Monali Pardiwala

Marketing Manager at BAGSTUD
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN

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Experience

    • Consumer Goods
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2019 - Present

      Developing strategic planning to E- launch the brand across the digital market. Build strategic relationships and partner with key industry players, agencies and vendors. Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely. Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.Brief and assist the digital team for developing and smooth running of an eCommerce website.Closely working with the digital team to create a brand presence on eCommerce portals like Amazon, Flipkart, Paytm.Handling B2B tie-ups and collaborations for bulk orders. Show less

    • India
    • Leisure, Travel & Tourism
    • 100 - 200 Employee
    • Team Lead Manager for Self-Drive 365 holidays
      • Oct 2018 - Jul 2019
    • Client Services
      • Sep 2017 - Oct 2018

      • Handling overall marketing communication for Hay Market (AUTOCAR India, STUFF India, WHATCAR? India, WHATHI-FI? -India.) • The role involves handling, ideating, planning, strategizing and executing full-blown marketing campaigns of all their magazines through mediums like print, digital, ATL and BTL. • Managing the flagship account of the agency- Presto Industries (export) along with its National Brand ROOTS HAIR CARE and international brand PEGASUS HAIR TOOLS. • Have been one point of contact for a real estate brand, TREC – The real estate company. The Launch of 5 projects along with all the marketing and branding support was major learning. • Actively participated in the idea generation and brainstorming sessions for Blueprint client like Midas care – brand include- Relispray, Clean and dry, Climax & Spray mint. • Act as the primary liaison between agency and client’s marketing team as well as outsourced vendors. • Involved in defining client requirements and project parameters, guiding teams in the development and delivery of campaigns within the agreed timelines. • Gather competitive intelligence and assist in business initiatives, conducted focus group and market research, gleaning insights into consumer behavior and preferences to ensure accurate targeting of the campaigns. • Owned SUNTECKCITY Realty pitch by actively performing primary & secondary research for creating a research document. The outcome of this pitch made SUNTECKCITY a retainer account partner for us. Show less

    • Asst manager - Client servicing & BD
      • Dec 2016 - Oct 2018

      • Handling multiple roles like client servicing, public relation, events, activation & business development. • Single handedly driving International-Thailand Event- “ Prestigious Brand of Asia Award 2017” (August 2017) • Liaising with marketing dignitaries of renowned brands and taking them through in detail regarding product and awards. • To conceptualize and come up with ideas to uplift the brand. • Defining client requirements and project parameters. Guiding internal teams in organizing, development and delivery of client requirement within the given timelines (e.g., communication briefs, project-tracking spread sheets etc.) which improved the flow of communication. • Act as the primary liaison between clients’ marketing team and creative team for a well-defined & structured featuring of brands in coffee table book, web pages and social media. • Taking care of internal as well as external events and activation as part of Social ERTC • Dealing with client issues by investigating and finding answers, resolving issues providing assistance and directing them with appropriate solutions. • Handling media interaction, press release and interviews of industry leaders. • Developed lasting relationships with brands, media celebrities by providing end to end contractual service expectations. • Handling media bytes during the event Prestigious Brand of India (Jan 2017) - which are used for social media and web publicity Show less

    • United States
    • Financial Services
    • 700 & Above Employee
    • Sr. Fund Analyst
      • Jun 2010 - Dec 2016

      • Handle accounting, pre NAV validation activities, monitoring of trades and reconciling the books of accounts of blue print clients. • Had been a core member in on boarding 15 clients in HK region • Have been part of client servicing – mediator between custody team and client for streamlining the process. • Being SME of the process was sent to Bengaluru for Migration and training the extended team. • Was been selected for US migration project • Handle accounting, pre NAV validation activities, monitoring of trades and reconciling the books of accounts of blue print clients. • Had been a core member in on boarding 15 clients in HK region • Have been part of client servicing – mediator between custody team and client for streamlining the process. • Being SME of the process was sent to Bengaluru for Migration and training the extended team. • Was been selected for US migration project

Education

  • Mary Immaculate Girls High school

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