Monica Zhuang

Cultural consultant, translator & freelance writer at tibicon - Coaching 🔸 Training 🔸 Change
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Contact Information
Location
Milan, Lombardy, Italy, IT
Languages
  • Chinese Native or bilingual proficiency
  • English Full professional proficiency
  • Cantonese Native or bilingual proficiency
  • Teo-Swa Min Native or bilingual proficiency
  • Japanese Elementary proficiency
  • Sign Language (in English) Elementary proficiency
  • Italian Elementary proficiency

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Arduino Mancini

I started working with Monica in 2021 and I can say that I immediately appreciated her contribution in expanding my knowledge of Oriental cultures and the quality of the original content she produces for our Clients. Her reliability, sense of responsibility and pursuit of excellence make her an uncommonly professional person.

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Credentials

  • Certificate for Network Culture Content Auditor
    Ministry of Culture, PRC
    Apr, 2019
    - Sep, 2024
  • Certificate for Radio and Television Editor and Journalist
    National Radio and Television Administration, PRC
    Dec, 2018
    - Sep, 2024

Experience

    • Cultural consultant, translator & freelance writer
      • Feb 2022 - Present

      1) Responsible for content selection/evaluation/translation, provided trending topics from Asia on various social platforms at home and abroad, such as Twitter/TT/Meta/Douban/Weibo/Weixin. 2) As a bridge between Eastern and Western cultures, explore the roots of certain cultural phenomena and form content, wrote high-quality original articles, and have continuously produced 91 articles in the past one and a half years including research on cultural phenomena and topics, book reviews, film reviews, interviews, etc. 3) Before the Chinese edition of "Invisible Women" was published, I had recognized its value. After writing a book review for our client for 2 months, the book was published in China and became a bestseller. Show less

    • Marketing Manager
      • Jun 2021 - Sep 2021

      1) Responsible for public relationships with clients, such as listed company Helens International; 2) Developed a model for the company's publicity plan; 3) In charge of Government PR. 1) Responsible for public relationships with clients, such as listed company Helens International; 2) Developed a model for the company's publicity plan; 3) In charge of Government PR.

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Chief Editor(literature/art/music/business) / Journalist
      • Jul 2016 - Sep 2020

      1) Responsible for column innovation; developed high-quality, high-value columns and IP based on user portrait research; increased the diversity of in-app content; generated unique material; and was in charge of its operations and promotions. It has been well received by users and the wider public, with each piece in the column receiving over 100k page views on average. 2) Responsible for the content operation of the cultural and entertainment section of the channel, classify and expand the resources in-app; Existing content sources are graded and sorted out, and the graded tables are periodically inspected, updated, and optimized 3) Responsible for the annual content planning within the department, initiate cross-departmental projects, carry out creative planning based on the hotspot calendar, analysis of competing products in previous years, and social insights, responsible for following up the project from initiation to implementation; 5) Was promoted twice within one year and won the "Best Growth Star of the Year", promoted from mid-level editor to editor-in-chief, worked closely with the CFO on projects. 6) Responsible for new employee training; responsible for conducting exclusive interviews with public figures and writing/promoting articles; responsible for channel data analysis; assisting the editor-in-chief and deputy editor-in-chief to output annual reports every year. Show less

Education

  • Università degli Studi di Milano
    Master's degree, Corporate Communications (Digital communication and public opinion)
    2020 - 2023
  • Guangdong University of Finance & Economics
    Bachelor of Arts - BA, TCSL(Teaching Chinese as a Second Language)
    2013 - 2017

Community

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