Quality Control Manager

• Jan 2013 - Present

➤ Successfully playing an integral role in verifying, editing, and publishing diagnostic content for the company website.➤ Effectively overseeing verification and quality of the content, including developing a documented quality system.➤ Directly managing internal and external quality audits, cycle counting, and internal product inspections.➤ Establishing content quality and standards through training and by re-working content creation with QC teams.➤ Co-designing a training curriculum, including comprehensive testing, for both existing QC members and candidates.➤ Following-up with Associates engaged in assembly, inspection, and testing activities to ensure all objectives are met.➤ Strategically driving continuous improvements of QC systems, resulting in higher author productivity/content quality.➤ Ensuring polices are followed, non-conformance is detected, and proper corrective or preventative actions are taken.➤ Consistently leading the company to higher levels of quality performance and resultant customer satisfaction.➤ Aiding in resolution of customer inquiries regarding product quality, product reliability, customer complaints.➤ Performing data analysis and root cause investigations to implement necessary process controls and prevent recurrence.➤ Evaluating and prioritizing daily work to meet deadlines, while ensuring adherence to company safety requirements.

Associate Director of Marketing & Customer Relations

• Apr 2008 - Apr 2010

➤ Obtained market share by working with the Sales Director to develop innovative, impactful sales strategies.➤ Played an integral role in devising, planning, and promoting kickboxing and MMA events in the Bay area.➤ Delivered against aggressive goals by negotiating new contracts with sponsors and strengthening existing relationships.➤ Implemented multi-channel plans, seamlessly integrating Division expectations into communication/marketing strategy.➤ Strategically developed, prepared, and managed budgets associated with key customer activities and marketing.➤ Leveraged superior marketing knowledge to promote events, including across radio, newspaper, email, and social media.➤ Effectively and professionally corresponded with venue owners, sponsors, and media, while acting as a liaison.➤ Proactively analyzed current market to develop marketing plans to promote upcoming events and build brand awareness.➤ Successfully oversaw numerous productions from conception to delivery, including hiring and directing staff at events.

Marketing Director

• Feb 2008 - Apr 2010

➤ Served as driving force in marketing by reaching out to current/new customers through e-mail blasts and social media.➤ Developed and managed new marketing strategies to boost revenues, attract customers, and improve brand loyalty.➤ Built and executed annual media buy plan to optimize allocated budget, and tracked ROI as wells as the lead process.➤ Improved customer retention and brought in new sales by researching new projects and recommending marketing ideas.➤ Effectively managed development of internal/external communications materials, ensuring quality and consistency.➤ Successfully wrote and edited articles and ads for weekly promotions, signage, magazines, and the company website.➤ Researched and presented new ideas to improve customer-employee relationships and new projects to expand business.➤ Proactively analyzed market conditions and tracked competitive performance, pricing, and trends, presenting findings.➤ Launched “Fruit for Thought”, delivering high-quality produce and specialty snacks to high tech firms in Silicon Valley.➤ Completely revamped the entire website to better showcase the company's story, history, products, and specials.➤ Directly oversaw online advertising and media marketing, including designing coupons and giveaways with purchases.

Marketing and New Product Development

• Jan 2007 - Jan 2008