Monica Caballeros
Strategic Communications Lead at Connect for Health Colorado- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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Bio
Experience
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Connect for Health Colorado
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United States
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Non-profit Organizations
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100 - 200 Employee
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Strategic Communications Lead
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Jul 2021 - Present
-Partner with the executive leadership team and the CEO to advise on communication strategy for the strategic plan, areas of focus, and company vision. -Develop high impact talking points, visuals, speeches, emails, and presentations for executives. -Build and maintain strong working relationships with English and Spanish-language media.-Execute media strategy, press releases, and CEO statements. Prepare the CEO for interviews.-Supervise a communications manager. -Oversee the communications program. Oversee strategy and process improvement efforts for the program. Ensure the communications team executes communications deliverables for company projects and stakeholder needs, leading and guiding strategy on confidential topics.-Co-facilitate and co-lead strategy for the company-wide project meeting as well as other cross-departmental meetings. Drive alignment, identify gaps in communication, and make space for productive conversation and connection. Show less
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Communications and Marketing Program Manager
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Mar 2019 - Jun 2021
-Created and managed a first-ever communications program for the organization to meet internal and stakeholder needs. Delivered timely communications about policy and product changes, as well as critical issues.-Managed media relations in English and Spanish.-Oversaw Spanish-language advertising campaign vendors and approved content for the campaigns. Managed the development of collateral and ads in English and Spanish. -Supported website, online store, and social media management and content creation. Show less
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Outreach and Marketing Program Manager
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Mar 2018 - Feb 2019
-Developed and executed an outreach strategy that increased community partnerships by 300%, spearheading engagement with Latinx partners. Managed and optimized community outreach vendors.-Managed the development of printed educational materials. Maintained the WordPress website. Supported marketing and advertising campaigns of the organization.-Spokesperson for Spanish-language interviews.
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Business Analyst
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Aug 2017 - Feb 2018
-Coordinated and supported critical projects such as plan management. Managed the customer decision support tool with software and technology partners.-Collaborated with internal teams, health insurance company partners, and technology partners to report and resolve issues.
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Access Health CT
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United States
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Government Administration
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1 - 100 Employee
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Appeals Analyst
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Sep 2015 - Jul 2017
-Project managed and revamped the employer mandate appeals process. Decreased erroneous appeal requests and improved clarity on process for employers and customers. Made decisions on employer mandate appeals and applications for hardship exemptions.-Investigated appeals and complaints, composed case analysis, and presented recommendations to the Director of Policy and Legal Affairs. -Created and presented webinars and trainings to navigators on complex eligibility and application topics. Created training materials and conducted training sessions with the appeals unit and customer service on exemptions, appeals, and eligibility.-Assisted the Regulatory Compliance Manager with privacy incidents, assisted the Staff Attorneys with research for other customer complaints. Show less
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Senior Operations Associate
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Jun 2014 - Sep 2015
-Fostered and managed relationships with state partner agencies, like the Office of the Healthcare Advocate, the Connecticut Insurance Department, and the Department of Social Services, to better serve customers for complex enrollment issues. Resolved and communicated progress of cases with agencies and customers.-Trained new Operations Associates.
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Enrollment Center Assistant Manager
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Nov 2013 - Jun 2014
-Oversaw outreach workers and certified application specialists in daily enrollment operations that resulted in 10,000+ health coverage enrollments during the Open Enrollment Period.
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Bilingual Outreach Worker
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Aug 2013 - Nov 2013
-Engaged with Connecticut residents on the Affordable Care Act and Access Health CT at fairs/festivals, community centers, and outreach events across the state. Was the highest lead collector on the Outreach Team.
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Education
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University of Colorado Denver
Master of Public Administration - MPA -
University of Connecticut
Master of Public Administration - MPA -
Aquinas College - Grand Rapids
Bachelor of Arts (BA), International/Global Studies -
Grand Rapids Community College
Associate's degree, Vocal performance, general studies