Mridul Dhiraj Khanna
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Bio
Credentials
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Content Marketing
HubSpotJan, 2022- Nov, 2024 -
Search Engine Optimization
HubSpotJan, 2022- Nov, 2024 -
Certification of Excellence for Rio+ 20 India Program
United Nations Sustainable Development Group -
Courage to Change
Indian Model United Nations -
Delhi's Date with Democracy
Delhi Government -
International Children's Festival of Performing Arts
Indian Council for Cultural Relations -
The Next Big Thing
Delhi University -
Think Big
Indian Model United Nations
Experience
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Musician
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Entertainment
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1 - 100 Employee
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Musician
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Jul 2016 - Present
A passionate Singer, Songwriter, and a Pianist, with multiple recognitions and awards for performances across the country. Has been working as an Independent Artist over the years, collaborating with multiple Musicians and talent agencies for independant tracks records as well as live performances. Holding a Senior Diploma in Hindustani Classical Music and currently studying Western Classical Music specialising in Piano. A contestant of Zee TV Saregamapa' 2020, judged by the living legend Gurdas Maan. Performed at Rashtrapati Bhawan in the presence of former President Dr.APJ Abdul Kalam. Previously a member of the Acapella Group representing Indrapratha College for Women, Delhi University, and also a lead vocalist of the Indian Music Society. Winner of of various National level competitions namely, Radio City Super Singer, Namyoho Studios Contest, BITS Pilani Antardhwani, Gandharva Mahavidyalaya, YMCA etc. Currently working on her first independent EP, as a Composer, Singer, and Songwriter. Stay tuned. Show less
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Consulting & Contractual
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India
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Content Marketing Specialist
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Jan 2017 - Present
Functioned as a multifaceted professional holding positions as a Content Writer, Social Media Manager, Digital Content Creator & Strategist, delivering engaging audience-focused content. Partnered with numerous digital brands to drive end to end strategic social media management from ideation to execution including target-driven Instagram, Facebook and Google Ads, viral content and celebrity engagements. Tracked insights based on organic and inorganic engagement and campaign effectiveness through KPIs and other professional dashboards with a focus on increasing audience engagement. Show less
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Adfactors PR
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India
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Public Relations and Communications Services
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700 & Above Employee
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Content Manager
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Apr 2022 - Mar 2023
Group Content Lead with a mandate to optimize the flow of content & copy from ideation to implementation. Execute and manage multi-platform launch campaigns for diverse clients, gaining business acumen by efficiently leading the content & copy department. Ensure strict adherence to branding guidelines to maintain consistency in the brand message by training & mentoring Account Executive & Copywriters. Sculpt well-researched strategic brand communication proposals, long & short form copy and scripts while working collaboratively with the National Stakeholders, Creative Directors and the Account Management team. Show less
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Benham & Reeves
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United Kingdom
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Real Estate
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1 - 100 Employee
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Content Manager
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Feb 2021 - Jun 2021
(Contractual) Optimize brand visibility through digital platforms to propel pace-setting gains to web traffic, lead generation & revenues. Leverage lessons learned from data insights drove through KPIs and dashboards to refine content strategies and maximize the ROI. Oversaw strategy, workflow, content production & social media optimization while directing a team of Graphic Designers and Video Editors. (Contractual) Optimize brand visibility through digital platforms to propel pace-setting gains to web traffic, lead generation & revenues. Leverage lessons learned from data insights drove through KPIs and dashboards to refine content strategies and maximize the ROI. Oversaw strategy, workflow, content production & social media optimization while directing a team of Graphic Designers and Video Editors.
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Zee Entertainment Enterprises Limited
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India
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Entertainment Providers
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700 & Above Employee
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Contestant at Zee TV Saregamapa
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Oct 2019 - Jan 2020
Accredited as the Contestant for Zee TV Saregamapa' 2020, judged by the living legend Gurdas Maan. Awarded the prestigious Silver chair, and Performed with Sonu kakkar. Accredited as the Contestant for Zee TV Saregamapa' 2020, judged by the living legend Gurdas Maan. Awarded the prestigious Silver chair, and Performed with Sonu kakkar.
