Morteza Yazdani
Digital Marketing Manager at The Debt Advice Service- Claim this Profile
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Bio
Sajjad Azizzadeh
I have worked with Morteza since May 2021 and honestly, I have found Morteza to be an honest, well-oriented person and also a leader in his field. The more someone challenges himself to understand deeply, the more he gets the chance to be someone to move the needle and be a change-maker in his field. I absolutely recommend Morteza and am honored to work with him. If you want someone to find your problem and find the best approach to solve that specific problem, so it's a must to reach out to Morteza.
Nahid Rezaie
I have been Morteza's teammate for more than 7 months. His most outstanding characteristic as a manager is the effort to improve himself and his team's personality and achievements. Patient, kind and orderly. What better way to manage the team?
Sajjad Azizzadeh
I have worked with Morteza since May 2021 and honestly, I have found Morteza to be an honest, well-oriented person and also a leader in his field. The more someone challenges himself to understand deeply, the more he gets the chance to be someone to move the needle and be a change-maker in his field. I absolutely recommend Morteza and am honored to work with him. If you want someone to find your problem and find the best approach to solve that specific problem, so it's a must to reach out to Morteza.
Nahid Rezaie
I have been Morteza's teammate for more than 7 months. His most outstanding characteristic as a manager is the effort to improve himself and his team's personality and achievements. Patient, kind and orderly. What better way to manage the team?
Sajjad Azizzadeh
I have worked with Morteza since May 2021 and honestly, I have found Morteza to be an honest, well-oriented person and also a leader in his field. The more someone challenges himself to understand deeply, the more he gets the chance to be someone to move the needle and be a change-maker in his field. I absolutely recommend Morteza and am honored to work with him. If you want someone to find your problem and find the best approach to solve that specific problem, so it's a must to reach out to Morteza.
Nahid Rezaie
I have been Morteza's teammate for more than 7 months. His most outstanding characteristic as a manager is the effort to improve himself and his team's personality and achievements. Patient, kind and orderly. What better way to manage the team?
Sajjad Azizzadeh
I have worked with Morteza since May 2021 and honestly, I have found Morteza to be an honest, well-oriented person and also a leader in his field. The more someone challenges himself to understand deeply, the more he gets the chance to be someone to move the needle and be a change-maker in his field. I absolutely recommend Morteza and am honored to work with him. If you want someone to find your problem and find the best approach to solve that specific problem, so it's a must to reach out to Morteza.
Nahid Rezaie
I have been Morteza's teammate for more than 7 months. His most outstanding characteristic as a manager is the effort to improve himself and his team's personality and achievements. Patient, kind and orderly. What better way to manage the team?
Credentials
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Optimizing a Website for Google Search
CourseraJul, 2022- Oct, 2024 -
Digital Marketing Analytics in Practice (with Honors)
CourseraMay, 2022- Oct, 2024 -
Digital Marketing Analytics in Theory (with Honors)
CourseraMay, 2022- Oct, 2024 -
Digital Media and Marketing Principles
CourseraMay, 2022- Oct, 2024 -
Digital Media and Marketing Strategies
CourseraMay, 2022- Oct, 2024 -
Fundamentals of Management
CourseraMay, 2022- Oct, 2024 -
Introduction to Social Media Marketing
CourseraMay, 2022- Oct, 2024 -
Marketing in a Digital World (with Honors)
CourseraMay, 2022- Oct, 2024 -
The Digital Marketing Revolution
CourseraMay, 2022- Oct, 2024 -
Blockchain Opportunity Analysis
CourseraMar, 2022- Oct, 2024 -
Blockchain Revolution Specialization
CourseraMar, 2022- Oct, 2024 -
Fundamentals of Digital Marketing
Google Digital GarageFeb, 2022- Oct, 2024 -
Blockchain and Business: Applications and Implications
CourseraDec, 2021- Oct, 2024 -
Getting Started in Google Analytics
CourseraDec, 2021- Oct, 2024 -
Google SEO Fundamentals
University of California, DavisDec, 2021- Oct, 2024 -
Introduction to Blockchain Technologies
CourseraDec, 2021- Oct, 2024 -
Introduction to Google SEO
University of California, DavisDec, 2021- Oct, 2024 -
Introduction to NFTs: Non-fungible Tokens
LinkedInDec, 2021- Oct, 2024 -
Transacting on the Blockchain
CourseraDec, 2021- Oct, 2024
Experience
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The Debt Advice Service
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United Kingdom
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Financial Services
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1 - 100 Employee
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Digital Marketing Manager
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Apr 2023 - Sep 2023
