Morgan Joe Willis

Digital Media Marketer at Electric Potential
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles, California, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Sprinklr Brand Manager Pro
    Sprinklr
    Sep, 2023
    - Nov, 2024
  • Sprinklr Marketing Research Analyst Pro
    Sprinklr
    Sep, 2023
    - Nov, 2024
  • Generative AI for Digital Marketers
    LinkedIn
    Jun, 2023
    - Nov, 2024
  • TikTok Fundamentals
    TikTok
    May, 2023
    - Nov, 2024
  • Google Universal Analytics Essential Training (2020)
    LinkedIn
    Mar, 2023
    - Nov, 2024
  • Zero to $100M: The Ultimate Guide to Business Growth
    Semrush
    Oct, 2023
    - Nov, 2024

Experience

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Digital Media Marketer
      • Jun 2023 - Present

    • Content Marketing Strategist
      • Feb 2023 - Present

      As a content marketing strategist, my role is to research digital marketing trends, perform audience analysis, and develop growth strategies based on audience insights. In addition, I produce high-quality written content, including guides, articles, and blog posts that provide industry insights and best practices, and stay up to date on the latest trends in content creation and platform optimization. As a content marketing strategist, my role is to research digital marketing trends, perform audience analysis, and develop growth strategies based on audience insights. In addition, I produce high-quality written content, including guides, articles, and blog posts that provide industry insights and best practices, and stay up to date on the latest trends in content creation and platform optimization.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Resident Assistant
      • Aug 2021 - May 2023

      As a Resident Assistant, I took pride in serving as a valuable resource, role model, and peer educator to the residents in my community. Collaborating with a dedicated team of RAs, we worked to create a vibrant and engaged living-learning environment. My role involved organizing events and providing services that fostered the holistic development of our residents within the USC residential community. As a Resident Assistant, I took pride in serving as a valuable resource, role model, and peer educator to the residents in my community. Collaborating with a dedicated team of RAs, we worked to create a vibrant and engaged living-learning environment. My role involved organizing events and providing services that fostered the holistic development of our residents within the USC residential community.

    • Sweden
    • Musicians
    • 700 & Above Employee
    • Podcast Planning & Scheduling Intern
      • Jun 2022 - Aug 2022

      During my internship at Spotify, I had the privilege of assisting the podcast planning and scheduling department in various capacities. One of my primary responsibilities involved crosschecking Airtable on a weekly basis to ensure the accuracy of publishing dates and show cadence. Additionally, I had the opportunity to contribute to the team by keeping the cultural calendar up to date and presenting creative stunt ideas aligned with existing and upcoming shows, as well as cultural calendar moments. By collaborating with cross-functional teams, I actively participated in improving the amplification process, seeking ways to enhance its effectiveness. I also played a supportive role in podcast launch planning, providing recommendations to refine launch strategies and operational processes. Throughout my internship, I dedicated myself to acquiring an extensive knowledge of Spotify's US original and exclusive podcasts, leveraging this expertise to contribute meaningfully to the team's goals. As part of my summer demo days project, I took the initiative to create an Airtable stunt planning base, aiming to streamline operations and foster network effects. Show less

    • United States
    • Higher Education
    • 100 - 200 Employee
    • Annenberg Agency - Communication Consultant Intern
      • Feb 2022 - May 2022

      As a communications consultant for Annenberg Agency, I had the privilege of working closely with Boys and Girls Clubs of Metro Los Angeles (BGCMLA) to deliver impactful strength-based messaging. Our partnership began with a comprehensive competitive analysis, which served as the foundation for improving their overall communication strategy. Together, we focused on defining their unique narrative and identifying their key differentiators. We also dedicated efforts to enhancing essential elements such as the boilerplate and impact statements, ensuring they effectively conveyed BGCMLA's mission and accomplishments. In addition, we developed a robust SEO strategy to optimize their online presence and increase visibility. To complement these efforts, our team crafted compelling marketing materials, including a comprehensive one sheet for BGCMLA as well as individual clubs within the organization. Finally, we provided web design recommendations to enhance the user experience and overall functionality of their website. Through this collaboration, our goal was to empower BGCMLA with a strong and cohesive communication approach that resonated with their audience and maximized their impact. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Business Sales Manager
      • Aug 2020 - Apr 2021

      As the Business Sales Manager of Luxury Handbags, Fashion Accessories, and Seasonal Accessories at Bloomingdale's South Coast Plaza flagship store, I led a team of selling professionals, prioritizing customer-centric behaviors to drive sales and foster client relationships. I cultivated partnerships with renowned luxury brands, including, Bottega Veneta, Ferragamo, Burberry, Stella McCartney, MCM, Chloe, Tory Burch, Marc Jacobs, Coach, Longchamp, Michael Kors, Kering, Thelios, Luxottica, and Marcolin. I met the unique expectations of each designer in merchandising execution. Through analyzing business screens, I identified improvement areas and implemented effective strategies for growth and optimization, while ensuring enhanced client sales and positive relationships through CRM management. Additionally, as a digital selling leader of a team of 19 professionals, I played a pivotal role in driving omnichannel business and supporting total store priorities via the Salesfloor platform. Show less

    • Executive Development Program - Store Leadership
      • Aug 2019 - Jul 2020

      As an EDP (Executive in Development Program) at Bloomingdale's, I actively pursued knowledge and skill development while listening to valuable advice from management, peers, and direct reports. Through a comprehensive curriculum, I enhanced my presentation, communication, and selling skills, learned effective coaching techniques, and gained expertise in clienteling and strategic planning. I successfully led projects, resolved conflicts, and developed sales professionals to achieve higher results. With a strong focus on customer experience, I leveraged technology and omnichannel solutions, while ensuring new hires completed onboarding requirements. This role has equipped me with a diverse range of skills and experiences that enable me to drive growth and success within a dynamic organization. Show less

    • United States
    • Non-profit Organizations
    • 100 - 200 Employee
    • E-Commerce Customer Service Supervisor
      • Sep 2016 - Aug 2018

      As an E-commerce Customer Service Supervisor, I served as the main liaison between customers, staff, and management for websites such as www.bruinteamshop.com and www.shopuclastore.com. I effectively monitored and updated websites, wrote web copy, and utilized systems like Visual Ratex and Cyber Source to ensure seamless online operations. Collaborating with the regional manager, I assisted in the preparation of marketing plans for the fall catalogs. Resolving customer inquiries and complaints in a timely and empathetic manner, I investigated issues and provided satisfactory solutions. Additionally, I handled basic administrative tasks such as answering phone calls, responding to emails, filing, and data entry. In my role, I took charge of training new team members and served as a mentor, fostering productivity, accuracy, and delivering friendly service. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Sales Professional
      • Jun 2011 - Jun 2013

      During my time at Old Navy at the age of sixteen, I acquired invaluable experience in delivering exceptional customer service within a fast-paced environment. As a proactive team member, my contributions encompassed folding clothes, organizing store displays, ensuring tidy fitting rooms, and providing assistance to customers at the register. This formative role significantly shaped my understanding of customer service principles. During my time at Old Navy at the age of sixteen, I acquired invaluable experience in delivering exceptional customer service within a fast-paced environment. As a proactive team member, my contributions encompassed folding clothes, organizing store displays, ensuring tidy fitting rooms, and providing assistance to customers at the register. This formative role significantly shaped my understanding of customer service principles.

Education

  • University of Southern California
    Master of Science - MS, Digital Communication and Media/Multimedia
  • University of California, Los Angeles
    Bachelor of Arts - BA, Sociology

Community

You need to have a working account to view this content. Click here to join now