Molly Walsh
Marketing Project Manager at Auto Approve- Claim this Profile
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Bio
Experience
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Auto Approve
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United States
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Financial Services
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100 - 200 Employee
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Marketing Project Manager
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Jun 2022 - Present
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UL Solutions
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United States
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International Trade and Development
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700 & Above Employee
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Campaign Activation Project Manager
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Aug 2021 - Jun 2022
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American Dental Association
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United States
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Non-profit Organizations
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500 - 600 Employee
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Production & Advertising Operations Coordinator
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Oct 2019 - Aug 2021
• Trafficking and QC of all advertising materials for ADA.org, ADA publications • Administered and managed each creative ’s impressions based off of performance, inventory, and budget• Communicate effectively with sales reps and advertisers on all matters related to advertising requests; assist with managing project schedules • Process all outserts, business reply cards, reprints• Produce print orders, record Ad/Edit ratio
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Digital Ad Operations Specialist
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Oct 2018 - Oct 2019
• Assisted with digital advertising operations in preparation of digital media campaigns both internally and for paid advertisers in the publishing division• Created and executed email campaigns in Hubspot• Formatted and implemented banner ads on company’s websites • Collaborated directly with Digital Ad Sales Manager to perform all aspects of traffic management – scheduling, implantation, and deployment • Provided technical support for sales to assist troubleshooting problems creatively Show less
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Sidley Austin LLP
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United States
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Law Practice
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700 & Above Employee
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Marketing Coordinator
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Mar 2018 - Sep 2018
• Managed shifting priorities across a high volume of marketing and business development activities in a fast-paced environment • Assisted with external marketing materials across Energy, Environmental, Tax, Real Estate and Project Finance practices • Proofread proposals for business development efforts in both PowerPoint and Word format • Prepared materials for annual executive meetings, including research on upcoming conferences to evaluate return on investment • Assisted with data collection for rollout of cloud-based knowledge management tool, including routine audits to verify data • Refreshed content for external social media platforms, including blog updates to past and future speaking engagements to reach target audiences • Generated client contact reports using CRM program to prep internal stakeholders for client meetings Show less
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Classic Realty
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United States
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Real Estate
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1 - 100 Employee
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Office Administrator
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Aug 2017 - Mar 2018
• Demonstrated strong business and fiscal management skills • Served as primary contact for vendors • Managed event planning and execution for internal employee events • Assisted in company marketing • Technically skilled in administrative support valued for multitasking strengths • Demonstrated strong business and fiscal management skills • Served as primary contact for vendors • Managed event planning and execution for internal employee events • Assisted in company marketing • Technically skilled in administrative support valued for multitasking strengths
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National Student Advertising Competition
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Entertainment
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1 - 100 Employee
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Media Coordinator
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Jan 2017 - Apr 2017
• Developed an IMC campaign as part of a national competition for Tai Pei Frozen Foods to increase awareness and trial in the U.S. • Performed primary and secondary research for the media plan and buy • Presented campaign recommendations to top Tai Pei management • Collaborated with team to create strategic media plan utilizing both traditional and non-traditional media • Developed an IMC campaign as part of a national competition for Tai Pei Frozen Foods to increase awareness and trial in the U.S. • Performed primary and secondary research for the media plan and buy • Presented campaign recommendations to top Tai Pei management • Collaborated with team to create strategic media plan utilizing both traditional and non-traditional media
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Western Michigan University AdClub
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Kalamazoo, Michigan Area
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Affiliate
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Sep 2013 - Apr 2017
Focuses on all the studies of Advertisement and Promotion. o Media Planning o Creative Development o Account Planning * Talked with various Advertising firms and saw their projects first hand. Focuses on all the studies of Advertisement and Promotion. o Media Planning o Creative Development o Account Planning * Talked with various Advertising firms and saw their projects first hand.
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Delta Zeta Sorority
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United States
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Non-profit Organization Management
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300 - 400 Employee
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Alumna
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Oct 2012 - Apr 2016
Planned and executed Recruitment strategy with the goal of reaching new chapter quota. * Elected in class slating chair to choose members of executive board. * Fundraise over $20,000 for Western Michigan University’s Audiology Department through philanthropic fundraising events. * Aid in the selection of new members based on a wide array of requirements, including GPA and participation in extracurricular activities. * Improve the City of Kalamazoo by doing Spring/Fall into the Streets, as well as other volunteer opportunities such as MI-C.O.P.S., Cinderella Project, and Learn to Listen Week. * Created a social media campaign to promote and inform students about recruitment by developing a hashtag, and accounts for Instagram, Facebook, Tumblr, and Twitter. Show less
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Education
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Western Michigan University
Advertising & Promotion, Marketing -
Western Michigan UniversityHaworth College of Business
Bachelor of Business Administration, Advertising and Promotion