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All India Radio
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India
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Broadcast Media Production and Distribution
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700 & Above Employee
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Artist
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Jan 2019 - Jan 2020
Worked as a Vocalist for the prestigious All India Radio as a Graded Artist. Performed and recorded original non-commercial music, under Light Hindustani Music category. Worked as a Vocalist for the prestigious All India Radio as a Graded Artist. Performed and recorded original non-commercial music, under Light Hindustani Music category.
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MUSICAL DREAMS
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United States
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Entertainment Providers
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1 - 100 Employee
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Artist
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May 2017 - Sep 2017
Worked with Delhi's leading Talent Agency, Musical Dreams India, for their annual showcase of 'Take The Stage' at Kamani Auditorium, New Delhi. Recorded and Performed as an Artist for their exclusive live show concepts 'Roohani' and 'The Sufi Rock'. Worked with Delhi's leading Talent Agency, Musical Dreams India, for their annual showcase of 'Take The Stage' at Kamani Auditorium, New Delhi. Recorded and Performed as an Artist for their exclusive live show concepts 'Roohani' and 'The Sufi Rock'.
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Radio City India
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India
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Broadcast Media Production and Distribution
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400 - 500 Employee
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Contestant
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Jun 2017 - Aug 2017
Winner of 91.1 Fm Radio City Super Singer, Season 9, Judged by the Pop King, Daler Mehndi. Winner of 91.1 Fm Radio City Super Singer, Season 9, Judged by the Pop King, Daler Mehndi.
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Namyoho Studios- White Coffee Records
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New Delhi, Delhi, India
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Contestant
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Dec 2016 - Mar 2017
Awarded as the winner of Namayoho Studios, White Coffee Records Contest. Recorded with Bollywood Music Director Manan Bhardawaj. Featured and Playbacked for the officially released Original Records 'Mujhe Sula' and 'More Piya' under the White Coffee Records banner. Awarded as the winner of Namayoho Studios, White Coffee Records Contest. Recorded with Bollywood Music Director Manan Bhardawaj. Featured and Playbacked for the officially released Original Records 'Mujhe Sula' and 'More Piya' under the White Coffee Records banner.
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KPMG
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Canada
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Accounting
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700 & Above Employee
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Risk Analyst
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Nov 2015 - Nov 2016
Achieved expertise in online intelligence, gathering, and mining of relevant information and its assessment from a variety of compliance standpoints. Specialization in conducting extensive research and analytics, for enhanced due diligence methodologies, using specialist research tools. Handled foreign corporate registries for International target entities. Achieved expertise in online intelligence, gathering, and mining of relevant information and its assessment from a variety of compliance standpoints. Specialization in conducting extensive research and analytics, for enhanced due diligence methodologies, using specialist research tools. Handled foreign corporate registries for International target entities.
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Indraprastha College for Women, University of Delhi
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India
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Education Administration Programs
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1 - 100 Employee
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Acapella Singer
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Jul 2012 - Jul 2013
Singer and Performer for Western Music Society's Acapella Group. Participated and won various competitions at University level. Singer and Performer for Western Music Society's Acapella Group. Participated and won various competitions at University level.
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Ryan International Group of Institutions
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India
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Education
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500 - 600 Employee
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President
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Jan 2011 - Jan 2012
Served as the President of School Cabinet. Adhered to the responsibilities of managing, communicating, and leading the members of the School Council. Served as the President of School Cabinet. Adhered to the responsibilities of managing, communicating, and leading the members of the School Council.
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Indian Model United Nations
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India
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Environmental Services
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Executive Board Member
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Nov 2009 - Dec 2011
Executive Board Member of the Indian Model United Nations Conference, New Delhi, India. Represented as the Delegate of Belgium and Uruguay for the Economic and Financial Committee, in two subsequent years respectively. Executive Board Member of the Indian Model United Nations Conference, New Delhi, India. Represented as the Delegate of Belgium and Uruguay for the Economic and Financial Committee, in two subsequent years respectively.
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Education
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Delhi University
Bachelor's degree, Economic Honours -
Bhartiya Vidya Bhavan-Delhi Kendra
Postgraduate Degree, Mass Communication/Media Studies -
Hindustani Classical Music
Senior Diploma, Indian Classical Music -
Western Classical Music
Intermediate - Western Classical Piano -
Ryan International School, Noida
96% -
2021 - 2021
The Yoga Institute Mumbai
Yoga Teacher Training/Yoga Therapy
Community
