Experience

FIVE19

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Marketing

  • Jul 2022 - Present



Foster Web Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Marketing

  • Nov 2019 - Aug 2022

• Marketing Manager

  • Aug 2014 - Nov 2019

  I work directly with our CEO and Senior SEO Analyst to create data-driven marketing internally and for clients. I am responsible for internal copywriting, and I work with our Manager of Content Operations to develop effective content strategies. • I manage multiple social media channels internally and externally. I oversee team members who post to different social media channels on our clients’ behalf to ensure our message is consistent and effective.• I manage our marketing assistant and interns, training them in the best marketing strategies, copywriting skills, and client relations.I developed our social media guidelines, strategies, and processes based on aggregated data and proven methods. I also develop and implement social media ad campaigns internally and externally, maintaining and adjusting in order to create the most powerful messages and generate the best possible ROI. These strategies and campaigns are updated regularly to meet the ever-changing standards of social media platforms and search engines.I create infographics and design elements for Foster Web Marketing and clients as needed.

• Marketing And Public Relations Specialist

  • Jun 2013 - Aug 2014

  Responsible for content and copywriting for Foster Web Marketing's site, print, and email newsletters.• Coordinated event planning and public relations opportunities. • Responsible for connecting with media contacts in order to expand our professional network and set up speaking opportunities for Foster Web Marketing. • Played a major role in branding our organization, as well as maintaining our public image. • Worked with our SEO team to develop and manage marketing campaigns.



TPP

• Richmond, Virginia Area

• Marketing Coordinator

  • Dec 2017 - Jul 2018