Category Manager

• Sep 2023 - Present

Purchase Specialist food industry

• Jun 2021 - Present

Strategic Account Specialist

• Jan 2021 - Jan 2022

Key Account Manager

• Nov 2015 - Dec 2020

• CEO's close assistant, presenting professional suggestions and recommendations based on report analyses, including competitor reports. • Managing the business development and sales array, differentiating the company from the competition by developing new products unavailable on the market. • Responsible for leveraging and maximizing business potential, scope of operations, customer circle and profitability, meeting objectives. • Formulating an annual work plan, managing a marketing budget of tens of thousands of NIS, managing promotional events, following leads, planning campaigns. • Conducting business and negotiating with purchasing managers in strategic organizations, product presentation, analyses, specifications and quality control. • Trade process initiation and management, product development, profitability control, expanding the product offering, supporting the field sales team. • Specifying customer needs, respectively adjusting and initiating product development. • Monitoring product profitability, quarterly evaluation of profitability and erosion, production costs, respective pricing updates. • Weekly inventory control while planning future forecasts. • Process management from scratch, creating a product offering, pricing, integration, training, planogram planning. • Initiating and developing joint ventures with new business customers, maintaining relations with current customers and striving to increase the operational volume. • Leading a Private Label development project for Jamie Oliver, developing samples, pricing and data analysis, until product production. Show less

Business Development Manager | Fleets Department,

• Dec 2012 - Oct 2015

• Identifying sale opportunities for company brands (Honda, Volvo, Jaguar) with leasing companies, purchasing – Coordinating negotiations and finalizing deals. • Identifying opportunities and establishing joint ventures with leasing companies toward customer sales. • Initiating, producing and organizing promotional events and fun days for the leasing companies, safety officials, preparing an image presentation, marketing new models. • Liaison with the manufacturer abroad and international companies toward generating sales, including training, inventory, supply dates and more. • Motivating leasing company sales personnel to sell models by joining meetings in the field. • Tender management, preparing tenders for local authorities, IDF, KKL and more. • E2E Project management toward introducing hybrid vehicles, service and sales personnel management, training. • Significant increase in sales, finalizing deals at 600K NIS per month. • Leading a vehicle trade-in project for a security vehicle fleet, generating savings of hundreds of NIS per vehicle. • Initiating and leading an E2E project for promoting hybrid vehicles in small businesses. The campaign generated thousands of leads for the organization, enabled CRM monitoring and broke sales records for Honda. Show less

Strategic Customer Manager | Business Clients Sector, Cellcom Ltd.

• Oct 2005 - Dec 2012

• Business development, nurturing customer relations, aiming to increase the potential business volume. • Managing complex sales processes within the telecommunications industry, including communication solutions. • Sales management positions in the field and customer account management (2006-2010) • Business development, nurturing customer relations, aiming to increase the potential business volume. • Managing complex sales processes within the telecommunications industry, including communication solutions. • Sales management positions in the field and customer account management (2006-2010)