Muhammad Ali

Senior Content Creator at InovioTech Pvt Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Karāchi, Sindh, Pakistan, PK

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Experience

    • Pakistan
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Senior Content Creator
      • Apr 2023 - Present

      Develop and execute a content strategy that aligns with our overall brand messaging and marketing objectives. Research industry trends and news to identify relevant topics to write about. Write and edit high-quality content that is both informative and engaging for our target audience. Optimize content for SEO and ensure that it meets the best industry practices. Collaborate with other departments to gather information and insights to create content that resonates with our target audience. Track and analyze the performance of content to improve engagement and reach. Show less

    • United States
    • Security Systems Services
    • Associate Manager Marketing Operations
      • Sep 2022 - Mar 2023

      Develop marketing strategies Manage project budget Communicate with the creative teams Manage promotional campaigns Analyze market research and develop plans accordingly Develop marketing strategies Manage project budget Communicate with the creative teams Manage promotional campaigns Analyze market research and develop plans accordingly

    • United States
    • Software Development
    • 700 & Above Employee
    • Content Writer
      • Apr 2019 - Mar 2023

      Content marketer with over 3 years of experience in content production. I'm comfortable with a variety of styles (Ebooks, blogs, SMPs, GMBs) and niche including lifestyle, technology, automobile, health and beauty, medicines. Content marketer with over 3 years of experience in content production. I'm comfortable with a variety of styles (Ebooks, blogs, SMPs, GMBs) and niche including lifestyle, technology, automobile, health and beauty, medicines.

    • Pakistan
    • Media Production
    • 400 - 500 Employee
    • Contributing Writer
      • Feb 2022 - Feb 2023

    • Pakistan
    • IT Services and IT Consulting
    • 300 - 400 Employee
    • Senior Content Marketing Specialist
      • Jun 2022 - Aug 2022

    • Media Production
    • 100 - 200 Employee
    • Senior Executive International Operations
      • Jun 2015 - May 2022

      -Design and execute marketing and sales promotion strategies -Develop, implement and evaluate communications strategies -Prepare reports, presentations, social media, and website content. -Team player in organizing workshops, meetings, and other events for publicity, fundraising telethons, and information purposes -Initiate and maintain contact with the media houses and advertising agencies. -Maintaining long-term relationships with clients through effective after-sales support -Follow up on sales/promotions inquiries coming in through website, emails, ad campaigns, and inbound calls -Act as a point of concern for the department and answer most of the written and oral inquiries. -Design brochures, reports, newsletters, flyers, and other material -Prepare Electronic Programming Guides. Show less

    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Marketing Executive
      • Feb 2015 - May 2015

      Maximize business through selling commercial airtime and integrations. Preparing research reports and sales promotion presentations. Preparing coherent marketing campaign reports using data analysis tools. Monitoring competitor activities and finding leads maximize channel's business. Managing the marketing database and email distribution. Drafting marketing materials such as flyers, newsletters and posters. Maximize business through selling commercial airtime and integrations. Preparing research reports and sales promotion presentations. Preparing coherent marketing campaign reports using data analysis tools. Monitoring competitor activities and finding leads maximize channel's business. Managing the marketing database and email distribution. Drafting marketing materials such as flyers, newsletters and posters.

    • Pakistan
    • Media Production
    • 1 - 100 Employee
    • Executive Business Development
      • Jul 2013 - Jan 2015

      -To maximize channel’s business through selling commercial airtime, endorsements, media coverage. -Coordination with advertising agencies and direct clients. -Search for new clients through various means. -Making presentation regarding new programs and transmissions. -To maximize channel’s business through selling commercial airtime, endorsements, media coverage. -Coordination with advertising agencies and direct clients. -Search for new clients through various means. -Making presentation regarding new programs and transmissions.

  • Wikkid Plus
    • Karāchi, Sindh, Pakistan
    • Marketing Assistant
      • May 2012 - Jun 2013

      Execute marketing strategy. Work with marketing team to manage brand and marketing initiatives. Develop and execute marketing campaigns. Perform market and client research. Create reports on marketing performance. Maintain schedules for marketing initiatives Execute marketing strategy. Work with marketing team to manage brand and marketing initiatives. Develop and execute marketing campaigns. Perform market and client research. Create reports on marketing performance. Maintain schedules for marketing initiatives

    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Assistant Director
      • Sep 2010 - Apr 2012

      Worked on various infotainment programs as an Assistant Director at ARY News. Pre-production including designing scripts and arranged locations and talent. Production, recording and other arrangements. Post-production of programs including editing and coordination with creative team. Worked on various infotainment programs as an Assistant Director at ARY News. Pre-production including designing scripts and arranged locations and talent. Production, recording and other arrangements. Post-production of programs including editing and coordination with creative team.

Education

  • University of Karachi
    Masters in Business Administration, Marketing/Marketing Management, General
    2013 - 2016
  • University of Karachi
    Bachelor’s Degree, Bachelor's in Commerce
    2010 - 2012
  • Govt. Degree Boys College Gulshan-e-Iqbal
    Intermediate, Commerce
    2007 - 2009
  • Everest Junior High School
    Matriculation, Science
    1994 - 2007

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