Experience

Footprint Advertising Solutions LLC

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Head Of Sales - Activations & Events

  • Sep 2022 - Present



Diva Dubai Model Agency and Events

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Division Head Activations, Events & Marketing Manager

  • Nov 2015 - Feb 2022

  Development and Implementation of Marketing Campaigns for Business to Business as well a consumer sales in above the line platforms and below the line. Deploy successful marketing campaigns and own their implementation from ideation to execution Running Activations and Events throughout the UAE for multinational companies and SME’s, overseeing branding, advertising, and promotional campaigns. Dealing with Activation locations, such as Dubai Duty Free, Malls, Retail stores, exhibitions and expos. Ensuring that marketing activities such as Activations and Events meets the strategic aims of the clients and is delivered on time, on brand and within budget. Responsible for full budget management and allocated budgets to specific marketing activities such as Activations, Promotions and Events Coordinating marketing strategies with the sales, financial, public relations, and production departments. Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis. Build strategic relationships and partner with key industry players, agencies and vendors. Measure and report on the performance of marketing campaigns, gain insight and assess against goals. Analyze consumer behavior and adjust email and advertising campaigns accordingly. Personally acquired and project managed companies like JTI Camel and Winston for both Travel and Domestic Market currently in our third year after being awarded the tender with an annual budget of around 4 Million, MMI domestic market, Tradall with brands like Grey Goose and Bacardi in travel market, Damac Properties domestic market and travel market manning their property stands across all malls in Dubai and the Airport, Bayer Pharma supplying them with experienced beauty advisors to present their brands as promoters in pharmacies across the UAE and GCC. To name but a few. Show less



MDS Collivery.net

• South Africa
• Freight and Package Transportation
• 1 - 100 Employee

• Sales Executive

  • Jan 2015 - Sep 2015

  Responsible for the Courier and Logistics sales for domestic and international clientele. Servicing the Eastern Cape and South Western Districts. Find, cultivate and close deals! Lead sales efforts within assigned territory, ranging from initial lead generation, qualification calls through the sales process to closing business. Acquiring quotes for customers on the online system and training clients to work directly on the system. Collect and analyze information and prepare cost / sales reports to review performance Negotiate contracts, terms, and conditions with clients. Prepare reports, presentations, and data, as well as maintaining files, records and correspondence when needed for Sales and Marketing or planning meetings. Execute demonstrations, training, and presentations to help clients discover and understand our products/services. Show less



Provantage

• South Africa
• Advertising Services
• 100 - 200 Employee

• Regional Manager Eastern Cape/Transkei/SWD

  • Oct 2005 - Oct 2012

  Managed a team of 1 x Activations manager and 1 x Media manager consisting a team of 12 area managers and subsequently a team of +/- 500 promoters (part time employees on flexi time contracts). Collaborated with the sales teams on proposals for campaigns to our clients from start to finish and personally built relationships with our clients . Managing all operational and promotional activities in the Eastern Cape and South Western Districts. Ensure sales targets are communicated and maximized. Key focus on controlling costs such as manpower/ operations and miscellaneous expenses. To be aware of competition, trends and current business opportunities. To develop, implement, review and monitor the retail operating plan and budget. Evaluate operational and financial records to determine sales performance of a retail store Prepare an annual report summarizing progress on short- and long-term plans Develop forms and tools to increase operations efficiency and risk management. Anticipate hiring needs, ensure sound hiring decisions and maintain correct staffing in stores always. Effective and efficient Performance Management – includes monthly/bi-annual/annual review of the team as well as store manager and documentation of the same. SOP awareness and implementation. Address employee grievances within the stores and escalate through the proper channel and resolve. Responsible for smooth business operations and scheduling or planning of weekly Rota/ staff leaves in accordance with the policy as well as the business requirements. Liaise with the HR Department to discuss various staff movements and promotions along with the mutual consent of Brand Managers and Store Managers. Responsible for maintaining standards – including all housekeeping as well as Health & Safety practices and procedures and ensure basic store hygiene and maintenance. Show less