Moritz Lang
Senior Digital Specialist and Team Lead at Bluebird Media / NoA- Claim this Profile
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Deutsch Native or bilingual proficiency
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Englisch Full professional proficiency
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Spanisch Limited working proficiency
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Französisch Elementary proficiency
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Swedish Professional working proficiency
Topline Score
Bio
Patricia Goletz
I can highly recommend Moritz to everyone who wants to learn more about about social selling strategies + digital marketing. Moritz shows high professionalism, he structures his sessions in a very timely manner and everyone can take away a specific element for their business focus. Moritz is highly motivated, patient, helpful and competently handles challenging moments/questions. Thank you again, Moritz. I wish you good luck for your future path!
James Allen
Moritz is extremely skilled at the technical, strategic, and communication aspects of social media, but that's obvious. His consistently positive attitude and strong work ethic are rare. He owns projects and sees them from new angles. And Moritz is a self-starter who is always improving and adding to already-impressive abilities. I'd work with Moritz again in a heartbeat.
Andy Churchill
I worked with Moritz on a LI page update and came away with his systematic approach to reviewing banner, about, experience, and recommendations. He was able to help me cut through the noise, simplify and strategically align my messaging. I would not hesitate to work with him again, in fact, I plan to once I have done more of the work he suggested.
Patricia Goletz
I can highly recommend Moritz to everyone who wants to learn more about about social selling strategies + digital marketing. Moritz shows high professionalism, he structures his sessions in a very timely manner and everyone can take away a specific element for their business focus. Moritz is highly motivated, patient, helpful and competently handles challenging moments/questions. Thank you again, Moritz. I wish you good luck for your future path!
James Allen
Moritz is extremely skilled at the technical, strategic, and communication aspects of social media, but that's obvious. His consistently positive attitude and strong work ethic are rare. He owns projects and sees them from new angles. And Moritz is a self-starter who is always improving and adding to already-impressive abilities. I'd work with Moritz again in a heartbeat.
Andy Churchill
I worked with Moritz on a LI page update and came away with his systematic approach to reviewing banner, about, experience, and recommendations. He was able to help me cut through the noise, simplify and strategically align my messaging. I would not hesitate to work with him again, in fact, I plan to once I have done more of the work he suggested.
Patricia Goletz
I can highly recommend Moritz to everyone who wants to learn more about about social selling strategies + digital marketing. Moritz shows high professionalism, he structures his sessions in a very timely manner and everyone can take away a specific element for their business focus. Moritz is highly motivated, patient, helpful and competently handles challenging moments/questions. Thank you again, Moritz. I wish you good luck for your future path!
James Allen
Moritz is extremely skilled at the technical, strategic, and communication aspects of social media, but that's obvious. His consistently positive attitude and strong work ethic are rare. He owns projects and sees them from new angles. And Moritz is a self-starter who is always improving and adding to already-impressive abilities. I'd work with Moritz again in a heartbeat.
Andy Churchill
I worked with Moritz on a LI page update and came away with his systematic approach to reviewing banner, about, experience, and recommendations. He was able to help me cut through the noise, simplify and strategically align my messaging. I would not hesitate to work with him again, in fact, I plan to once I have done more of the work he suggested.
Patricia Goletz
I can highly recommend Moritz to everyone who wants to learn more about about social selling strategies + digital marketing. Moritz shows high professionalism, he structures his sessions in a very timely manner and everyone can take away a specific element for their business focus. Moritz is highly motivated, patient, helpful and competently handles challenging moments/questions. Thank you again, Moritz. I wish you good luck for your future path!
James Allen
Moritz is extremely skilled at the technical, strategic, and communication aspects of social media, but that's obvious. His consistently positive attitude and strong work ethic are rare. He owns projects and sees them from new angles. And Moritz is a self-starter who is always improving and adding to already-impressive abilities. I'd work with Moritz again in a heartbeat.
Andy Churchill
I worked with Moritz on a LI page update and came away with his systematic approach to reviewing banner, about, experience, and recommendations. He was able to help me cut through the noise, simplify and strategically align my messaging. I would not hesitate to work with him again, in fact, I plan to once I have done more of the work he suggested.
