Monica L. Rodriguez MAEd MS

Senior Producer at Narrative Ads
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles Metropolitan Area

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Producer
      • Oct 2023 - Present

    • Account Manager and Producer
      • Jul 2023 - Present

      Los Angeles Metropolitan Area

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Marketing Manager
      • Feb 2023 - Jul 2023

      Los Angeles Metropolitan Area • Business Development - Secured company-wide funding through Angel investors, brand deals, paid media, and increased ad sales across all verticals • Pioneered - Advertising efforts in the entertainment and music industry to bring brand awareness • Event Management - Created in-person conferences, concerts, festivals, and virtual events • Spearheaded - Business growth by expanding current businesses, exploring new market campaigns, and measuring advertising… Show more • Business Development - Secured company-wide funding through Angel investors, brand deals, paid media, and increased ad sales across all verticals • Pioneered - Advertising efforts in the entertainment and music industry to bring brand awareness • Event Management - Created in-person conferences, concerts, festivals, and virtual events • Spearheaded - Business growth by expanding current businesses, exploring new market campaigns, and measuring advertising KPIs • Budgeted - Campaigns, leadership training, and business needs throughout the company Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Marketing Manager
      • Aug 2021 - Feb 2023

      Los Angeles Metropolitan Area • Project Management - Directed Mitú Snapchat team in the U.S.A.,Mexico, and Colombia with daily content strategy to meet deadlines on all deliverables/assets on Snapchat story studio CMS • Client Facing Multicultural Content Creation - Curate current articles, stories, and editorial alignment with b2b brands • Data Analytics - A/B testing, AR filter implementation, market research/development, audience behavior, insights, and revenue on the Snapchat social media platform •… Show more • Project Management - Directed Mitú Snapchat team in the U.S.A.,Mexico, and Colombia with daily content strategy to meet deadlines on all deliverables/assets on Snapchat story studio CMS • Client Facing Multicultural Content Creation - Curate current articles, stories, and editorial alignment with b2b brands • Data Analytics - A/B testing, AR filter implementation, market research/development, audience behavior, insights, and revenue on the Snapchat social media platform • Multicultural Content Strategist - Increase organic content and grew Snapchat audience (3+ million) • Collaborated - With the Data team, pitched to the Editorial team, and Sales team coordinating various projects related to the improvement of the company vision • Influencer Marketing - Produce/direct original content with influencers to increase brand awareness and company-wide social media metrics • Public Relations - Fostered a strong creator/creative network in the Latinx community to build brand awareness and increased data driven metrics Show less

    • United States
    • Construction
    • 200 - 300 Employee
    • Marketing Coordinator
      • Jul 2020 - Aug 2021

      Orange County, California, United States •Project Management - Collaborate with Marketing, Sales, and Technology team to enhance digital solutions for corporate vision •Learning and Development -Training and development support for teams across the U.S.A. & Canada •Web Development - Software training, e-learning, creative skills, and design skills •Content Creator - Content creation for Blue Volt learning management system (LMS) using Canva and Articulate 360 software

    • Software Development
    • 700 & Above Employee
    • Content Strategist
      • Jun 2020 - Jun 2020

      • Artificial Intelligence - Implementation and ethical policies (metrics, data, and results-oriented) • Content Strategist - Increase organic content by learning/development in tone, hierarchy, legal, and ethical policy (UX writing) • Wireframe Design - Created user-friendly modules for mobile interphases (UX/UI) • Product Design - Research for emerging markets and methods to increase global diversity

    • United States
    • Government Administration
    • 700 & Above Employee
    • School Counselor
      • Jan 2018 - May 2020

      California • Organization Leadership - Building business and University partnerships • Technology Implementation - Digital Marketing, Google Cloud implementation, and (UX/UI) design • Educational Services - College/career counseling services, workshop development, and curriculum building • Counseling Services - Social, emotional, and academic interventions

Education

  • California Baptist University
    Master of Science - MS, Educational Leadership
  • Azusa Pacific University
    Master of Arts in Education, Educational Counseling: with Pupil Personnel Service (P.P.S) School Counseling Credential
  • California Baptist University
    Bachelor's Degree, Liberal Studies: Emphasis in Human Development

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