MrinmoYy Kar Purkayastha
Business Development Manager at SKIPPER PIPES- Claim this Profile
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Bio
Experience
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Skipper Pipes
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India
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Plastics Manufacturing
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1 - 100 Employee
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Business Development Manager
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Nov 2021 - Present
Skipper India Ltd. ( Nov 21- Till Now) Developed the market for New Products in ROI (Uttar Pradesh Uttar Khand, Punjab etc. Etc) and in East (WB, NE, Orissa etc) by conducting product, plumber, Retailers training and meet. Responsible for developing the New Product segment. Enrich the sale of New product in Rest of India from 69 lakhs to 2.94 Cr within 5 months Enrich the sale of New product in East of India from 7.5 Cr to 18.03 Cr within 5 months Conducting 32 Product trainings to the team through offline and online. Set up the whole strategy to resolve the customer complain. Specified the New products for Govt. Project ke SAIL, RSP to increase the Sale. For which we received 1st Govt. order of 3.5 lakhs only in New product. Process all the Product Testing of the New Products as per the Industry standard from Govt Institute to make the product compatible with the market leaders. End to End responsibility to ensure the 100% achievements of the category Turnover and Profitability Target. Lead the process of New Product Development from consumer insight till delivery to market assisting Design. New Product Development including concept planning, product proposal, value chain creation etc. Responsible to make and propose the Product Road Map for the respective categories to the top management for investment, Sales Target, Competition Benchmarking related decisions. Develop Pricing strategies, trade promotions and value chain base on the market and profitability Goal. Engagement with channel partners to build and strengthen relationship Build distribution for Sales Business. Manage productivity by fixing productivity parameters for ASM and RSE , monitoring performance against set parameters and weekly review with the ASMs and monthly review with Sales team. Develop and implement strategic sales plans for the new products to meet revenue objectives. Show less
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Hathway Cable & Datacom Ltd
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Technology, Information and Internet
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700 & Above Employee
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Manager of Operations
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Mar 2021 - Sep 2021
Hathway Digital Ltd. (Mar-2021- Sep 21) Designated as Asst. General Manager - Operation Maintain the P&L of Hub Offices Maintaining The Churn Ratio. Heading East and West Midnapore Hub area. Maintaining the P&L of the hub offices. Responsible for increasing the business of the area through LCOs Ensuring the proper services to the customer in assigned area. Looking after the Sales, operation, technical part of the area. Responsible of acquiring new business along with the existing business of that area. Responsible for seeding and expending new Market Maintaining the profitability's of the assigned LCO. Motivating and responsible for team's performance Show less
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Berger Paints India
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India
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Manufacturing
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700 & Above Employee
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Area Sales Manager
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Jan 2019 - Mar 2021
Posted at Mumbai for Depot head of Vasai Depot. Contributed instable zing of Vasai Depot. Contributed a Growth to 8 Cr project sales from 2.5 Cr. Within 2.2 years of Fresh painting Non Key account for Mumbai. Set Up the retail for Vasai Sales in first 2 years it went up to 12 CR. Currently Handling a Team of 3people from on role and 5 people from off role. Making impact in the institutional sales by cracking the big projects Sunteck India Pvt Ltd, Radius One Park Avenue, JP Infra Etc. Worked in Industry Like Vilosa Industry Rakoli Plant, Godrej Industry Plant-25, Acry organic Pvt Ltd. Responsible for augmenting the sales numbers. Looking after all the operational responsibility of a depot. Build relationships directly with prospective contractors and institutional clients. Handling of team and to derive result oriented performance from them Build relationships directly with prospective signifier and institutional clients Develop channels by exploring additional channel partners. Like Cement and steel Dealer Build relationships directly with prospective contractors and institutional clients Product level Demand Planning to ensure availability of stocks Ensure the committed ROI of the dealers or channel partners. Pioneered and acquired business by developing, driving and achieving sales targets. Ensure the committed ROI of the dealers or channel partners. Pioneered and acquired business by developing, driving and achieving sales targets. Responsible for Field generated sales through team & partners. Responsible for maintaining the total outstanding and overdue of the depot. Show less
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Studio KOHLER
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United States
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Design Services
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100 - 200 Employee
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Territory Sales Manager
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Feb 2016 - Dec 2018
Became the Best TSM of 2016, national wide. Contributed the Highest growth in the region. Making impact in the institutional sales by creaking the big projects in the territory ( Taj Vivanta in Guwahati, Lemon Tree in Siliguri, Lemon Tree in Gangtok, Subham estate in Guwahati etc )of the total value of 2cr INR Contributed significantlyto bring the institutional sales in North Bengal and Sikkim 2cr INR from 60 lakhs Contributed a steady growth in retail by opening two dealers in North Bengal and north east. Strengthen a steady secondary sales by building the relationship with 35 influencer or signifier (Architects, Engineer, AID s etc.) Effectively coordinated different events, lunch program of different products in unit level. Responsible for augmenting the sales numbers. Build relationships directly with prospective signifier and institutional clients Seeding and penetrating of new products in Market Product level Demand Planning to ensure availability of stocks Coordination with different department like supply chain ,project sales, marketing Develop channels by exploring additional channel partners. Responsible for maintaining the branding and shop merchandising of the showrooms Responsible for Field generated sales through team & partners. Develop and implement strategic sales plans to meet revenue objectives. Develop and maintain strong customer relationships. Deliver sales presentations to customers. Co-own Marketing events, branding for assigned state/geography. Handling of team and to derive result oriented performance from them Develop the secondary sales to avoid the stock buildup of the dealers Identifying and appointing dealers, establishing strategic alliances / tie-ups with suitable channel partners, resulting in deeper market penetration and reach for achieving profitability and increased sales growth Ensure the committed ROI of the dealers or channel partners. Show less
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Asian Paints
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India
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Manufacturing
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700 & Above Employee
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Territory Sales Manager
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Feb 2012 - Feb 2016
Contributed the highest value growth of 21% in the Asansol and Purulia Area Contributed the highest number of contractor i.e. 286 participation in Secondary Sales contests. Effectively coordinated different events, lunch program of different products in unit level. Worked with Saotaldihi Plant, SAIL ( Burnpur) Etc. Expanded the network from 38 to 51dealer set in 2014-2015. Effectively coordinated different events, lunch program of different products in unit level. Contributed significantly to bring the South Kolkata and south 24 pgsterritory highly competitive territory. Winner of Regional champion of Apcolite segment. Expanded the network from 32 dealer set to42(2012-2014) in that territory. Winner of Regional Champion of UAD segment. Adept at handling the sales activities and dealership for Asian Paints Coordination with different department like supply chain ,project sales, marketing Seeding and penetrating of new products in Market Responsible for the creation, implementation and execution of action sales plan. Responsible for augmenting the sales numbers. Proven expertise in formulating sales promotion and retail marketing activities. Pioneered and acquired business by developing, driving and achieving sales targets. Handling dealers to ensure appropriate control over market and gaining market share. Ensuring dealer profitability through proper planning. Product level Demand Planning to ensure availability of stocks Identifying and appointing dealers, establishing strategic alliances / tie-ups with suitable channel partners, resulting in deeper market penetration and reach for achieving profitability and increased sales growth. Handling existing dealers and also appointing new dealers to generate more business for company. Build relationships directly with prospective contractors and institutional clients. Show less
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Education
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Heritage Institute Of Technology
Master of Business Administration (MBA), Marketing/Marketing Management, General