• Created and optimised in-house marketing streams including PPC, social media, and SEM • Develop and execute comprehensive digital marketing strategies to increase brand visibility and drive online traffic Achieved a 27% increase in click-through rates for paid advertising campaigns by refining audience targeting and ad creatives • Implemented A/B testing methodologies, resulting in a 20% improvement in PPC conversion rates and a 25% increase in ROAS • Collaborated with the web… Show more • Created and optimised in-house marketing streams including PPC, social media, and SEM • Develop and execute comprehensive digital marketing strategies to increase brand visibility and drive online traffic Achieved a 27% increase in click-through rates for paid advertising campaigns by refining audience targeting and ad creatives • Implemented A/B testing methodologies, resulting in a 20% improvement in PPC conversion rates and a 25% increase in ROAS • Collaborated with the web development team to enhance website performance, leading to a 40% decrease in bounce rates and a 20% increase in average session duration • Achieved highest conversion-rate in comparison to previously established sources. Show less • Created and optimised in-house marketing streams including PPC, social media, and SEM • Develop and execute comprehensive digital marketing strategies to increase brand visibility and drive online traffic Achieved a 27% increase in click-through rates for paid advertising campaigns by refining audience targeting and ad creatives • Implemented A/B testing methodologies, resulting in a 20% improvement in PPC conversion rates and a 25% increase in ROAS • Collaborated with the web… Show more • Created and optimised in-house marketing streams including PPC, social media, and SEM • Develop and execute comprehensive digital marketing strategies to increase brand visibility and drive online traffic Achieved a 27% increase in click-through rates for paid advertising campaigns by refining audience targeting and ad creatives • Implemented A/B testing methodologies, resulting in a 20% improvement in PPC conversion rates and a 25% increase in ROAS • Collaborated with the web development team to enhance website performance, leading to a 40% decrease in bounce rates and a 20% increase in average session duration • Achieved highest conversion-rate in comparison to previously established sources. Show less
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EZ Commerce US
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United States
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Advertising Services
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1 - 100 Employee
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PPC Manager
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Aug 2022 - Mar 2023
• Managed and optimized Google Ads accounts for diverse industries, including retail, FMCG, SaaS, and electronics, achieving impressive ROI and conversion rates • Conducted thorough research and analysis to identify the most effective keywords, audiences, and ad formats for each client • Developed and implemented customized advertising strategies that aligned with client goals and budgets, resulting in increased lead generation and revenue growth • Monitored campaign performance… Show more • Managed and optimized Google Ads accounts for diverse industries, including retail, FMCG, SaaS, and electronics, achieving impressive ROI and conversion rates • Conducted thorough research and analysis to identify the most effective keywords, audiences, and ad formats for each client • Developed and implemented customized advertising strategies that aligned with client goals and budgets, resulting in increased lead generation and revenue growth • Monitored campaign performance regularly and made data-driven optimizations to ensure maximum ROI and cost efficiency • Conducted regular client meetings to understand business goals and provide strategic recommendations for improved performance • Created comprehensive client reports with detailed analysis of key metrics, campaign performance, and future action items • Worked closely with cross-functional teams, including creative and web development, to ensure seamless campaign execution and optimal user experience • Kept up-to-date with the latest trends and best practices in paid advertising, particularly in the Google Ads ecosystem, and shared knowledge with the team to improve overall capabilities Show less • Managed and optimized Google Ads accounts for diverse industries, including retail, FMCG, SaaS, and electronics, achieving impressive ROI and conversion rates • Conducted thorough research and analysis to identify the most effective keywords, audiences, and ad formats for each client • Developed and implemented customized advertising strategies that aligned with client goals and budgets, resulting in increased lead generation and revenue growth • Monitored campaign performance… Show more • Managed and optimized Google Ads accounts for diverse industries, including retail, FMCG, SaaS, and electronics, achieving impressive ROI and conversion rates • Conducted thorough research and analysis to identify the most effective keywords, audiences, and ad formats for each client • Developed and implemented customized