a 350 manpower organization.Collation and analysis of business requirements, generation of functional specifications and conducting feasibility studies.Translation of business requirements into project development strategies.Managed the Business Development team and lead the pre-sales activities.Envisioning the solution developing proposals, leading the estimates, preparing team plans, preparing and presenting different costing models Perform resource planning to identify all of the resources required to complete the project successfully.Analysis of existing systems, designing and defining solutions to the clients. Effectively communicated project expectations to team members and stakeholders in a timely manner.Lead the team of Project Coordinators, business development managers, Operations Manager and Sales executives.The marketing campaigns I managed there brought IT projects such as web, mobile and ERP application development from North American B2B market. Business planning and strategy. Financial budgeting, defining and developing marketing strategies, based on the day-to-day shifting business environment.Developed sales plan and market segmentation to ensure penetration of corporate solutions into medium & large accounts.Implementing monthly/Quarterly sales targets & driving sales initiatives to achieve business goals & managing the front line sales team to achieve them.Responsible for monitoring, tracking and reporting on all the campaigns. Accomplishments: Successfully closed IT/Software & BPO business deals worth of $6 Million from North American Market.Clients:NextAce Inc, Appraisal Unlimited, Service1st & Settlement Service, E-Mortgage Logic, CBC Innovis Inc, United State AppraisalManaged Projects:BPO projects – Tax Search, Title Search, Title Settlement, Title Commitment Typing and Appraisal QA/QC. Mobile Applications, ERP Applications, E-Commerce websites.Projects value $6 million.

    • Assistant Marketing Manager
      • Mar 2010 - Dec 2010

      Lead the whole sales team and also assisted them in the communication techniques.Responsible for assigning the team monthly and quarterly revenue targets. . Developed and assisted in originating new ideas & concepts of advertising our company services on national and international level through publication and electronic media. Was responsible to make weekly, monthly and quarterly report for the evaluation of the performance of sales team.Kept the record of prospective corporate clients and prepared corporate proposals.Attended meetings of BBF (British Business Forum) with the CEO.Represented our company in British Business forum members meetings in British & other Embassies and on other events.

    • Pakistan
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Business Development Executive
      • May 2008 - Feb 2010

      Worked for the headquarters Visionet Systems in USA, Developing new clients and retaining the relation with the old clients.Worked as a member of an offshore team of professionals in the Business Development Department of Visionet.Responsible for Market Research, Market Analysis and competitor analysisResponsible for the co-developing marketing strategies and keep updating Companies/Firms about our new customized IT solutions/Technology Have worked on multiple products like Mortgage, Banking Solutions, IT BPO, Insurance and IT services like (Conversions, Migrations, Business Applications, Business Intelligence, Microsoft Products, IBM Products and ERP.Keeping track of emails, calls, meetings, with the clients and coordinating with the onshore team of SME’s to help with the closure process. Accomplishments: Working from off-shore facility, successfully generated the businesses of more than $1million from IT industry.Clients: Levis Strauss & Co, Polo Ralph Lauren

    • Customer services Representative
      • Mar 2007 - Mar 2008

      Managed sales in large consumer market of North AmericaInitiated one-on-one review process with top customers to ensure customer satisfaction and meet or exceed quality standards; have retained 100% of the customers.Giving technical support to the customers related to Dish Network services.Kept track of issues reported and report generation for pending and completed tasks on given time. Managed sales in large consumer market of North AmericaInitiated one-on-one review process with top customers to ensure customer satisfaction and meet or exceed quality standards; have retained 100% of the customers.Giving technical support to the customers related to Dish Network services.Kept track of issues reported and report generation for pending and completed tasks on given time.

Education

  • The University of Lahore
    B.com (Hons) Bachelor, Commerce & Management
    2005 - 2009
  • The West Minster High School (Dubai)
    -

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