Credentials
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Modern Selling Coach – Certificate of Mastery
FRANSCHASep, 2021- Nov, 2024 -
Certificate as Social Selling Coach
FRANSCHAJul, 2021- Nov, 2024 -
The Fundamentals of Digital Marketing
GoogleSep, 2019- Nov, 2024 -
Meta Certified Media Buying Professional
MetaSep, 2023- Nov, 2024 -
Smartly.io Ad Buying Foundational
Smartly.ioMay, 2023- Nov, 2024 -
Meta Certified Creative Strategy Professional
MetaDec, 2022- Nov, 2024 -
Meta Certified Marketing Science Professional
MetaAug, 2022- Nov, 2024 -
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Jul, 2022- Nov, 2024 -
Google Ads Search Certification
GoogleAug, 2021- Nov, 2024 -
Inbound Certified
HubSpot AcademyOct, 2019- Nov, 2024
Experience
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Bluebird Media / NoA
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Sweden
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Marketing Services
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1 - 100 Employee
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Senior Digital Specialist and Team Lead
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Oct 2022 - Present
Senior Consultant within Paid Social and SEM for our clients (mainly ecommerce) as well as team lead of team Starling (currently 6 people).From strategic to operational support and running client’s ad accounts on Social (Meta, TikTok, LinkedIn, Snapchat, Pinterest) as well as Google
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Digital Specialist (Paid Social)
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Aug 2021 - Mar 2023
What I do: TLDR: use Paid Social Ads to help ecommerce, D2C and app companies grow and improve performance! I’m well versed in the biggest Social Media channels with strong focus on Meta, aka Facebook and Instagram, as well as Tiktok, Snapchat, Pinterest and LinkedIn.Key activities for growth:➖ implementing an effective account structure➖ setting up, managing and optimizing campaigns➖ conducting data-driven analysis of results and optimizing campaigns and the account overall➖ testing and experimentation to continuously improve results➖ and overall optimizing the whole channel by recommending improvements and best practices Show less
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FRANSCHA
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Netherlands
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Professional Training and Coaching
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1 - 100 Employee
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Social Selling Coach
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Apr 2021 - May 2022
➖ Coaching tech professionals in how to use LinkedIn to reach their Sales and Marketing goals ➖ Marketing and Sales Navigator expert ➖ Covered topics include: building your personal brand, growing your network, social listening, LInkedIn company profiles, LinkedIn Marketing campaigns, and the Sales Navigator ➖ Coaching tech professionals in how to use LinkedIn to reach their Sales and Marketing goals ➖ Marketing and Sales Navigator expert ➖ Covered topics include: building your personal brand, growing your network, social listening, LInkedIn company profiles, LinkedIn Marketing campaigns, and the Sales Navigator
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Soundtrack Your Brand
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Sweden
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Entertainment Providers
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1 - 100 Employee
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Digital Marketing Specialist
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Nov 2019 - Jul 2021
Main responsibilities: ➖ main responsible for all Social Media channels (LinkedIn, Facebook, Instagram, Twitter, YouTube, Pinterest) – strategic and operational ➖ creation of content & creatives (incl. repurposing content) ➖ boost content and set-up and manage ads on LinkedIn, Facebook and Instagram ➖ main responsible for developing and managing the Affiliate Marketing & Referral Program to grow revenue generated through our affiliates ➖ collaborate with marketing agency on SEM, Paid Social and Programmatic advertising ➖ I did some SEO and other work as well Show less
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Leadstar Media
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Sweden
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Online Media
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1 - 100 Employee
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Project Lead
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Mar 2018 - Apr 2019
Sole responsible for launching, developing and growing two German brands ➖ building two websites including copywriting, building the site in the content management system (CMS), researching relevant content, writing content, promoting the site ➖ recruiting and managing a team of 9 content writers and freelancers ➖ taking care of the page's success through Seach Engine Optimization (on-page SEO and off-page SEO) including keyword research, keyword targeting, linkbuilding, content creation, copywriting ➖ copywriting for the website, promotions and Search Engine Marketing (SEM) campaings ➖ analyzing competitors and establishing an industry overview ➖ marketing the projects on Social Media (Facebook, Instagram & Twitter) and within the industry ➖ establishing valuable partnerships within the industry (e.g. other websites and influencers like Raphael Honigstein) ➖ cold outreach and cold email to prospects ➖ building and managing a community including Facebook group marketing and creating and managing a Telegram group Show less
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Qlubbing
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Sweden
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IT Services and IT Consulting
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Marketing Team Member
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Feb 2018 - May 2018
➖ Responsible for planning Marketing initiatives in this startup I joined right after it was founded ➖ The idea: The goal was to develop an app that would revolutionize going to clubs by giving live information about approximate queuing time as well as how full the venue was at the current time with potential to add processing of payments through the app at some point. ➖ The project did not leave the testing phase and was stopped due to time restraints after a few months ➖ Responsible for planning Marketing initiatives in this startup I joined right after it was founded ➖ The idea: The goal was to develop an app that would revolutionize going to clubs by giving live information about approximate queuing time as well as how full the venue was at the current time with potential to add processing of payments through the app at some point. ➖ The project did not leave the testing phase and was stopped due to time restraints after a few months
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Revenues AB
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Sweden
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Business Consulting and Services
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1 - 100 Employee
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Markting Intern
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Mar 2017 - Jun 2017
➖ Internship during my Master's program (full-time) ➖ observe and analyze how the agency worked ➖ research and propose a new website design ➖ Internship during my Master's program (full-time) ➖ observe and analyze how the agency worked ➖ research and propose a new website design
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Clariant
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Switzerland
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Chemical Manufacturing
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700 & Above Employee
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Marketing Coordinator
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Jan 2015 - Aug 2016
➖ responsible for ensuring the fulfillment of customer needs and requirements by the organization, especially in terms of product availability ➖ internal coordination between core functions and departments➖ responsible for internal sales reporting and monitoring the success of research projects
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Trainee
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Sep 2011 - Jan 2015
➖ traineeship working within various departments in the course of my dual course of studies (full-time studying and full-time working), ➖ built numerous skills and gained lots of insight into different activities, for example, Customer Service and Key Account Management, Marketing, Controlling, Supply Chain Management, HR, Finance
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Education
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2016 - 2018
Umeå University
Master of Science (M.Sc.), Marketing -
2017 - 2018
Universidad Autónoma de Madrid
Exchange Semester, Master Programme Marketing -
2011 - 2015
Provadis School of Eonomics
Bachelor of Science (B.Sc.), Business Administration
Community