advertising strategies that aligned with client goals and budgets, resulting in increased lead generation and revenue growth • Monitored campaign performance regularly and made data-driven optimizations to ensure maximum ROI and cost efficiency • Conducted regular client meetings to understand business goals and provide strategic recommendations for improved performance • Created comprehensive client reports with detailed analysis of key metrics, campaign performance, and future action items • Worked closely with cross-functional teams, including creative and web development, to ensure seamless campaign execution and optimal user experience • Kept up-to-date with the latest trends and best practices in paid advertising, particularly in the Google Ads ecosystem, and shared knowledge with the team to improve overall capabilities Show less
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MihanBlockchain
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Iran
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Marketing Manager
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Aug 2021 - Jul 2022
• Led and mentored a team of 5 digital marketing professionals in content creation, advertising, social media management, and SEO/SEM tactics • Oversaw the creation and implementation of integrated marketing plans, increasing brand awareness and lead generation for the company • Managed a significant budget, allocating funds to maximize ROI and ensure effective use of resources • Collaborated with internal teams and external vendors to produce high-quality content and campaigns that… Show more • Led and mentored a team of 5 digital marketing professionals in content creation, advertising, social media management, and SEO/SEM tactics • Oversaw the creation and implementation of integrated marketing plans, increasing brand awareness and lead generation for the company • Managed a significant budget, allocating funds to maximize ROI and ensure effective use of resources • Collaborated with internal teams and external vendors to produce high-quality content and campaigns that resonated with target audiences • Continuously monitored and analyzed marketing performance metrics, such as website traffic, engagement, conversion rates, and customer acquisition cost, to identify trends and optimize campaigns accordingly • Developed and executed SEO/SEM strategies, resulting in higher search engine rankings and increased website traffic • Created and managed social media campaigns, developing compelling content and engagement strategies to grow social media following and increase brand awareness • Implemented email marketing campaigns, targeting different segments of the company's email list to nurture leads and drive conversions • Provided regular updates and presentations to senior management on marketing performance, budget utilization, and upcoming initiatives • Stayed up to date with emerging digital marketing trends and technologies, making recommendations on how to incorporate new techniques and tools into the company's marketing strategy.
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Digital Marketing Specialist
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Aug 2020 - Jul 2021
• Created and executed social media content that resonated with target audiences, driving engagement and growth across various platforms • Assisted the marketing manager in the development and implementation of marketing strategies across multiple channels, including email marketing, SEO/SEM, and PPC advertising • Monitored and reported on marketing activity, analyzing user engagement data to improve tactics and increase ROI • Conducted market research and competitive analysis to… Show more • Created and executed social media content that resonated with target audiences, driving engagement and growth across various platforms • Assisted the marketing manager in the development and implementation of marketing strategies across multiple channels, including email marketing, SEO/SEM, and PPC advertising • Monitored and reported on marketing activity, analyzing user engagement data to improve tactics and increase ROI • Conducted market research and competitive analysis to identify trends and opportunities for growth
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Sales And Marketing Executive
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Apr 2017 - Jan 2020
• Developed and executed offline marketing activities, including events, print collateral, and direct mail campaigns, resulting in increased brand awareness and lead generation • Managed inbound marketing efforts, including content creation, SEO, and email marketing, driving traffic and conversions on the company website • Created and executed social media advertising campaigns on Facebook, Instagram, and LinkedIn, targeting specific buyer personas and achieving impressive results •… Show more • Developed and executed offline marketing activities, including events, print collateral, and direct mail campaigns, resulting in increased brand awareness and lead generation • Managed inbound marketing efforts, including content creation, SEO, and email marketing, driving traffic and conversions on the company website • Created and executed social media advertising campaigns on Facebook, Instagram, and LinkedIn, targeting specific buyer personas and achieving impressive results • Prepared and presented client proposals, managed client interactions and meetings, and maintained ongoing relationships to ensure customer satisfaction and retention. Show less • Developed and executed offline marketing activities, including events, print collateral, and direct mail campaigns, resulting in increased brand awareness and lead generation • Managed inbound marketing efforts, including content creation, SEO, and email marketing, driving traffic and conversions on the company website • Created and executed social media advertising campaigns on Facebook, Instagram, and LinkedIn, targeting specific buyer personas and achieving impressive results •… Show more • Developed and executed offline marketing activities, including events, print collateral, and direct mail campaigns, resulting in increased brand awareness and lead generation • Managed inbound marketing efforts, including content creation, SEO, and email marketing, driving traffic and conversions on the company website • Created and executed social media advertising campaigns on Facebook, Instagram, and LinkedIn, targeting specific buyer personas and achieving impressive results • Prepared and presented client proposals, managed client interactions and meetings, and maintained ongoing relationships to ensure customer satisfaction and retention. Show less
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Prototop
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Germany
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Sales Representative
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Jun 2016 - Aug 2016
Successfully represented the company's cutting-edge retail management hardware and electronics to prospective clients, showcasing their features and benefits to drive sales and build lasting business relationships. Demonstrated exceptional interpersonal and communication skills as a sales representative intern at Prototop, effectively engaging with potential customers, providing product demonstrations, and utilizing persuasive techniques to close sales and achieve revenue… Show more Successfully represented the company's cutting-edge retail management hardware and electronics to prospective clients, showcasing their features and benefits to drive sales and build lasting business relationships. Demonstrated exceptional interpersonal and communication skills as a sales representative intern at Prototop, effectively engaging with potential customers, providing product demonstrations, and utilizing persuasive techniques to close sales and achieve revenue targets. Contributed to the growth of Prototop's retail technology business during the summer internship, leveraging market research and product knowledge to identify and pursue sales opportunities within the retail sector, ultimately driving the adoption of innovative solutions. Supported the sales team at Prototop as an intern by assisting in lead generation, cold calling, and follow-up efforts, actively participating in sales meetings and training sessions to enhance product knowledge and develop strategies for optimizing sales processes and client engagement. Show less Successfully represented the company's cutting-edge retail management hardware and electronics to prospective clients, showcasing their features and benefits to drive sales and build lasting business relationships. Demonstrated exceptional interpersonal and communication skills as a sales representative intern at Prototop, effectively engaging with potential customers, providing product demonstrations, and utilizing persuasive techniques to close sales and achieve revenue… Show more Successfully represented the company's cutting-edge retail management hardware and electronics to prospective clients, showcasing their features and benefits to drive sales and build lasting business relationships. Demonstrated exceptional interpersonal and communication skills as a sales representative intern at Prototop, effectively engaging with potential customers, providing product demonstrations, and utilizing persuasive techniques to close sales and achieve revenue targets. Contributed to the growth of Prototop's retail technology business during the summer internship, leveraging market research and product knowledge to identify and pursue sales opportunities within the retail sector, ultimately driving the adoption of innovative solutions. Supported the sales team at Prototop as an intern by assisting in lead generation, cold calling, and follow-up efforts, actively participating in sales meetings and training sessions to enhance product knowledge and develop strategies for optimizing sales processes and client engagement. Show less
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Education
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2015 - 2018
University of Tehran
Master's degree, Teaching English as a Second or Foreign Language/ESL Language Instructor -
2010 - 2015
University of Mazandaran
Bachelor's degree, Teaching English as a Second or Foreign Language/ESL Language Instructor
Community
