Creative Director

• Jan 2023 - Present

SodSolutions is a cutting edge Ag/SaaS company developing products to increase productivity, organization and output in the outdoor industry. My role as the Creative Director is to oversee the look and feel for all of our business units as well help lead a team of designers, copywriters and developers through quarterly and bi-monthly sprints to ensure operations are working in a constant incremental improvement mentality. SodSolutions is a cutting edge Ag/SaaS company developing products to increase productivity, organization and output in the outdoor industry. My role as the Creative Director is to oversee the look and feel for all of our business units as well help lead a team of designers, copywriters and developers through quarterly and bi-monthly sprints to ensure operations are working in a constant incremental improvement mentality.

Creative Director

• Mar 2022 - Dec 2022

Creative Director

• Dec 2013 - Apr 2022

As the Creative Director at an ever-growing church in North Jersey Matthew is tasked with partnering with the Lead Pastor and Executive Pastor to craft insightful human-driven designs that connect both a congregation of Christians as well as reaching out into culture at large to captivate and pique interest. Matthew leads a small team of employees as well as a large stable of talented freelancers and volunteers to deliver products from published books, microsites, in-person large-format creative, and more. Show less

Interim Chief Creative Officer

• Mar 2020 - Jun 2021

as the Interim CCO of Christian Planner, I was not only tasked with re-branding and voicing the company but also managing domestic and overseas contract artists while partnering with the CEO, CFO, and CMO to present, protect and push forward consistent look and feel through the launch of new products and updating evergreen products in the CP catalog. During my time at CP, I oversaw the successful first launch of the company's only apparel line to date as well as a number of new product offerings. Show less

Partner // Creative Director

• Jan 2015 - Jan 2019

Traverse Co. Started as a web design company focused on small businesses and young creators and has since then blossomed into a boutique agency that serves companies in the outdoor segment. Traverse is most recently responsible for creating content for Big Agnes and the Digital launch of the newly founded MyTrail Co e-commerce site. As the partner and creative director I am responsible for overseeing the look and feel of all design & cinematography as well as partnering to create photo vignettes and crafting stories that bring clients' products into the lifestyle arena. Show less

Digital Art Director - West Elm

• Jul 2013 - Mar 2014

• Managing a team of 8 designers from junior up to mid-level • Art Direction for all digital products including a redesign of ecomm site • Maintain seasonal point of purchase look and feel inside the digital space via banners and emails • Work closely with Art directors from Photo & Catalog departments to create cross-team artwork that would serve the company in all avenues • Managing a team of 8 designers from junior up to mid-level • Art Direction for all digital products including a redesign of ecomm site • Maintain seasonal point of purchase look and feel inside the digital space via banners and emails • Work closely with Art directors from Photo & Catalog departments to create cross-team artwork that would serve the company in all avenues

Designer & Animator

• Jun 2012 - Dec 2013

Bon Appétit is one of the largest food magazines in America, and one of Condé Nast’s most popular publications. My role at Bon Appétit consisted of creative design of the monthly tablet version of each video. This task was split between myself and one other designer, while we managed a small team of production artists. In addition, I was solely responsible for all the animation content in each issue. Bon Appétit is one of the largest food magazines in America, and one of Condé Nast’s most popular publications. My role at Bon Appétit consisted of creative design of the monthly tablet version of each video. This task was split between myself and one other designer, while we managed a small team of production artists. In addition, I was solely responsible for all the animation content in each issue.

Visual Design

• Feb 2013 - Apr 2013

I am currently working with Spotify as a visual design consultant working on a number of projects from in-house project branding to merchandising, and design. Most of the work involves custom vector based illustrations and concepting from start to finish. I am currently working with Spotify as a visual design consultant working on a number of projects from in-house project branding to merchandising, and design. Most of the work involves custom vector based illustrations and concepting from start to finish.

Creative Art Director

• Oct 2010 - May 2011

Director of Photography | Creative Art Director Director of Photography | Creative Art Director

Graphic Designer

• Oct 2005 - Jul 2006

Stepped into a senior design position for celebrated editorial photographer Marc Asnin. Lead many high pro le projects for clients such as Redux, Conde Nast, & Getty images. Along with layout of book projects and promotional materials, the position involved intensive retouching and color correction for print. Stepped into a senior design position for celebrated editorial photographer Marc Asnin. Lead many high pro le projects for clients such as Redux, Conde Nast, & Getty images. Along with layout of book projects and promotional materials, the position involved intensive retouching and color correction for print.

Studio Manager

• Jun 2004 - Oct 2005

Lead a leadership role that also involved all of the in-house creation. In addition to creative direction I was also responsible for the scheduling of the sta and project budgeting. High pro le clients include AT&T, Novartis, Morris County Dept. of Work, and the NJ State Police. Lead a leadership role that also involved all of the in-house creation. In addition to creative direction I was also responsible for the scheduling of the sta and project budgeting. High pro le clients include AT&T, Novartis, Morris County Dept. of Work, and the NJ State Police.