Mike Tingle

Senior Digital Marketing Specialist at EGGER Group North America
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us****@****om
(386) 825-5501

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Experience

    • United States
    • Paper and Forest Product Manufacturing
    • 1 - 100 Employee
    • Senior Digital Marketing Specialist
      • Oct 2019 - Present

      • Serves as front-end developer, responsible for all aspects of Egger North America's web presence, including web design and maintenance, email marketing, digital signage and SEO • Develops content strategy according to market needs, keyword analysis, content offering, and audience intent, while conducting site evaluations, content auditing and gap analysis • Oversaw all digital aspects of our North American product launch, the company’s first in the U.S. and Canada • Produced e-mail marketing campaigns averaging CTRs of 6.7% and open rates of 35%--double industry average • Optimized website to reduce load times by 50%, putting a focus on user experience • Created “green room” for interactive sales presentations, media interviews, webinars and video content production. This allowed for regular safe interaction with customers throughout the COVID-19 pandemic • Used video editing software and Adobe Captivate to create the “Virtual Plant Tour” interactive experience • Directed external agencies on media buys and paid advertisements including Google Ad purchases

  • XEG Studios
    • Clemmons, NC
    • Founder and Developer
      • Jan 2005 - Present

      • Founded the company that creates free-to-play text-based sports simulators using C#, JavaScript and VB.NET • Founded the company that creates free-to-play text-based sports simulators using C#, JavaScript and VB.NET

    • Audiobook Narrator
      • Jan 2015 - Present

      • Records, produces, and masters full audiobooks for sale on Audible.com, Amazon.com, and iTunes • Records, produces, and masters full audiobooks for sale on Audible.com, Amazon.com, and iTunes

    • Public Address Announcer
      • Dec 1999 - Present

      Wake Forest University, Winston-Salem NC. September 2011 – present High Point University, High Point NC. March 2014 – March 2020 UNC Greensboro, Greensboro NC. August 2015 – March 2020 • Delivers pre and post-game ceremonies, introductions, in-game scoring, fan contests, live advertisements and other announcements Wake Forest University, Winston-Salem NC. September 2011 – present High Point University, High Point NC. March 2014 – March 2020 UNC Greensboro, Greensboro NC. August 2015 – March 2020 • Delivers pre and post-game ceremonies, introductions, in-game scoring, fan contests, live advertisements and other announcements

    • United States
    • Spectator Sports
    • 700 & Above Employee
    • Regional Manager / Senior Producer
      • Jul 2010 - Sep 2019

      • Directed and supervised all aspects (managerial, technical, financial) of the radio and internet broadcasts for the athletic departments at the following client universities: University of North Carolina at Charlotte (2019) Tulane University (2011-2019) Rice University (2011-2019) University of Houston (2010-2019) University of Southern Mississippi (2010-2019) Texas Christian University (2012-2019) Baylor University (2011-2019) University of Texas at El Paso (2010-2019) Brigham Young University (2014-2018) University of Nevada at Las Vegas (2014-2017) University of Kansas (2011-2014) University of Texas at Austin (2011-2012) University of Alabama at Birmingham (2010-2011) University of Central Florida (2010-2011) Marshall University (2010-2011) • Recruited, managed, trained and developed all staff, including air talent, studio producers, production assistants and administrative staff • Managed a regional budget for air talent, production, and affiliate clearance fees • Created and maintained the “Gameday Hub” for internal game day communications, as well as the "Studio Zero" new hire training site • Recruited and maintained each school’s terrestrial and digital radio broadcast network • Established audio broadcast formats for every sport, while working with sales staffs to generate sellable opportunities, establish best practices and maximize broadcast revenue • Generated all on-air production content for the above university athletic broadcasts • Voiced commercial spots airing in 49 of the top 50 radio markets in America • Served as an on-air studio host and producer for broadcasts throughout IMG’s 50+ school network

    • Advertising Services
    • 1 - 100 Employee
    • General Manager and Program Director
      • Dec 2007 - Jun 2010

      • Oversaw all aspects of WKTR-AM, including budgeting and payroll, equipment management, management of show hosts, sales staff, operations staff, and interns • Oversaw all programming, including content development, scheduling, traffic and production • Managed all aspects of WKTR’s web presence, including design, maintenance, advertisements, videos, and premium content • Established regionally exclusive broadcast rights with the Baltimore Orioles, Washington Nationals, Carolina Panthers, FIFA World Cup, and the Masters golf tournament • Developed and implemented videocast technology, ESPN 840 social media, and other station technology, while working with the Arrakis Automation system

    • United States
    • Radio and Television Broadcasting
    • 1 - 100 Employee
    • Commercial Radio Talk Show Host / Producer / DJ
      • May 2003 - Dec 2007

      • Hosted and produced a variety of talk shows, DJ shifts, and live remotes for the five station cluster • Produced and maintained the station web sites for WRFC and WGAU • Served as on-call remote technician, board operator, and air talent for shows and productions • Worked daily with the Google Maestro programming system • Hosted and produced a variety of talk shows, DJ shifts, and live remotes for the five station cluster • Produced and maintained the station web sites for WRFC and WGAU • Served as on-call remote technician, board operator, and air talent for shows and productions • Worked daily with the Google Maestro programming system

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Television Production Manager
      • May 2001 - Feb 2002

      • Produced, directed, and edited original entertainment and documentaries for broadcast on Walton County’s local public access television station • Created the “X-Static” Network — a program teaching Walton County students and teachers about television production, then airing students’ work on local public access television • Produced, directed, and edited original entertainment and documentaries for broadcast on Walton County’s local public access television station • Created the “X-Static” Network — a program teaching Walton County students and teachers about television production, then airing students’ work on local public access television

Education

  • Grady College of Journalism and Mass Communication, University of Georgia
    Bachelor's degree, Broadcast Journalism
    2000 - 2004

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